In The Stall Business, Selling Bags And Selling Shoes Is Better Than Clothes.
Haidian District double Tree Street and South Road of Science Academy
Nearby community: Shuang Yulu Xili, Shuang Yu Shu Nan Li people's University Yuyuan apartment, etc.
History of "stalls": two to three years
The number of clothing vendors in the whole street: about 25 households.
Are there other occupations for the stall: 50% part-time 50% full-time?
Does the stall plan long-term business? 41% plan long-term operation, 59% short-term plan.
Purchase channel: zoo wholesale market accounts for 20% Dahongmen
wholesale
Market accounted for 20%, online accounting for 19%
Business hours: 19:00-22:30
In a long night market, the reporter noticed a boy at the roadside who had a clean face and a simple smile. His body was thin and white.
T-shirt
plus
Jeans
...
He is one of the many sunny boys on campus.
But I was wrong. After chatting, he said he just finished his student career. He graduated from the Foreign Languages Department of United University in June this year. His name is Li. Let's call him Li classmate.
When it comes to employment, Li Tongxue's look is dim.
Although "foreign language" is a fairly good profession, he said helplessly: "we are specialties."
After graduation for more than a month, his job was not yet settled. So he chose to sell clothes in the night market.
"Anyway, I have nothing to do at night, and I'm free to make some money."
He said lightly.
To say the stall, his stall is really a "stall". Compared with his peers around the world, the booth is really "shabby" and not "gorgeous". Other houses are not lined with stainless steel hangers, or car trunk.
He was still on the original cloth floor, with thin clothes on top, but each piece was still folded.
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I sat beside him chatting and watching him sell. clothes Posture.
Don't look at him. He just stepped out of school and promoted.
clothes
It is still quite professional, and it is not born astringent.
Knowing that night was his fourth day stall, the reporter even exclaimed: "no, then where do you get so much experience?"
He laughed. "When I was at school, I didn't sell a part-time job of selling clothes outside, but I sold it for a long time in a special store on Wangfujing, and this time it's time to go back to business."
Speaking of experience, he gave a bad laugh.
"To put it plainly, it is just two words: flicker, it is necessary to tell the customer what good this dress is, so that the design can reflect what is different, so to say something specific, it is better to let them pay for it than to say good-looking.
However, these rules of collocation are not nonsense.
Part-time job
People also taught me a lot of collocation tips, such as color suggested that "shallow and deep" generally do not have any problems.
In addition, with his "senior", he himself summed up some experience, such as those customers who want to see every piece of clothing are often not buying, instead of staring at several clothing customers, the turnover rate will be relatively high.
Speaking of this, he showed some satisfaction.
"Pure cotton T-shirt 10 yuan a piece! "
The price that has been matched with the wholesale market has attracted many customers' attention.
Of course, I am also very curious. Is there any profit for such a low price?
He hesitantly explained that these
T-shirt
They are all the bottom goods of a relative who used to sell clothes. Now they are pferred to me at zero cost, but I will give him a few pieces of money for every piece he sells.
As for these shirts with prices ranging from 30 to 40 yuan, he said he himself had some.
The author also noticed that this Li classmate was not only "low head" but also very low-key. Even during his more than one hour of interview, he could not hear his voice in the noisy night market, and he did not even take the initiative to attract a customer.
Asked this, he has been emphasizing his "indifferent" mentality, selling it casually and throwing it away.
When asked how much he could deliver a day, his answer was, "sell two pieces a day."
It is true or false that it can not be concluded, but in the nearly hour after the reporter interviewed, it is indeed seen that its business is bleak.
The customers who approached the inquiry were not in the minority. After a round of bargaining, there was no deal at all.
"Aren't you in a hurry?"
"All right, if this is not sold, then the next customer will be sold. Someone will buy it.
I am different from them (other vendors), I do not rely on this to support their families.
To put it this way, the reporter found that Li Tongxue had been watching the selling booth of a prosperous business next to him after selling and receiving interviews. He finally told the author: "actually selling bags and selling shoes in the stall is the most profitable."
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