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Jianghan Road Walking Street Clothing Market "High And Low Is Difficult".

2010/9/18 10:03:00 109

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Because of the small shops in Jianghan Road pedestrian street, it feels like "no face". Rolex, the world famous watch, is going to pull out the cabinets in a rage. It has been plaguing the old Hengdali shop in Jianghan Road for many years.

For this situation, yesterday, the Jianghan Road walking street Administrative Committee held a special forum on the characteristics of pedestrian street, and many merchants appealed that the pedestrian street should increase the entry threshold and should introduce more international tide cards.

Pedestrian street "high or low"

"Big names pick the pedestrian streets, while some businesses squeeze big cards for immediate interests.

We have opened a tiansu store under the pedestrian street bridge, but the landlord wants to rent the house. He just pushed the three years of Tianshu away and brought casual clothes Levi's.

Wang Liping, deputy general manager of the old Henry Dali, showed a face of helplessness when he talked about the status quo.

Since the pformation of the street in 2000, Jianghan Road pedestrian street has entered the "ten year itch".

"The lack of foresight planning for the surrounding roads leads to difficulties in driving and parking, which restrict the development of the old street."

Ceng Qingxi, President of Jianghan Road Pedestrian Street Association, said bitterly yesterday.

"Walking street is not as good as high-end, not as low as Hanzheng Street."

Hao Hui, head of the new world jewelry store in Jianghan Road, feels that the pedestrian street is ambiguous and the brand is uneven.

Cheng Jun, chairman of Zhong Bai department store, is also deeply moved by this. Because of the lack of planning, the shop types are single, and the 60% shops on the pedestrian street are sports brands. But after the Olympic Games, the national sports brand is going downhill, and the sales volume of sports brands has dropped by nearly 20%.

How should we survive the labor pains?

According to Ceng Qingxi statistics, there are five hundred or six hundred businesses in the pedestrian street, with an annual sales volume of 5 billion.

In the next five years, rail pit will get through, and the market potential is huge. How should pedestrian street survive the labor pains?

Cheng Jun revealed that many recent international tide cards, such as

ZARA

They all look at the old buildings on the pedestrian street, and feel that this street is very consistent with their brand culture.

"I have just participated in the Jianghan Road, Guangdong and Guangdong Chamber of Commerce, and I am interested in the more than 40 owners of European and American brands."

"At the moment, these brands are not willing to be overwhelmed by many brands in the mall. They are willing to display their full range of products in the store on the pedestrian street."

Cheng Jun said high-end

Luxury goods

Consumption is in the minority. In the future, the tide brand is the tipping point, and also accords with the location of pedestrian street.

If walking street can have one or two imported Euramerican tide cards, other businesses should follow suit. In the future, pedestrian street is not a place to sell goods.

It is hoped that the government will take the lead in repositioning Jianghan Road's position.

"Many of the businesses on this street are leasing businesses, and what stores they open are landlords."

Wang Liping appeals that the positioning of the pedestrian street should be promoted as a whole, which must be set up by the government to enter the threshold, which brands can be entered and which should be firmly eliminated.