The National Annual Output Of 11 Billion Pairs Of Shoes, Wenzhou Shoes Accounted For 11.7%
Recently, reporters learned from the Wenzhou shoe leather association that in 2009, the annual output of shoes in the city was 1 billion 286 million pairs, the annual output value of footwear industry was 70 billion yuan, and the export value of footwear products amounted to 2 billion 754 million dollars. Last year, the country produced 11 billion pairs of shoes a year, of which Wenzhou shoes accounted for about 11.7%.
According to Xie Rongfang, Secretary General of the city shoe leather association, there are about 950 footwear export enterprises in Wenzhou, and Wenzhou shoes have been exported to more than 150 countries and regions.
Although trade barriers such as EU anti-dumping have been faced in recent years, the number of Wenzhou shoes exported to the EU market has dropped from 23 million 60 thousand pairs in 2006 to 11 million pairs in 2009. However, Wenzhou shoemaking enterprises are actively expanding the market of other countries on the one hand, and continuously increasing the added value of products on the one hand, so that the whole industry can maintain a good momentum of development.
In addition, the Russian trade platform led by the association also helped Wenzhou shoes enter the Russian market through the "green clearance" approach, sticking to the majority of Wenzhou businessmen doing business in Russia. Last year, they made profits in the "2008 Russian shoe deduction incident".
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