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    The Euro Fell &Nbsp; Seize The Opportunity To Buy Luxury Goods.

    2010/5/26 11:15:00 44

    Luxury Goods


    The depreciation of the euro and Sterling allowed luxury goods to be "reduced". Many white-collar workers who coveted luxury goods saw the opportunity to "copy the bottom". European purchasing business has recently received special attention. Some shopping experts found that after the fall of the exchange rate, the price of many famous brand cosmetics and bags dropped by more than 10%.



    The euro is depreciated and luxury goods are "depreciated".


    Buying LV watches is 3000 yuan cheaper.


    "At present, our quotation is more substantial than the past, because the exchange rate changes are more substantial than ever, and the number of enquiries has increased, but most people are still on the sidelines." the senior minister in charge of purchasing business at the contemporary shopping mall told reporters that through the purchase of some large brands of goods by the euro area countries, the higher the original price of the single item, the better the price will be than before. Especially when compared with the big brand in Beijing's exclusive stores, the purchasing service will provide more flexible price realtime adjustment, "in this regard, the franchised stores can not be adjusted in real time."


    The reporter understands that in the contemporary international shopping mall's international purchasing service, the current euro exchange rate is settled at 9.3 to 9.5. Even so, a LV package with a price of 9980 yuan has now been reduced to 9480 yuan, while a 52000 yuan LV watch has fallen to 49000 yuan, and it has been reduced by 3000 yuan at a draught.


    The reporters reckoned that if they bought 500 euros of cosmetics, it would cost 4156 yuan to settle at 1 euros today, equivalent to 8.3125 yuan, while the exchange rate at 10:1 would cost at least 5000 yuan. It is equivalent to 844 yuan cheaper.


    A Taobao seller also counted accounts for reporters, like LV's neverful medium bag, the European price is 455 euros, according to the euro 9.8:1 exchange rate at the beginning of the year, then calculate the original price of 8% purchasing and freight, the price of this bag is over 4800 yuan. According to the current "8 era" exchange rate calculation, the price of this bag can be reduced to more than 4000 yuan. Such prices have led many white-collar workers to take the opportunity to "copy the bottom".


    European food is not yet in Beijing


    Compared with the popularity of online shopping, the European food market in Beijing is much more calm. In the "Europe Department" Carrefour supermarket, the reporter saw that there were plenty of sources of imported food, including French red wine, Danish cookies, Italy sauce and British chocolate.



    However, the salesperson said, "this is a normal price promotion, and it has nothing to do with the exchange rate". Carrefour supermarket responsible person also told reporters that the current sale of imported European food, "no because of the depreciation of the euro and pound, and price reduction; supermarket purchase prices have not changed." This person believes that the depreciation effect of euro and Sterling can not be quickly reflected in food, but also on the next trend of euro and sterling.


    The golden period will not last too long.


    Despite the decline in the euro exchange rate, people familiar with luxury goods predict that such a "golden period" will not last too long, because luxury goods may compensate for the price difference caused by the low exchange rate.


    In fact, price rise is a common hedge for luxury goods, and every luxury product will raise its price almost one or two times a year. Now that the global economy is getting warmer, some luxury brands have gone up by 5%, but journalists have not yet received the exact price increase from luxury brand stores in Beijing.



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