Five Ways To Kill A Small Store

To open a small shop to make money, it is necessary to do the following steps: shop location, naming, decoration, publicity, business and making money. Next, according to these points, how can we do a good job in a small business? We must divide into five steps.

Specific implementation

First of all, we must do a good job of overall planning. Now that we choose to open a shop, we must choose a good project, see what business is suitable for making money, what is the main thing to sell, and then implement the shop opening steps after selecting a good project.

The first step is to take advantage of land.

A good shop is the quickest and the most lively place to exchange people, money and information.

According to the traditional experience, a north-south commercial street should be flourishing across the north, East and West should be prosperous, and a traditional commercial street is not the two ends, nor the middle part, but nearly half of the commercial area, which is almost consistent with the golden section law.

Of course, this is not absolute, but also according to the content of store management.

The second step is to bring store names.

Shop name is the initial image of a shop, its name is not regular, and the importance of shop number is related to its own corporate image. It will also directly affect product sales.

Generally, shop names should be auspicious, well spoken, distinctive and memorable.

The naming of a store is also consistent with the business content of a store. It can make people identify what the store sells at a glance.

The third step is selling decoration.

Decoration directly affects the image of the store, the decoration is not a luxury for the ability, of course, is not a crude and cold acid for the calculation, important is to be practical, have personality, taste.

Decoration generally requires atmosphere, or personality, which can highlight the items of shops. The choice of lighting should also be harmonious, which can be related to the overall store.

The fourth step is to use advertisements skillfully.

To advertise, you can use existing resources, doors and windows, storefronts, walls, windows, or brochures, models, spokesmen, shopping bags, gifts and other measures to advertise.

The fifth step is to operate in an indispensable way.

Purchase channels, salesperson management, business expansion, customer communication, revenue and expenditure, pportation and logistics are all required courses in daily work. Any problems in the links will directly affect the business input.