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    Middle And High-End Women'S Wear Shop Management Skills

    2010/7/7 16:08:00 67

    Middle And High Class Women'S Clothing

    Many people who have just entered the clothing doors may not know that they are going to make clothing monopoly.

    But people who believe that there are several years of experience in garment industry should have the idea of opening clothing monopoly.

    Why? Actually, look at the most profitable and easiest thing in the clothing industry.

    Look at those internationally recognized big brands, one piece of clothes are basically 10000 yuan.


    One: first, roughly analyze the feasibility of opening two hundred thousand stores.


    1, rent a shop: rent a customer (white-collar) traffic flow prosperous place, for example is the commercial center, the middle and high grade office area, the middle and high grade area and so on.

    It costs about 4-6 yuan (two yuan for rent).

    2, decoration: Generally speaking, your monopoly clothing manufacturer will help you design the storefront, you just need to decorate.

    Probably 10 thousand.

    3, purchase: the general store requires that all the styles in the whole brand should be entered. This is probably 100 - 150, one into 4 yards, and the total is about 400 - 600 clothes.

    A price of 200 yuan per piece, about 8 - 120 thousand yuan.

    4, labor costs: at the very beginning, it is best to be able to do it yourself, plus one or two people, a few thousand dollars a month.

    In fact, the price of high-grade brand clothing is generally expensive for many people, but why do so many people buy it? And some people must wear such clothes.

    Very simple: the middle and high grade clothes, the cloth will be very good, the clothing is comfortable, the work is also exquisite, the money is also beautiful, this is the human nature, especially the feminine nature; some people are the work need, some people are for the sake of face.

    Now that this dress is no longer just a warm society, I think the most important point is "what clothes a person is wearing represents the identity of this person, the status of the person, what kind of clothes he chooses, and what kind of life he chooses."

    In this society, everyone wants to have their own good life and high quality life, so high-grade clothes will have their own market.


    Two, implementation


    Choosing a good place is the key to your success, so the most important thing is to choose the location of the shop.


    1, choose the location: choose a city that you are familiar with, but it must be a large and medium-sized city with good spending power. If you choose your city, then you should go to the specific location of the shop according to the above analysis. Of course, there are still some details to pay attention to in this regard.

    The best shop is the street shop of the big shopping mall; the surrounding shops are all brand names, whether they are clothing or others; the area is generally enough for tens of square meters; the storefront is as large as possible, and there should be no big trees, wire posts, pformers, large garbage recycling bins, etc., preferably in front of buses, subway stations, or entrance to shopping malls, stairways, cross roads, etc.


    2, choose clothes: try to choose the fashionable clothes that you like and you know better and have potential for development.

    There are many brands of clothing in the market now, but many brands may not be so familiar with you. You are not so easy to get the exclusive right.

    Most of the brand clothing to join, it is necessary to pay a one-time fee of tens of thousands of yuan, and there are many other things that make you feel more difficult to do, feel unfair and unequal conditions.

    At this time, you can also consider selecting some brands that are just beginning in the market and not very famous, but the costumes are very good, and the brand designers are also strong brands.

    To join these brands, one may not use the brand to join the fee. Two, many join conditions are relatively favorable to you. Three, your brand does not have many competitors. Four, Brand Company will pay great attention to you.

    So I am more focused on choosing these brand clothes, especially when you first enter or want to make a clothing store. Choosing this brand is better for you.


    3, according to your clothing brand style to decorate your personality shop: basically all the high-end clothing brand, can do the exclusive store, has its own brand of decoration style, decoration requirements, some Brand Company directly help you do the storefront design, and you just need someone to decorate it.

    More professional, as well as clothing Chen division, will teach you that place to put that dress, where to hang pants, with a different colors of clothing should be arranged together, are very particular about.

    This knowledge does not mean that we can write a clear answer here. It depends on the different styles of clothing, the different colors of different styles, and the size and spacing of the shops, so as to design the best display.

    In general, it is to display your clothes as boutique and display items.


    4, selection: when it comes to selecting candidates, I believe there are many talents who choose to be masters, some of whom are selling talents.

    So I just said, "it's better to spend more than twice the money to get the right people, and don't spend a penny to ask the wrong people. Business is not human relations, that is, kinship, business is business."


    Three, make money!


    The basic purpose of business is to make money, so you must count your good profits.

    The most important thing for a brand to do is to do a long-term job.

    Because the brand is really the most valuable brand.

    Generally speaking, the purchase price of the brand is about 50 percent off, depending on how you get the goods.

    There can be several different prices, one-time purchase of goods at the same time, clearing the goods is the cheapest one.

    There are instalments, no deposit, advance deposit, and no buyout rights, and can be returned to different ways.

    The purchase price of each way is different, depending on how you talk to the brand you joined.

    But risk and profit are directly proportional to the risk. The higher the risk, the higher your profit retention, so everyone should choose different ways of purchase according to their own conditions.

    Generally speaking, the price of a garment is twice that of the price. If you calculate the price of a garment, your profit will be 200. In that month, you will probably sell 80 to 100 pieces, and you will basically be able to pay your rent and water charges manually.

    If you sell 10 more, you can earn about 2000 yuan per month.

    It may not be easy to start this sales at the beginning, but many brands are doing a little longer in the shop. It is easy to do some of them, and some can do more than 10 things a day. (I know some brands have over 10000 sales per day and four hundred thousand on one month's Sales).


    Four, be careful of risks.


    We must bear in mind that risk is directly proportional to earnings and the higher the investment, the higher the risk.

    Investment in high-end clothing brand is higher than investment in low-grade clothing, the risk is higher, so pay attention to several points.

    1, choose the clothing brand style that suits your local white collar to do, so that can have bigger market.

    2, in the long run, we should not be too short-sighted.

    For example, just starting to purchase, it is best to choose the way to exchange goods with Brand Company, and choose the first way to get a deposit.

    3, be careful that someone has stolen goods. There are too many thieves in the country. It is always good to be careful.


     
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