How Can Online Stores Take Quality Resources?
The profit of the shop depends on the cost of the purchase, but where to buy it depends on what goods you are running.
Make full use of all resources
The source of goods in a shop is mainly determined by the business style of the shop.
For example, the clothing category of my shop is mainly based on national style and retro style. All the clothes in the shop are not popular styles. I hope to have a very good distinction from other store styles so as to bring refreshing feeling to customers.
Therefore, some large wholesale markets and clothing markets have never been the first choice for me to buy.
There are three main sources of goods in my shop, the first is souvenirs brought back when traveling.
Tourism is also a way to earn money. When we travel, we will buy many local souvenirs. Souvenirs in tourist places are the items that can best reflect the local customs, and some of them are cheap and fine.
When I travel, I often buy a lot of clothes on impulse.
But most of them do not wear them when they are at work, and stacking them at home can only make them into the bottom.
But when I put these clothes in the shop, I found that I could still attract many guests. The baby at the bottom of the box was also the real owner.
Start the sisters together with Taobao.
Some girls buy clothes as if they are giving vent to it. Every time they go shopping, they don't stop buying.
But the clothes bought, some of which have not been removed from the commercial signs, have been put into the boxes and become objects at the bottom of the box.
I asked my friends to make photos of those clothes that did not take off their clothing, or those that they did not like, and put them on the Internet.
This has solved my source of trouble and helped my friends clean up the wardrobe and kill two birds with one stone.
But it is worth noting that the store mainly keeps a clear picture of the origins of every item of clothing. If it is sold, it will also share part of it with friends, so that more and more friends will provide goods for the store.
Chain stores complement each other and help each other.
A person's strength is always negligible. My friends have opened stores in Tianjin, Shandong and Beijing, so I asked them to make photos of their store and put them in my shop.
This will expand the source of its own goods, do not worry about where the goods come from, and help their friends to publicize and provide new sales channels, killing two birds with one stone.
To sum up, there are many channels for goods to be imported. It is to see if their skins are thick enough to get the goods at the lowest cost.
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Taobao shop: cat Tao Tao
Multi channel combination
Now, it is easy to apply for free shops online, but the problem of supply is the biggest headache for online shopkeepers.
Want to store a shop from small to large, apart from the price concessions, the sale of goods also need to have good quality assurance.
So, how to find the right source of goods has become the first problem that shopkeepers should solve.
The following collation recommended to you several kinds of learning to find the source of the form, hoping to be helpful.
Outside single tail cargo channel.
Because of its quality, style, fabric and price, foreign trade products have always been popular among online sellers.
If there are familiar foreign trade manufacturers, they can get goods directly from factories.
Among the remaining products in foreign trade orders, most of the styles are the most popular nowadays, while the price is only 4~7 of the mall.
Some businesses simply sell all their stocks to full-time network sales sellers.
If you have enough bargaining power, you can eat their stock at a low price, and you will get a huge profit.
Take advantage of having relatives or friends abroad.
Some brands abroad are very cheap on the eve of the season or festival.
If the seller has relatives or friends abroad, ask them to help them get the attractive discount on the Internet.
The Korean jewelry in our shop is the shopkeeper who looks after the Korean jewelry website, and sends them to regular friends in Korea to help him bring them back.
This will not only guarantee the new style of the ornaments, but also ensure the quality, so it is very popular.
Wholesale market.
Wholesale market is more suitable for part-time sellers, where the purchase time and quantity are relatively free.
Wholesale market prices are relatively low, and it is easy to achieve goods ratio of three, we can grasp the quality of commodities.
For online stores, it is easy to achieve small profits but quick turnover, and it can also help the accumulation of credit in online trading.
But the choice of wholesale market as a source of goods also has shortcomings. For example, my shop sells some jewelry, stockings and other supplies in the wholesale market while buying accessories, but the sales effect is not satisfactory. Later, we found that many physical stores sell them.
At this time, we realized that it is very important to get goods from the wholesale market and what kind of goods to take.
So when you go shopping again, you will be careful to find out some orphan products, so that such products will be popular.
In addition, large websites such as Alibaba and Huicong also provide great choice for sellers in many small places.
These websites are not only convenient to find information, but also provide small wholesale for small sellers.
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Taobao shop: two fat grocery store
Search for different categories
Good products are divided into two categories, one is low value and easy to consume, the other is luxury.
Many online shopkeepers will choose the first one, because it is easy to be accepted and easily sold by consumers. It does not require too much publicity and will not backlog a lot of funds, so it is very easy to become the preferred source of goods.
