How Can We Do Well In Sales From Managers?
First, cooperation is the manager. It is the representative of the whole department, company and project. It not only relies on its own strength and ability, but also the strength of the whole department. It is not like the front-line salesman, who has good performance at the end of the month. What we need to do more is to "co-ordinate" and "coordinate", and let the team's strength work in one direction.
Two, a lot of people compare sales managers to "generals". This analogy is not very appropriate. "Generals" are more about courage, and the leaders of thousands of troops will take the top of their heads. Sales managers are far from enough to rely on courage. Regardless of their consequences, investors will not agree to produce losses. What they need more is managers' first-line experience, careful planning and effective implementation.
Whether or not skilled use of planning tools is an important difference between salesperson and manager can be thought of three steps. Some people can think of the five step and the six step, and the more careful the plan is, the bigger the odds are.
Three, as a management personnel, especially the newly appointed sales manager, it is easy to engage in new work according to the inertia of the past. Experience, errant decision-making and "new official take three fires" tend to blunt the minds of managers. This needs to be maintained, phased summary work and timely adjustment of deviations can effectively ensure the completion of marketing work.
Four, borrowing marketing management is not a new topic. Predecessors have mature management experience, and there are good ways to learn from the same industry. They integrate into mature management methods according to their own characteristics, try to implement them according to local conditions, and gradually improve them, and finally form their own management methods.
Five, the pformation of modest positions must first be faced with the adjustment of mentality.
It is not advisable to have a high head and a low head.
Peace of mind is maintained, life is not surprising, things are not disturbed, modesty listens to others' opinions, and sits steadily in the army accounts, so as to ensure the stable development of the whole team.
Six, the work of pferring salesmen focuses on implementation. Managers are more planning and management. This is just like the difference between "chess pieces" and "chess players". Many managers like to act on their own, but the role of example is obvious. However, too much participation in specific work will often make salesmen at a loss, and more importantly, this way of work will occupy a lot of time for managers to think.
Seven, try to make a plan in the sales plan.
Part
Part of the operation itself.
Be responsible for
It can not only get the most authentic first-line market information, but also establish the prestige through the "words and deeds" approach.
Eight, expand the friends in the industry, listen to their opinions, be sensitive to market information, strengthen communication with all aspects of sales, and strive for trust and understanding.
Nine, guide sales team members must have the difference of ability and strength, experience, sense of responsibility, EQ will be different, eyebrows and moustache grasp, catch who is who, can not play the potential of members.
Put the extroverted, dare to speak and dare to put on the new market development, and put the experience to the maintenance of big customers.
Ten, financial managers are different from salesmen. They should consider the data of cost, budget and cost to ensure that the company's profits should be considered. The operation of the project is just like housekeeping. Financial management will take the lead. "No more money and more work" is a criterion that no investor will object to. In the project planning and execution management, financial consciousness can be run through any one time, so that the project can be better developed. From selling to management, there are still a lot of links to be concerned, such as eloquence training, literary talent enhancement, professional knowledge learning, EQ training and so on. Enthusiasm is far from enough. There is a big difference between "things can be done", "things can't be done well", and "things can't be done best". Under the premise of keeping the peace of mind, we must keep the details of the project to the best of our ability so that we can sit more steadily and go further.
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