Wool Spinning Industry Improves Wool Added Value Based On Technological Innovation

　　 Recently, in order to let more brands and consumers know wool Natural and high quality. The Australian Merino Forum hosted by Australian Wool Development Corporation was held in the Australian National Pavilion of Shanghai World Expo Park. The forum takes "wool innovation and added value" as the theme to carry out the wool textile industry chain innovation discussion. We exchanged views on the innovation of technology, art and lifestyle in the wool textile industry, as well as the future direction of cooperation between Merino Wool and China's textile industry.

The forum was hosted by Bian Xiangyang, director of the Department of Art and Design of Donghua University, Ms. Salinde, general representative of the Australian Pavilion, Mr. Sam Guthrie, president of the Greater China Region of Australian Wool Development Corporation, Helen Cathes, president of Australia Micro Merino Association, Jimmy Jackson, general manager of product development and commercialization of Australian Wool Development Corporation Peng Yanli, chairman of the China Woolen Textile Industry Association, and others attended the forum and made speeches.

Jimmy Jackson, General Manager of Product Development and Commercialization of Australian Wool Development Company, introduced the importance of the innovation of Australian ultra-fine wool to the participants. They will work together with Chinese partners to make continuous efforts to innovate, improve the quality of wool, ensure its naturalness and sustainable development, and jointly create high-tech knitting products. Ms. Helen Cathes, the president of the Australia Ultra fine Merino Association, also introduced the Australian ranch management and innovation, which made the participants have a deeper understanding of the types and characteristics of Australian ultra-fine wool.

　　 merino wool The sweater is not only elastic, but also very soft and delicate, which is very comfortable to wear close to the body. The fabric woven with it is delicate, soft, considerate and comfortable. It not only has excellent warmth and moisture absorption function, but also has moderate tension. The products made of superfine Merino wool can better reflect the noble temperament. In addition, most of Merino wool products have undergone special shrink prevention treatment, and can be washed directly with a washing machine. After washing, the natural characteristics and advantages of wool will not be affected. Proper care can maintain the good appearance of the clothes.

It is understood that Australia merino wool 60% of the output is sold to China. Now many domestic sweater manufacturers have developed pure Merino wool sweater. In this regard, Peng Yanli, Chairman of China Woolen Textile Industry Association, said in an interview: "China's wool textile industry occupies a pivotal position in the world. Because of the rapid development of China's wool textile industry, it has become the largest wool processing country in the world, and the wool processed now accounts for about 35% of the world's wool processing volume. With the development of China's economy, the consumption of sheep wool is also growing, accounting for 20% of the world's wool consumption. Although China's wool textile industry The development is very fast, but to a large extent, our raw wool still depends on imports. At present, more than 80% of wool is from abroad. For China's wool textile industry, it is also an industry with a high degree of dependence on the international market. "

With the increasingly fierce competition in the wool textile industry, if China's wool textile industry wants to maintain its advantages in a more competitive environment, it cannot just stay on the labor cost advantage and textile quantity advantage. The key is to further improve the level of wool textile technology, rely on technological innovation to increase the technical content and added value of products, Improve the international competitiveness of China's wool textile industry in an all-round way.

　　 It is also a future development direction of China's textile industry to transfer the production chain of wool products to the terminal market, increase the added value of the upstream and downstream, fully display the natural and luxurious characteristics of wool through personalized design and variable application effects, and move towards the terminal through brands.