Commodity Planning Has Gradually Entered The Core Of Clothing Companies.

　　 At present, a large scale brand. Clothing company The position of "commodity planning" has been generally set up. Because of the differences in internal management, clothing companies have positioned the post as "commodity purchase" or "buyer", but their functions are basically the same.

"Merchandising" is the core competitiveness of a garment company. Sale It plays a very important role. It needs to have a good grasp of the popularity of fashion and the cultural characteristics of consumer groups. Therefore, they need to read fashion magazines frequently, pay attention to media, understand competitors' situations, and have a definite understanding of popular information and target customers' needs. Compared to Brand Company, this position needs creative talents, and is engaged in forward-looking work. First, we need to transform personal taste and cultural accomplishment into the ability to judge the market. When fashion trends are coming, commodity planner should know how to judge fashion, how to follow fashion, how to transform fashion trend into specific commodity information. Secondly, commodity planning requires business acumen and high digital sensitivity (not only for dull figures, but also for creativity in figures, such as turning figures into profit plans), which can timely and accurately determine the type and quantity of goods. To do this, we need to have a deep knowledge of clothing professional merchandise, such as the formulation of the quarterly merchandising plan, which involves the proportion of men and women in the commodity structure, the proportion of series, proportion, color, size and price, as well as the shipment plan and promotion, etc., and we need to control the gross profit rate, turnover rate and stock rate accurately. We should adjust the commodities through data analysis at any time, control the minimum profit of the reasonable commodities and exchange for the company's biggest profits. Besides, the commodity planning also needs to have the ability of making quick decisions. In order to achieve the maximum sales effect, we need to respond promptly to the information of the terminal store, competitor information and fashion trend information.

Fashion changes fast, commodity planning. Occupation Pay attention to ability, be willing to take risks, and have greater pressure. But the salary is attractive, and the salary of outstanding commodity planners is ranked among the top in the clothing industry. When commodity planning affects the wearing of a brand, it should be very rewarding for the practitioner of the position.

There is a misunderstanding in the actual recruitment work. A large number of purchasing personnel apply for "commodity planning" and "commodity procurement", but their benchmark competency is quite different. Purchasing personnel often do the work of purchasing, such as the purchasing manager of a production oriented clothing enterprise. His job is to find suppliers, negotiate prices, and purchase the necessary accessories for enterprises. The responsibilities of purchasing managers are entirely around the production process, and the significance of commodity planning is not just that.

At present, it is still more difficult to find a good commodity planner through normal recruitment channels, because such talents are very popular. In the garment industry, which is more and more obvious in the buying enterprise, the career of commodity planning will become the gold occupation of the clothing industry.