Shoe Company Jill Reached An Increase Of 27.5% In Spring In 2011.
In November 2nd, a few days ago, the theme was "new health". Jill Da The shoe industry 2011 spring order will be concluded, the order amount increased by 27.5% compared with the same period last year, with the addition of "new health principle", the "upgraded A+ model" developed by Jill da. Nanometer Functional air conditioning shoes are most favored by customers all over the country, and their "healthy" elements become the highlights of customers.
鞋企吉爾達2011年春季訂貨同比猛增27.5%
Unlike in the past, Jill's spring ordering in 2011 was covered with "new health" promotional banners and Yi Bao Bao and colorful posters. The new products displayed in a special exhibition hall were marked with "healthy" two words. Among them, the "upgraded A+" nano functional air conditioning shoes new series enhanced many functions: such as foot odor, shockproof, invisible increase, antibacterial and so on, which is more conducive to human walking, such as improving the lower limb deformation, straightening the joints, straightening the joints, improving the overall function of the lower limbs and promoting the health of the human body.
Merchants enthusiastically order "healthy" shoes.
According to the marketing center of JD, more than more than 2000 new shoes have been produced in the order exhibition. Besides adding products related to "new health care", the company has also increased many products with high profit margins, thereby enhancing the overall profitability of the company.
The "new health concept" advocated by this spring order will have two meanings: 1, in order to safeguard human health, 2, in pursuit of the healthy development of society, enterprises and people, some new products will be integrated into the concept of "new heath".
Li Guohua, general manager of Jill Da shoes, believes that the concept of "new health concept" is the needs of enterprises, society and consumers. However, the integration of the concept of "new health concept" with products is still waiting for some time.
Li Guohua said: "the success of this order shows that our implementation of the new health strategy is doing" health "and doing things in" health ". Implementing the strategy of" new health care "is our way of thinking for future development. It will not take place in one step, but suit measures to local conditions, adapt to the times, step by step, work hard in detail, and gradually realize our ideal.
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