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    Online Shopping Life: &Nbsp; &Nbsp; What Products Become The Main Force In The Market?

    2010/10/4 15:04:00 129

    Commodity Online Shopping

      

    Online shopping is a way of life.

    Turn on the computer, move the mouse, wait at home...

    Nowadays, online shopping is a way of consumption that many people can not do without. People's food, clothing and housing can be solved online.

    10 years ago, the Internet industry discussed "what is suitable for sale online".

    And 10 years later, what people want to ask is, "what else can't be sold online?"


    Data show that at present, the Internet has reached billions of commodities.

    Take Taobao as an example, as of August 2010, the number of Taobao online products exceeded 500 million, and added 10 million new products per day.

    Taobao has a daily turnover of 900 million yuan. In a minute, it can sell at least 969 garments, 203 pairs of shoes and 164 accessories.


    The most mature audio and video books




    We all know that online shopping can save money, and whether it really saves money. How much can it save? The survey shows that online shopping is indeed cheaper than buying offline, but the specific savings can also depend on specific physical objects.


    Guoxin Securities has investigated the price difference between the 45 daily necessities online and offline. The result shows that the total price of the entity store is 814.2 yuan, and the average price is 18.05 yuan.

    The total price of online shopping is 775.5 yuan, with an average price of 17.2 yuan.

    The average price of online shopping is 0.82 yuan lower than the average price of the entity store, with a difference of 4.8%.

    It can be seen that online shopping does have a price advantage.


    Well,

    online shopping

    How much money can be saved?

    Consumption domain

    The development speed of online shopping channels.


    Books and audio-visual products can be described as the most mature online shopping products. The lowest price of such goods on the Internet can reach 90 percent off, 60 percent off and 50 percent off.

    The average price of the latest list of best sellers is just 6-7 of the price.

    Some of the products may only be discounted to 10 percent off.

    The price of clothing, cosmetics, accessories and so on is also much cheaper on the Internet. New products are usually about 30 percent off of the selling price of physical stores.

    Some personalized goods can even be low to a few yuan, but online shopping should also consider freight charges. Generally, buying a few items at a time will be more cost-effective.

    Home appliances online shopping has also become a trend in recent years, the average price of online stores is 1-3 lower than that of stores.


    Overseas purchasing brands can generally be 3-4 lower than those of the domestic market, and it may be cheaper to catch up with the discount season outside Shanghai.


    In addition, tickets for the travel market, hotel reservation and tickets for tourist attractions all show the price advantage of online shopping, which is at least 1 lower than that of offline shopping.


      

    Textile and clothing

    Most popular


    According to statistics, the number of online shopping users has reached 140 million this year, and the annual online shopping scale is expected to reach 500 billion yuan, equivalent to more than 3500 yuan per person spent online.

    So what's the hottest thing online shopping?


    Clothing, which may be a lot of people do not think, perhaps many people still hold this view: online shopping clothes are not easy to fit.

    But looking at a few surveys, we can see that clothing is undoubtedly the top of online shopping.

    The report released by the China Electronic Commerce Research Center listed the top ten industries in the field of e-commerce. The textile and garment industry ranks first in the proportion of 12.2%, and its proportion is higher than the second digit household appliance industry by nearly 2 percentage points.


    "2010 China online shopping consumer survey report" shows that this year's clothing online retail market scale is expected to grow 80% over last year, reaching 115 billion yuan.


    Taobao's latest report also shows that clothing products become the most popular products, especially women's clothing, and become the top ten hot sellers in online shopping.


    "Bargain price" can also set up shop.


    Online shopping products can be haggled, and haggle is a skill, many consumers are not good at it.

    As a result, a shop for customers to bargain for online shopping comes into being.


    A few days ago, the reporter saw a shopping website on the internet shop, the store sold in the goods column was written "discount price".

    The store's description of goods is like this: relying on online shopping experience and "three inch tongue", specifically to help online shopping customers and shopkeepers to bargain, so as to get the difference in royalty.


    Those who rely on the "mouth" to eat the price of the person who haggle over the price of the shop owner usually charges 30% of the difference in the price. Some shops also say "no success, no charge, and the price can be negotiated".

    That is to say, if the shopkeeper cuts down 100 yuan for the buyer, there will be 30 yuan as a reward.

    If the value of the purchase is higher and the owner can cut hundreds of dollars for the buyer, the haggle will cost hundreds of yuan.


    According to the reporter's understanding, some businesses are good at "bargain price". The monthly income of shopkeepers can reach three thousand or four thousand yuan.

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