Eleven Business Opportunities: Over The Season Shoe Resurgence &Nbsp; Consumers Favor

　　 Female sex Consumers are going to buy more winter boots this year. Yesterday, reporters visited various shopping malls and found that although the heat was scarce, Winter boots It has quietly listed, the overall quotation is 10% higher than last year, the most expensive one pair of winter boots sold to 2400 yuan.

"This year's new winter boots offer surprised us." BELLE's special person in charge of the cabinet said she had booked her boots two days ago, but when the price list came out, they were frightened, and almost every pair of boots was raised by one hundred yuan.

The reporter saw that a pair of cowhide knee boots were priced at 2200 yuan. "The most expensive last year was knee shoes, which only cost 1900 yuan." This person said that BELLE's most expensive boots were sold for 2400 yuan this year.

Staccato counters said that the price of boots last year was around 1900 yuan, and this year it has generally risen to 2200 to 2300 yuan, and the price of short boots is around 1300 yuan.

"Now winter boots are not on the high side for the season is not yet there." China Merchants parity shoes area responsible person said, but from the early offer of the boot price table, the price rises 10% on the basis of last year, take the Chinese boots as an example, last year the price was 1100 yuan to 1200 yuan, this year's price rose to 1300 to 1400 yuan.

　　 Consumer I have no choice but to rush through the season.

The reporters found that according to the statistics of Wuhan Price Bureau in 2009, the per capita disposable income of urban residents in Wuhan was 18300 yuan, and the monthly salary of 1525 yuan per person was barely enough to buy two pairs of medium and long winter boots.

"In fact, the price of autumn shoes is also rising, but the price of winter boots is high, and the price is obvious." BELLE counters said the price of shoes increased, one of the main reasons was that labor costs rose sharply. After the economy recovered, the order of coastal enterprises increased, and the wages of workers rose to more than 2000 yuan.

Analysis of hundreds of people concerned, in addition to rising labor costs, raw materials such as cowhide, sheepskin and other raw materials prices have risen by nearly 10%. Many manufacturers use fur as supplement this year, and the materials are more sophisticated. And craft, add rivets, fringes and other pendants to pull up the price of boots.

Although the price of winter boots has generally increased by 10% this year, the major counters are selling the last winter's boots, becoming the best choice for consumers. A lady in the BELLE counters looked at a new Mid Boots, priced at 1480 yuan. She thought it was too expensive. But in the off season, the same winter boots cost 460 yuan, and she did not hesitate to buy them.

The price of winter boots has increased, and over the season has become the favorite of consumers.