The Secret Trick Of Making Money In Fresh Flower Shops

Port selection is very important.

Miss Wang has been running a florist for 3 years. For her own success, Miss Wang summed up in one sentence: "port or port. Now flowers sold by florists are not very different, so a good port is very important.

"Miss Wang's florist is on KELONG North Road, with only a few square meters, but the monthly rent is 1500 yuan.

Miss Wang usually does not have many acquainted customers, so flower sales are mainly retail, although the monthly rent is relatively high, but because of the continuous sales of customers every day, sales are quite good. The daily sales of more than 200 yuan can be guaranteed, which can achieve sales of 400 yuan, and the profit can exceed 100 yuan, and the monthly income can exceed 2000 yuan.

exquisite

Mr. Zhang opened a flower shop outside an upscale community, and his business flourishing. But another flower shop separated by dozens of meters was obviously much inferior.

What is Mr. Zhang's winning way? It's very simple.

Mr. Zhang said that the retail profits of the single branch flower were only a few cents, and there was not much profit except the loss of flowers and rent and water and electricity.

But the price of flowers can be greatly increased through packaging.

The cost of 11 roses and a "three lilies" is only 20 yuan, but the sales price of packaged products can reach more than 50 yuan, while the price of Christmas holidays and other festivals is higher.

The more exquisite the package, the more money it will make.

In addition, although the packaging methods are very similar, how to mix and mix them still need to be explored, especially in high-end communities.

For beginners, buying a professional book, or listening to a teacher's professional course is very necessary.

Tips for starting a shop

The cost of investment is very small. The total investment is generally around 10000 yuan. The main investment is in rent, decoration, flower and gift wrapping paper and cards.

Location: it is best to choose places where people have large traffic volume or young people's concentration, such as hospitals, universities, shopping centers or residential areas.

The area is generally several square meters, the rent is different because of the lot, the south gate is the most expensive, the general monthly rent is more than 1000 yuan, and the west gate inhabitant area is relatively inexpensive, generally 800 yuan.

Input: except for rent and decoration, it is the first time to buy flowers, wrapping paper and so on for 3000 yuan. After that, the daily purchase cost will be several hundred yuan.

Variety: Rhododendron, lily, Phalaenopsis, pineapple and so on, but not the more, the better, pay attention to fashion and season, especially in the holidays, in addition to flowers and green plants, can also manage dried flowers, flower ornaments, fruit basket and other "combination products".

We should carefully maintain flowers, sprinkle water on time, prevent flowers from wilting, and reduce unnecessary losses. They are standing at 800 yuan ~1200 yuan.

Strategy: small flower shops must be fashionable, flaunt their business philosophy, flexible pricing, and print or design patterns on petals.

In addition, you can contact more units and companies to do big business, especially hotels, photo studios, etc., and you can also join the online flower shop.

Channels: due to the frequent replenish of flower materials, we should choose the nearest and low price wholesale outlets. The main flower wholesale markets in Chengdu include Sanshengxiang high flower wholesale market, Wenjiang West Flower and flower trading center, Qingshiqiao flower market, Qingshui River flower market in the two ring road, and Chengdu flower trading market in the four section of the first ring road and so on.

Of course, it's very hard to get in in the morning. If you meet the holiday season, you may have to get up at 4 in the morning.

Tip: first time shop, buy flowers can not be too much, because the winter flower preservation time is generally a week, and summer only 3 days, if you can not sell, you can only throw away, so at the beginning, it is best to buy less, and then slowly increase.

Flowers and fruits are bright, fragrant and natural products, which are usually divided into the same market.

In a shop, both flowers and fruits are sold together. They complement each other and are well coordinated. They save both storefront and give customers more choices.

This collocation is especially suitable for hospitals and residential areas.