How Do Overseas Exhibitions Display Exhibits?
Generally speaking, there are several ways to display exhibits at foreign exhibitions:
First, the target display method.
The key exhibits or prominent exhibition contents should be placed in the center of the booth or display space. Other exhibits can be displayed on the showcase or exhibition rack around the main exhibits by category.
At the same time, we should match the corresponding advertising page on the walls and portico pillars, and use lighting effect and sound and photoelectric to form a harmonious and unified exhibition environment. The audience will see the outstanding exhibits on display as soon as they enter the factory, which has a striking and distinct effect on the expression of the exhibition theme.
Two. Close-up display.
According to the requirements of the exhibition, the key exhibits and small exhibits can be enlarged to several times of models or expanded several times of advertising photographs, forming a space visual effect with impacting force. The products suitable for this method include cosmetics, batteries, small handicraft articles, etc.
Three, scene display method.
According to the specific exhibition environment, combined with a certain consumption demand and related life scenes, production activities, learning space, labor space and natural environment, the exhibits are properly combined in this space environment, making it a role.
This exhibition is characterized by the full display of the commodity through its appropriate scene, showing its function and appearance characteristics.
At the same time, the scene of exhibition is easy to arouse visitors' Association and intimacy, and stimulate consumers' desire to buy.
Exhibitions such as household appliances often display exhibits in this way.
Four, open display method.
In the exhibition, customers, visitors and exhibits directly contact, visitors participate in demonstrations, operations and other personal experience of exhibition activities, their observation, communication, promotion and purchase activities are in a lively, harmonious, cordial and free atmosphere.
This is a display design with high aging and display functions.
This method is commonly used in automobile exhibitions.
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