China Women'S Shoes City International Sourcing Festival Opens

By China Light Industry Federation, Sichuan provincial government, China

This procurement festival takes the theme of "beautiful Chengdu, charming shoes, developing the international and domestic market to shape the high-end image of the industry". The international brand exhibitors, purchasers and domestic brand exhibitors and buyers are four in one mode, aiming to build China's most distinctive international exhibition of women's shoes origin.

Under the environment of seeking cooperation and seeking development in all the world's industries, this event will promote the construction of an international economic and trade platform for "win-win cooperation", and lay a good foundation for the globalization strategy of the footwear industry.

Since the 2006 China Light Alliance and the China Leather Association jointly awarded the "women's shoes capital of China" to Wuhou District, Chengdu, Chengdu women's shoes have been developing rapidly. Many famous domestic and foreign enterprises such as Roman, Pierre Cardin, BELLE and so on are all OEM in Chengdu. Sichuan native brands such as Ai Min, faction, beauty, three points, card, and so on are well received by consumers both at home and abroad.

Chengdu women's shoes have entered 120 countries and regions, with an annual export volume of more than 1.5 billion US dollars, an increase of about 192% over the same period last year.

Wang Zhonglin, vice mayor of Chengdu, said at the opening ceremony, as an important part of the industrial economy of the city, the footwear industry in Chengdu has a solid foundation and a complete supporting system for shoes industry, which has strong competitiveness in the international and domestic markets.

This procurement festival will set up a platform for industry cooperation and exchanges to promote the high-end industry of Chengdu footwear industry, and cooperate extensively with international famous brands, domestic first-line brands, large trading companies, first-class R & D design institutes and high-end talents.

Speaking at the opening ceremony, Jobeto Cassiani, chairman of the Italy Lazio International Affairs Committee and Italy congressman, said that the footwear industry in Chengdu occupies a pivotal position in the world.

This year is another year of Italian culture, and I am willing to build a bridge of friendship between Rome and Chengdu. Through this event, we will promote exchanges and cooperation between Italy and Chengdu in the footwear industry and tourism industry. We will conduct an in-depth investigation and understanding of the footwear industry in Chengdu and explore more opportunities to cooperate with Italy.

At the same time, "Yi Shang Ming" shoe city officially opened in Chengdu Wuhou direct shoe city.

This shoe city adopts the management mode of "flagship flagship store" and "direct selling center", which has truly realized the major function of Wuhou direct selling shoe city as an international brand promotion center, and has established a direct cooperation and communication platform for the shoe industry at home and abroad.