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    Improving Management Of Footwear Industry In Wenling To Deal With "Post Crisis"

    2010/7/15 17:08:00 35

    Footwear Industry In Wenling

      

    In June 23rd, I just returned from Italy.

    Taizhou

    Zhejiang

    footwear industry

    Lin Mingbiao, the general manager of the limited company, was busy.

    When asked why he was so serious, he smiled and said, "it's not serious when it's critical."


    After nearly 30 years of development, the shoe industry has become the industry of Zhejiang Province.

    Footwear industry in Wenling

    A special symbol is praised.

    However, like many other enterprises in Wenling, the industry has been baptized by the global financial crisis in recent two years and gradually stabilized in 2010.

    But in the post crisis era, everything is uncertain.


    In the interview, we know that in the first half of 2010, there are several aspects for the sake of shoe industry.


    The first is to solve the difficulty of recruiting workers at the beginning of the year.

    At the beginning of the year, unexpected recruitment was difficult to affect every enterprise, and the shoe industry of Zhejiang Province was also deeply troubled. For this reason, the recruitment of workers in the western provinces was on the one hand, and the recruitment of workers in the western provinces has achieved nearly two months' efforts.

    Second, foreign trade export orders are abundant, and have been discharged until November.

    Third, the company's capacity is obviously better than before, and the internal management has been optimized.


    In spite of this, Lin Ming signs said that in the post crisis period, there are uncertainties and complex variables in the environment, and enterprises should be careful to deal with them, such as the sustainable development of enterprises, the management problems of the new generation of workers after the 1980s and the post-90s, the exchange rate problems, and so on.

    Lin Mingbiao said frankly, this is not simple. It takes a lot of time and patience.

    It is understood that at the beginning of the global financial crisis, the shoe industry in Zhejiang Province began to deal with it in many ways.


    Improve treatment and improve environment.

    Lin Mingbiao said, in fairness, according to the original working hours and the intensity of work, the wages of shoe factories really need to be improved. Although the profits of enterprises are also very thin, they must not sacrifice their employees to ensure the profits of enterprises. Now it is time for enterprises to reflect.

    Over the past two years, the industry has done a good job in raising wages. Especially the wages of front-line workers have risen by more than 20% for two consecutive years. They have also increased the year-end bonus and implemented the service age bonus.

    Lin Mingbiao introduced, take 2009, the monthly average wage of the lathe workers has already exceeded 2000 yuan, the highest can reach more than 4000 yuan.


    Adjust management mode.

    The employees of "Post-80 and post-90s" have increased year by year, and now they account for 30% of the employees of the company.

    Their youth and vigor brought vitality to enterprises, but also brought new problems to the management of enterprises. The original directive and passive management mode encountered unprecedented resistance.

    "Zhejiang Province" guided by the situation, tried to implement the service management mode, from the top management to the middle management, changed the directive and mandatory to co movement and guidance, in order to mobilize the enthusiasm and creativity of the work.


    Maintain good corporate reputation.

    Good word-of-mouth is priceless.

    Winning the word-of-mouth of workers, suppliers and customers is a requisites for the sustainable development of enterprises.

    As a company with nearly 30 years of history, "Zhejiang Province", its steady and benign development has not only won the recognition of peers, but also won the respect of customers.

    According to pan bin, a cardboard supplier from Wenzhou, in Wenling, it is very practical to do business with the shoe industry of Zhejiang Province. Not only is the business stable, but accounts are clear and payment is on time.


    Strengthen development and upgrade product quality.

    In order to meet the needs of the market and for the development of enterprises, it is necessary to readjust the product structure and enhance the quality and taste of the products, because this is the foundation for the sustainable development of enterprises.

    In recent years, in addition to adjusting the structure of shoes, the product has been extended to the product structure of the company, such as increasing the production of ladies fashion satchel.


    Careful orders to prevent exchange rate risks.

    Although this year's exports are getting warmer, there are many uncertainties. The most important factor is the appreciation of the renminbi.


    On the one hand, "Zhejiang nore" has close communication with banks. On the other hand, it is careful to operate on orders. The time span is very long, and the orders which are difficult to guarantee are less or less. Otherwise, the greater the order, the greater the risk.

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