Gilda, General Manager Li Guohua, Talks About How To Pform And Upgrade Shoes Industry.

August 16th post crisis era, traditional industries

System innovation leads the pformation and upgrading of traditional industries

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In the eight words of "self strengthening, integration, honesty and innovation", we have clearly defined the entrepreneurial purpose of "social return and social return", and strive to implement the whole process credit management of enterprises. The two is the extension of the "people-oriented" management concept and the establishment of a new mechanism of "treating people, leaving environment, retaining people, retaining people and developing people". A good, harmonious and stable labor relationship has been built between the enterprises and workers, creating a space for the development of talents and a fair and relaxed competitive environment. Three, we should improve the mechanism of innovation, production and employment, constantly train talents, constantly improve lean production management, constantly refine the corporate culture, and constantly optimize the institutional environment. It is understood that gill reached the spirit of enterprise in the post crisis era.

At present, the system innovation is leading Gilda to run in the fast lane of pformation and upgrading, not only turning Gilda butterfly into "China Leather leading shoe king", but also achieving three historic leaps: hand-made shoemaking workshop to modern large manufacturing enterprises; the traditional shoemaking technology is leaping to functional high-tech; regional brand marketing extends across the whole country and tentacles to Europe and America.

Technological pformation leveraging pformation and upgrading of traditional industries

In the post crisis era, the pformation and upgrading of traditional industries has become the theme of enterprise revolution.

The Jill people are also thinking about how to pform and upgrade.

If we want to discard the traditional footwear industry in an all-round way, it is obviously unrealistic for Jill Da, who has 30 years of experience in shoemaking.

The people of jerda have not rebuilt the new stalls, but use advanced and practical technology to pform traditional industries, optimize the industrial structure, change the way of growth, and improve the efficiency and competitiveness of enterprises.

Li Guohua believes that technological pformation is to pform existing facilities and production processes by adopting advanced new technologies, new processes, new equipment and new materials, so that it has a certain leverage to the pformation and upgrading of traditional industries. It not only improves product quality, promotes product upgrading, but also expands exports, reduces costs, saves energy consumption and increases business efficiency.

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It is reported that the 30 years of jelda's pioneering work are the 30 years of whole-heartedly making shoes. The jelda people have been concentrating on making shoes, not focusing on other fields.

In February 1993, Gilda started the construction of the first phase 8000 square meter workshop, and has carried out many technical pformations. The two phase and the three phase have been pformed, which not only improves Gilda's capacity and product quality, but also lays the foundation for Gilda's large-scale production.

At present, the new technological pformation project of Jill is the completion of the three new industrial park of nearly 100 mu of construction land, which has laid a solid foundation for the comprehensive pformation and upgrading of J.

Independent innovation supports pformation and upgrading of traditional industries

In August 8th, in the new product fair of Jill winter, various "upgraded A+" nano air conditioning shoes attracted customers from all over the country.

It is reported that "upgraded A+" nano air conditioning shoes on the surface of the stream is more smooth and delicate, the insole mesh structure is connected with the air conditioning device in the shoes, the air conditioning device is more complex, like a children's technology toys, the soles are very delicate, and the hand press is like pressing on the red double happiness table tennis racket, the elasticity is very good.

The upgraded A+ model is the newest upgrading product of nano function air conditioning shoes. There are at least eight changes: the high elastic rubber sole used by the sole is more wearable and lighter; the upper part of the shoe is designed with the fashionable classic accessories, which is more fashionable and healthier; the structure of the shoes is designed according to ergonomics, more scientific and comfortable; the insoles and soles are cushioning materials, and are more elastic and more protective.

"New health theory is the real driving force for China's footwear industry in the future, and it is also the direction of pformation and upgrading of traditional footwear industry."

Zheng Yujian, deputy general manager of Wenzhou Jill shoes company, issued such a sigh when talking about the pformation and upgrading of footwear industry.

The nano function air conditioning shoes are Jill's independent innovation products, because they are equipped with air conditioning devices and functional nanomaterials, and are called nano function air conditioning shoes.

This kind of shoes can discharge the turbid gas in the shoes cavity while walking, purifying the air in the shoes, reducing the sweat and foot odor. Therefore, some people call it the "foot sole air conditioner". Once the listing has aroused the shock of the industry and the favor of consumers, it has not only harvested 28 national patents, but also been praised exclusively by CCTV news network.

At present, the nano function air conditioning shoes, as the "trump card" of Jill's decisive battle market, are exported to the United States, Canada, Europe and other countries and regions.

In the awarding ceremony of "the third session of the town's leather and footwear industry scientific progress award", which is called "shoes industry Oscar", the nano functional air conditioning shoes won the highest award.

The jhalda people have not stopped there. They still do "add" to the functionalization and "health" of shoes.