Teach You To Find Precise Customers In Ali, And Make Great Efforts!
One: how to let customers first find you, starting with product keywords.
Can it usually be found by customers? crux It depends on whether the key words he entered with the customer is consistent with the key words you released. Let's give an example:
The customer is looking for an infrared alarm. When he searches for Ali, he enters an infrared alarm for search. If the title of the product information you released is only a supply of burglar alarm, then he will never find you. In fact, there are many ways to call a product, and each user's habits are different. So when you publish the information, you can send the infrared home burglar alarm so that when users search for burglar alarm, alarm, home alarm, household alarm or infrared alarm, you can find the information you sent. When you can distribute the information several times, the key words in each release are different. When you publish the information, you should remember the key points, and try to use the keywords that customers may use.
Please note the following points:
2, make good use of your product's key words. When publishing information pictures, you should use these keywords to publish the names of products. The more photos you publish, the wider the coverage of your keywords, the easier it will be for customers to find you.
3, focus on your first keyword. My first keyword is the balance block. I search myself not less than 10 times a day, focusing on the ranking of information. If the information is ranked, the types of information you publish will be revised in time. If you seriously do it, I guarantee that your product information is top six. You can't believe that you can search my keywords at any time, ranking in the top six.
4, add your keywords in time. Peer is yours. Competitor You are a good teacher. You should learn from your teacher's website frequently, and ask your customers how to find you. Some of my keywords are learned and provided by customers. In short, to achieve people without me, people have my essence, OK. You can see that in my peers, my product is the most and the most complete.
Two: the information released has been found by the customer. How to make him interested in your products and understand the next step?
The information released is seen by the users. If there is nothing to attract customers, how can the customers get away with it and how to make the customers more interested in your products?
First of all, what is the comparison of this message? Attracting customers What about it?
1: we have marked our price, which is relatively low.
2: we can mix it up, so that more clothing friends are more suitable.
3: we can support spanactions that Alipay users can rest assured.
4: more products are shown to them, maybe the information of your headings can't attract him, but the pictures inserted in the detailed introduction may have some products that make him laugh.
Conclusion: make good use of the product's detailed introduction of this place. He can let customers know more about you here, and show you where you attract him here, and let your product's personality and advantages be seen here.
Three: how to make your own announcement. Information ranking More forward
There are only a few positions in the first few pages. In general, Ali is ranked according to the time of publication, activity and integrity index. How can you get more information into the first three pages? Especially how can some ordinary members be ranked higher?
1. information dissemination skills:
(1) because Ali collects relevant information every day, ranking according to the ranking rules of ALIBABA, wants to get more opportunities. Generally, the product's publication time is set to 10 days, and then the information is segmented, such as today's 20, 20 tomorrow, 20 after the day, do not release at fixed time, release several articles in the morning, release several articles in the morning, release several articles in the afternoon, and release several guarantees at night. New information is released every day, so that there are more opportunities.
(2) the same product can belong to multiple attributes, and it can be divided into several attributes. For example, I am making clothes, and products can be made in clothing --- women's clothing. This can be searched by some targeted users.
(3) a company registers multiple accounts and uses multiple accounts to issue information. Remember, a computer can hang three trade links at the same time, which means that you can register three accounts, and the advantages of registering multiple accounts: because Ali's information sorting rule is that each member's information will draw several priority ranks, and the probability of priority ranking of three users will be greatly enhanced.
2. try to use product quotes (products can be made public), because some people's search habits may be search only products with quotations.
3. keep online because they will choose one. Search mode Sometimes, some customers only choose to search online users.
Four: add more potential business friends
Many friends are very happy when someone asks for advice. When others ask questions, they will be swept away when they ignore. Many users are often potential customers, so when customers do not have a message after consultation, they must remember to add them as friends, preferably a group of potential customers. From time to time, new information can be sent to them in a mass fashion. Prospective customers definitely have prospective customers.
Five: join more groups related to your industry.
You can know more friends in the same industry. When you have a wide range of social contacts, your customers will have more and more resources.
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