Lang Xianping: Breaking The Shackles Of Thinking With Creativity

A while ago, there was a trend that invited our ancient business people to come out of the dusty history and worshipped them as a model of business. Praise on the market Hu Xueyan The book is a lot of books, and the TV drama about the Shanxi draft is also playing for a long time.

But do you know that Hu Xueyan is just a speculator, but in the end he is just a loser? Most of the four business groups (Shanxi merchants, Huizhou merchants, Zhejiang businessmen and Guangdong businessmen) are not able to stand the test of time. This is not just because of political and policy reasons, just like the analysis of today's enterprises, internal factors determine external causes.

Have you carefully analyzed the reasons for the failure of these business associations? What we have left behind after careful consideration is what we really need to learn from our ancestors. Instead of simply listening to stories of ancient times, we should summon up a few minutes of national pride.

　　 Strategic thinking Deciding the fate of an enterprise

Looking at the sinking of Shanxi merchants, merchants and even the Huzhou Gang is not due to lack of funds, but because of impetuosity, opportunism, and autism. Impetuosity is to start eating, drinking, whoring and gambling after getting rich. Opportunism is to sell salt and introduce real estate. After they have completed their initial capital accumulation, they will enter the real estate all the time. For example, the Huzhou Gang is in trouble. In the real estate speculation boom of Shanghai, the Hui merchants represented by Hu Xueyan are in the speculation of their own silk trade.

The most important manifestation of the rigidity of thinking is that no one knows how to further develop after becoming rich. For example, Shanxi merchants do not read enough. Huizhou merchants are only keen on imperial examinations, and only for further collusion between officials and businessmen. Even to a large extent, they often do not feel that they are rich. Instead, they think that getting rich is hard work. But from a historical point of view, their rise depends on the major economic and open policies at that time. In fact, these problems do not seem strange to us today. The rigidity of thinking is precisely the oldest and most insignificant part of Chinese culture. So, you have to admit that how far a business can go from ancient times to the end depends on how high strategic thinking can stand.

As a matter of fact, there are only two ways out: to adapt to the reform of the next policy industry; or to upgrade the enterprise management system, to achieve a high degree of integration of industrial capital and financial capital, and to bid farewell to the traditional business model.

So in this sense, Hu Xueyan and Shanxi merchants, Hui merchants and Hu merchants are not worth mentioning at all. The strategic height of Ningbo businessmen and Chaozhou businessmen is worth our attention. Hu Xueyan is purely personal speculation, not only can not lead an industry, and even can not survive a family business. His wealth comes from power corruption and shelter. This can not even be compared with other Shanxi merchants, merchants and Guangzhou Gang, who are also based on power monopoly, because the latter monopolization provided the necessary services for the then regime, and it is precisely because of this that the political system is constantly maintained and supported. In fact, no commercial group can continue to adapt to and lead the reform in the long run, and continue to monopolize this policy industry. Especially in the face of strong challenges, competition and even aggression from outside the system, business partners can hardly escape the fate of being eliminated, including Shanxi merchants, Hui merchants, Hu merchants and Guangzhou businessmen. History has left the opportunity for transformation of every business group. However, the Shanxi draft has made several difficult progress towards modern banks, and it has displayed the chronic illness of rigid thinking.

Crack Creative ability Shackles

How do we break the bondage of thinking in Chinese culture? That requires creativity. I want to talk to you about the creativity of today's entrepreneurs. I often joke that as long as you finish your undergraduate course, you basically lack creativity, because our whole education system is to develop problem-solving skills, not creativity. The bondage of culture makes us opportunistic and impetuous, and our education system is a lack of creativity education system. For example, did your children or themselves participate in the math Olympiad? Such examinations are a waste of time, because the purpose is to solve problems.

This is why the youth class meeting of University of Science and Technology of China failed. Why did they fail? Because the top leaders they picked were all good at solving problems, not gifted. A female student often wrote to criticize me. Can criticize me to solve the fact that teenagers are lack of creativity?

The lack of creativity in our enterprises is most vividly displayed. Therefore, I can say so today that the future of Chinese enterprises is very difficult, and the reason lies in the lack of creativity. Why is lack of creativity so great? Because you need to rely on creativity to enlighten you and jump out of the bondage of culture, but the creativity of our nation is lacking, so I can say that if you look at the fossilization of Chinese culture, you will know that Chinese enterprises are bound to decline.

If a country is a good company, its culture and art must be the best. For example, the United States, the United States business is very good, the Hollywood in the United States, the culture and art influence on the whole world is unthinkable. Then, which countries do you think will become a powerful power in Asia after joining Japan? We may think of Korea.

Before you study Korean enterprises, please study Korean culture first. The creativity of Korean culture is worth our concern. For example, it once took a TV play called Dae Jang Geum. Many people have seen this series. What is the story of Dae Jang Geum? A very annoying story is a palace in a palace, or a kitchen, telling a story about a woman. Well, what do you say, cooking, cooking? What do you want to talk about? If you want me to take this drama by Lang Xianping today, I can only take two episodes. The first episode is fish flavored pork and second sets of twice cooked pork, and then I can't shoot anymore. Because I am such a high level, I am also lack of creativity. What do I have to do? But it actually made 80 episodes, and the play was not only played in Korea but also in Japan, the mainland and even the western countries.

So recently, in Taiwan and other places, a new theme came out, a comic book, also known as "the diners" in Korea. A Korean named Xu, a comic book "Diner", is also very creative. This is Korean culture. You should not simply look at Korean culture, and think that it is only "Dae Jang Geum" and "diners". It is not that the enterprises of a country should do well, but first of all, they must have super creativity. And its creativity is the first manifestation of culture and art, so if you look at the culture and art of this country, you will be able to judge the business of this country.

Faced with this kind of challenge and the sorrow that still exists, should every Chinese enterprise and Chinese people introspection today? Today, we are not only impetuous, but also like opportunistic devices, so we have decided that Chinese enterprises are lagging behind people and always can only make the manufacturing links with the lowest added value in the industrial chain. Moreover, we are also autistic and rigid. We believe that this minimum link has the so-called comparative advantage, so we can not keep forging ahead. What is more sad is that we often regard impetuosity as a progress, or throw it all in a few unrealistic attempts without scientific processes and scientific thinking. At the same time, to the outside world, we often focus on what people think and do, and seldom understand why people think so, where is the root of culture and history, so we have missed the historical opportunity to learn others' advance. Over the past hundred years, the waste and repetition are still in sight. How should Chinese enterprises and even every Chinese should be there?