Quality Requirements Of Store Managers

　　 shopowner As a store manager and operator In any way, yes shop Both have important internal and external influences. As a supervisor, at least the following three conditions should be met:

(1) can the subordinates have a "sense of trust"?

Trust comes from the affirmation of the supervisor's ability by subordinates, and it is the enthusiasm, effort, sense of responsibility and personality charm of the work. If you can't get the trust of the subordinates and rely on the authority alone, you will not be able to carry out the work smoothly. Commanding the subordinates is fashionable and will lead to negative effects. The subordinates will discuss in private, criticizing the director for "poker face" or "at best, it is just a clown's face".

(2) can the desire of subordinates be stimulated?

As for the desire to work, there is a saying: "desire is a huge invisible force." Therefore, the level of subordinate's work desire is a matter that can't be ignored. What directly affects the subordinate's work desire is whether the order is issued properly or not. Therefore, good command transmission is the key to whether the subordinate's work desire is strong or not.

(3) whether they have the ability of leadership and command?

"Persuasion" can be said to be the driving force of leadership. If the subordinates encounter any difficulties, the supervisor can help resolve them in time, which will be the best persuasive force to establish the subordinates' affirmation of the supervisor's ability. Therefore, even if subordinates are reprimanded by the store manager when they make mistakes, they will still be convinced.

As an operator, the store manager not only has a deep understanding of the store management style, but also has a clear understanding of the development prospects. In addition, he needs to be familiar with all aspects of the operation. At the same time, the store manager should also have the corresponding knowledge reserve, so as to achieve the accumulation of knowledge in the operation, and be able to handle it easily

(1) have the knowledge to observe the changes of consumers.

(2) have knowledge about the changes and current evolution of retail industry.

(3) have the knowledge of business technology and management technology of retail industry.

(4) have knowledge of the company's history, institutional organization and philosophy.

(5) have knowledge about the changes and future evolution of the industry.

(6) have knowledge about dealers, purchasers and related companies.

(7) the knowledge of technology.

(8) have knowledge of shop planning methods.

Have the knowledge of planning and understanding the statistics in the store.

Have legal knowledge about retail business.

In addition, a person's behavior characteristics, both advantages and disadvantages, are the accumulation of life experience from the past to the present, that is to say, behind each behavior characteristic, there are many successful and unsuccessful experiences. The recognition of good behavior characteristics in successful experience will lead to "self-confidence" and promote "challenge". For a successful store manager, to improve their own "challenge", the following aspects can not be ignored.

No matter what difficulties we encounter, we should not take the initiative to deal with them.

Integrity: all things can be handled impartially, without favoritism and favoritism, and the subordinates feel convinced.

Endurance: there are times when the operation of the store is smooth, but also when it is boring and complicated. As a manager, he has to face more problems than his employees every day, so endurance is a necessary quality for a store manager.

Cheerful personality: only a cheerful store manager can bring his smile to his work, thus infecting others and creating a good working environment.

Tolerance: in the face of the mistakes made by subordinates, the store manager should not hold on to them, but can give them time to correct and remind them at any time.

Courage and courage: have extraordinary courage, dare to try and innovate, not afraid of failure and setbacks, lead the team forward bravely. In the face of any situation can be decisive, work efficiency, not procrastination.