The source of this source of goods is mostly from the wholesale market of small commodities, such as Zhejiang Yiwu and Shenyang five love market, Hebei Baigou market and so on. Most of the wholesale market traders in these areas will sell synchronously on the Internet. This allows many remote shopkeepers to go through the network for wholesale purchase, and this network medium can be simple and safe to purchase through the C2B website of Alibaba, so as long as shopkeepers conduct quality checks after receiving the goods, you can quickly bring the shops into the state of making money.
The other is luxury goods. Only a few new stores will choose this way.
Because there is no credit accumulation, under the unfavorable factors of network pactions, it is very difficult to open the market quickly. This can only become the hidden rules of introducing shops under the premise of certain credit accumulation.
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No matter what commodity you decide to use as a brick, you must conform to your shop style.
Idea
It will not be submerged in the online shop.
Patting shop: Home West
Agency store
Now many college students will choose to start a business on the Internet, and some of them will succeed and fail.
The source of all profits is the source of goods. Agents, wholesale markets and manufacturers can all be sources of goods.
It is unrealistic for a college student with limited funds and lack of social relations to get the goods.
My initial choice was to start with the agent. Although the agent did not need to be pressurized, it solved the problem of not enough funds and so on. Without going out, he could get the goods, and at the same time saved the tedious picture making. It was easy and convenient for the manufacturer to deliver the goods directly, and knocked on the keyboard before sitting on the computer, so that the advantages of choosing online agents were obvious.
But online agents also have their own shortcomings. Although my home directly helps to deliver goods, for me, I am also a net shopper. There is no way to identify the quality of the products, but when the products are in question, the agents who are directly affected by the bad reviews are agents.
As the quality of goods is often not guaranteed, I turn my eyes to the wholesale market.
The wholesale price of the first class wholesale market will not be much worse than that of the manufacturer, so the wholesale market is the first choice, if the wholesale market is at the two level, it will be different.
However, it is very difficult to contact a good wholesaler. If the quantity of stock is low, people will not take the wholesale price basically, and they need to go to the manufacturer and wholesale market to get the goods. It is very hard. If the sales volume is bad, it will lead to backlog of goods and funds. It is very difficult.
Many online shopkeepers purchase goods directly from the manufacturers, although this channel requires a larger quantity of purchase, but there is absolute advantage in price, if there are relatives or friends in the factory is the best.
This is a very difficult task for me, a small shop owner. If you want the cost to be too high and you want the quality of the goods to be guaranteed, you need to think of a way of combining the purchase.
It is to be an agent of a physical store, that is, quality can be guaranteed, and goods need not be hoarded.
capital
It can also expand the types of goods shelves conveniently, and it is a good way to get more.
This method is still in practice, and it is very useful through a period of operation.
So let's share it with you and hope to give you some inspiration.
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Taobao shop: Xiao Bao in Beijing
Looking for goods on shopping platform
Earnest and meticulous
Management
A small shop, the style of the small shop as "exquisite living house", it is also determined that I in the channel selection, need to optimize the combination of their own small store regulation of the product.
I didn't have a good channel before I went to open shop.
Instead, I started looking for channels on Taobao's website to start shop.
In order to keep the shop running properly, I first delineated a range: fast selling products that can be repeated consumption, such as cosmetics and accessories, which are better sold on Taobao, and consumers need to repeat consumption, so that they can cultivate repeat customers.
Then choose those products which are relatively few in Taobao net. All the products in Nell hall will not get much results on Taobao, which will increase the probability of my shop being searched.
After delineating the commodities, I searched for the crown seller directly on Taobao, which is generally rich in goods and relatively low in price.
There are also online outlets for sale, but in order to maintain the style of "exquisite living hall" in their own shop, they have no choice but to purchase directly from Taobao and sell it again.
There are advantages and disadvantages in choosing channels on Taobao. The advantage is that it is convenient to purchase, and the scope of selection is relatively large.
The bad thing is that the cost is relatively high. Compared with other large online stores, there is no price advantage. If you want to make money, it depends on whether your service can retain customers.
For full-time or online shop owners who make money, the next line is more suitable.
Because my "Nell small hall" is a combination channel, so different products need to find different channels, and we must not hang on another tree.
For example, several products in my shop: Japanese export aprons, Korean imported Anna Sui style jewelry boxes, Guerlain cosmetics, etc. each commodity is purchased from different channels on Taobao.
Of course, my channels need to be optimized. If I find more suitable channels, I will change at any time.
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