Clothing Foreign Trade Business Is Hard To Do.
"No foreign trade enterprise dares to say that the current foreign trade is easy to do, even if it is, it must be a lie." In foreign trade clothing industry Xia Hongfang, general manager of Liancheng clothing company, who has been struggling for 10 years, sighs that the market of foreign trade has been very different since 10 years ago. She has started to step into a farm with a leg and seek a living space.
This year's export situation has improved, but the business of foreign trade clothing industry is still very difficult.
It is not difficult to find out that the foreign trade situation is not optimistic from the situation of Canton Fair this year.
What is the coming 2011's foreign trade situation? Chief editor Wang Qian pointed out that in 2011, the high cost era of foreign trade clothing enterprises will be welcomed, and another round of shuffling of SMEs will come.
Garment manufacturers replant vegetables
Cai Xiaojun, who is specializing in the export of women's garments, told the writer, "now that orders are too many, the company is afraid to pick up the small orders." Wenzhou,
Cotton price rises 10 thousand yuan / ton in two or three months. Once the order is long, the business will lose 20~30 million yuan.
According to the data of the Canton Fair, orders in more than 3 months are over 6, orders for 3~6 months are over 3, and orders for more than 6 months are less than 10%.
Wang Qianjin told the author, "uncertainty about the price change of raw materials is these.
foreign trade
The biggest problem facing enterprises is that companies dare not place orders.
Taking into account the rising prices of raw materials, the harder and harder to recruit workers and the increasingly thin profits, there is also a foreign trade situation that makes Cai Xiaojun feel erratic. He sighs, "in the future, we can only consider changing industries."
I learned from the clothing association of Ningbo, and Cai Xiaojun has the same idea of the clothing business is not a few.
Xia Hongfang is more practical.
In addition to becoming a general manager of clothing, Xia Hongfang has more than one director of Ningbo seven he Organic Agriculture Development Co., Ltd.
Xia Hongfang told the author, "the company will continue to invest 50 million in organic agriculture."
Xia Hongfang also began feeding crabs, which are now on sale.
"Clothes do the same, but there is no room for development along the coast."
Xia Hongfang told the author, "the pfer of manufacturing industry is a necessity.
trend
I want to find an industry that has room for development. "
Xia Hongfang recently hired a professor from the Hokkaido Academy of Agricultural Sciences in Japan. "I have always been optimistic about China's agriculture, but lack of technology.
Japanese experts have tested our land, and the pesticide content is very high, so we must first improve the soil, using Japanese technology. "
Xia Hongfang said she had taken 100 mu of land in Yinzhou District, Ningbo, and began to make land improvements.
By next June, there will be 600 acres of farmland.
"At that time, our company's first batch of pollution-free organic vegetables and fruits can be listed."
Xia Hongfang has been engaged in the processing of high-end clothing in Japan. "But the environment of foreign trade is changing, and our company must also change."
Xia Hongfang pointed out that in addition to walking with more legs, industrial upgrading is also considered.
"We are now only producing production orders for high-end products, and we have no longer been looking for Japanese customers through foreign trade companies, but rather go directly to Japan to find brand enterprises."
Xia Hongfang believes that eliminating intermediate links is a win-win practice.
High cost or acceleration of inflection point
Hong Suifeng, chairman of Wen Hongru Garments Co., Ltd., who is engaged in the production of foreign trade women's clothing, told the author that the price of finished cloth has risen sharply, and there is still pressure on enterprises to digest it.
"The price of the 1 metre cloth has risen by at least 30%, and the average cost of the 1 metre cloth is 50% higher than the increase in the cost of manpower."
Data show that the cost of raw and auxiliary textiles increased by 30%~80% compared with the same period last year, and cotton and other raw materials increased by more than 1 times.
Not only that, compared with the rising cost pressure, the profit space has dropped only.
"Our company's profit is 10%."
Hong broken wind said.
Xia Hongfang also told me that compared with foreign trade enterprises, customers have more choices.
"It only costs 5 dollars in Vietnam, but it costs 7 dollars in China.
These customers have turned to other places. "
At this autumn fair, orders for textile enterprises generally increased by 20% to 30% compared to the same period, and the price range of individual products was even as high as 40%.
More than 20% of the increase in foreign prices is generally unacceptable. Some European and American customers have begun to reduce their purchases in China, and some low-end goods tend to buy from Southeast Asia.
"The important driving force for export growth comes from the strong demand for replenishment in the US and Europe in the first half of 2010.
However, at the end of the year, exports show signs of slowing down. Many people worry that under the action of multiple factors, high export growth may be difficult to maintain next year. "
Wang Qianjin said.
According to the data, the domestic labor cost has increased by 20%~40% this year, and the prices of production factors such as raw materials and auxiliary materials have increased by 30%~100%. After the two exchange rate reform, the renminbi has appreciated by nearly 3%.
Wang pointed out that at present, the number of small and medium-sized enterprises in China's textile industry is the main body. Over 95% of the enterprises are producing low-end OEM products. Under the background of industrial restructuring, the polarization of export enterprises is intensifying. The industry will probably play a big shuffle of "strong and strong, weak elimination", and industrial resources will accelerate to large enterprises.
"There are only two kinds of enterprises that can survive in the international market in the future. First, enterprises with an average profit of more than 5% still have room for relaxation. Two, enterprises with bargaining power can pass on the pressure of increasing costs through raising prices. Wang Qianjin said.
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