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    Kunming'S Old Fashion Street Is Helpless.

    2010/8/13 10:11:00 80

    Fashion Trends

    Recently, on the national defense Road, a number of prosperous clothing stores have posted the information of rental and pfer. Some shops have turned to fast food, near the Kundu City side. "One heart hall" and "East Grand pharmacy" have just opened, replacing the brand menswear shops that had opened 6 or 7 years ago.

    National defense Road, which is located in the downtown area of Kunming and once led the fashion trend of Kunming fashion, is now somewhat helpless and deserted.


    "The old shops that made clothes moved and moved, and then opened new drugstores, fast food shops, and the feeling of the whole street was not as good as before."

    Single aunt has been doing the clothing business for eight years on national defense road. It is regarded as an old shop on the national defense road.

    When it comes to the change of national defense road in recent years, single aunt believes that the biggest change is popularity. "In the first three or four years, when business is good, there is still business at 10 p.m., and we dare not close the door. Now, after three or four p.m., business is becoming more and more obvious."


    Not only is the owner of the old shop feeling that the popularity of the national defense road is not as good as before, but the newly opened clothing store owners close to Kundu city also feel that popularity is not as good as the impression.

    "Often used to go shopping and buy clothes on national defense road."

    At the beginning of this year, Miss Wu took up a clothing store in the middle of the national defense road and began to run young people's fashion clothes.

    In her impression, the national defense Road, because of its proximity to the famous Kundu capital, has always been a lot of young people.

    "Before looking for this street shop, because this street has always been the level of consumption, popularity, the surrounding atmosphere is good level, but really do it and found that the impression is a bit different."

    Miss Wu said frankly that she is still in the trial stage, and is considering looking for other shops.

    "Around 20 square meters of shops, about 6000 monthly rent."

    Miss Wu's newly opened shop now can earn enough rent, and profits have been shrinking after months of rent.


    Defense Road North to Wuyi Road, South to Jin Bi Road, together with Wuyi Road constitute Kunming's "vitality" business district.

    On the side of the national defense Road, next to the "first business circle", one side is adjacent to Kundu City, mainly in the fashion clothing business. It is the most youthful vitality area of Kunming's fashion clothes.

    Recently, however, some of the most popular clothing stores on the national defense have posted information about renting and pferring, and some shops have turned to fast food.

    Near the Kun Du side, the newly opened "one heart hall" and "East Grand pharmacy" for several months have replaced the brand menswear shops that have opened for 6 or 7 years.

    Some shopkeepers lamented that this once called "Kunming fashion Wardrobe" clothing street, it is difficult to find the original red.


    "This street is different from what people think, but business is very light on weekends, but on Monday to Friday, business is good."

    The reporter interviewed more than 10 people in charge of the national defense road. They mentioned a strange phenomenon. Defense road weekend business is not the same as workday.


    "Before the weekend and evening, the car did not come to the parking lot, and there were many people on the street."

    Aunt Lee has been running a women's clothing store for more than 10 years, she said. In recent 3 or 4 years, business has been getting worse.

    "The one side drugstore across the street was opened only last month. The eastern pharmacy has just opened up for a few months. Before doing 6 or 7 years, the men's wear brand store has moved away."

    Aunt Li told reporters that after the new opening of the surrounding justice square and Shuncheng Wangfujing, not only the original popularity of the street was diverted, but many brand stores also left the national defense road and moved into the shopping mall.


    "There are hardly any attractive snack bars in the whole street, so fewer and fewer people are coming."

    Single aunt believes that there are no matching leisure, entertainment and dining places on the national defense Road, which is the main reason for bad business at weekends.

    "Shopping and eating is the most common weekend leisure for people, but the national defense road is lack of delicious places to gather popularity. People feel inconvenient and people who come are naturally less."

    Other shopkeepers also mentioned that Monday and Friday business were mainly due to the fact that nearby workers came to the shops on their way to work. "In addition to some old customers, there are very few people who make special trips on weekends. Everyone feels that these department stores in Parkson and Wangfujing are more comfortable, eating and watching movies are more convenient."


    "Good brands have been withdrawn, and popularity is getting worse than before. It's a little marginalized to tell the truth."

    The owner of a clothing store at national defense road said that she had found a good pavement in Qian Bang street to move away.

    Although there are several clothing stores based on old customers' business on the national defense Road, business has not changed much, but more shops have felt the "fever" of popularity.


    "Business is not yet able to go on, but it will not be a long way to go. The move of a big brand must have its reason. Maybe it is a signal."

    Single aunt said frankly, in fact, there is no fear of competition. Just like before, competition can bring a lively scene.


     
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