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    The Famous Women'S Clothing Brand BUSHAKA New Product Conference Was Held In Hangzhou.

    2010/12/20 14:04:00 132

    Women'S Wear Brand Press Conference

    Famous in December 19, 2010

    Lane Bryant

    BUSHAKA (booth) new product in Kerry Hotel, Hangzhou

    Release conference

    This summer 2011 product theme is "reality". Through the wonderful interpretation of the three series of models, the aim is to lead the consumer to search for the new charm of "reality".


    Hangzhou Maple Garments Co., Ltd. entered the women's clothing market in 2003. In 2006, it established a strategic partnership with cliena design studio of Marseille, France. After four years of research and development, it launched a huge brand of "brusa" brand clothing in 2009.

    In the design, we should boldly catch the elements of international fashion, absorb the essence of European fashion, combine the real needs of the domestic market, rely on the simplicity and aestheticism, classic retro design style, and pursue the fashionable classics that are never left behind in the fast-paced fashion.


    The "bravca" brand dress is aimed at the confident women with mental age of about 25-35 years old. They have the desire for art, the pursuit of fashion, and the yearning for a better life.

    With the support of the cliena design studio, the "booth" dress is easy to grasp the fashion trend of European and American fabrics, and independently develop a large number of new fashionable fabrics every year, so as to ensure that the products have more durable vitality in the market.


    The theme of this new product is divided into three categories: gray fashion, elegant piracy and natural phenomena.

    {page_break}


    Topic 1: grey fashion


    This season, a group of gray became the main color tone.

    The random drape on the profile highlights the perfect posture of women.

    Knitted jacket, slightly loose dress, knitted jacket, tights and so on are all indispensable items in this series.

    The fabric is made of high woven cotton, felt knitting and thin gauze. The fabric is comfortable, casual, simple style and smooth lines.

    Stripes, speckle patterns and metallic luster break the gray and dull, with some soft pink and pink citrus as a foil to femininity and elegance.

    The whole series shows a low-key romantic plot of modern women's real life.


    Theme two: elegant Pirates


    A mixed fashion has begun to occupy the mainstream of fashion, and this series of main pushes is the modern style that can also be formal and casual.

    It can be integrated into a variety of product lines.

    The costumes of this series are made of different styles of drama style waist waist formal dress, with feminine harness tops and tapered radish trousers.

    The color is blue and white as the keynote, with soft and light blue and faint soft colors such as warm makeup, red and white.

    The material is affected by the soft positive fabric, including light cotton, plain knitted, denim and other light and pparent fabrics such as George gauze, lace and cotton gauze. It adds a strong feminine flavor to the "elegant pirate" series.

    The details include the ruffled side, the retro detail, the cotton lace trimming, the tonal decoration and the clever handling of the fabric to add highlights to the costume.

    This series mainly embodies the dual temperament of women's firmness and softness, which is also the potential of women in real life.


    Theme three: natural phenomena


    The inspiration of this series is mainly from some things in nature. We can see the gray of the cloudy sky. The green and yellow presented by the earth form a erosive picture of passion.

    The texture of the reptiles and the chaotic emotions caused by the weather change form the pattern of this series.

    The shape is mainly made up of vest dress, long skirt and wave top, reflecting the elegance of the female.

    The fabric is made of chiffon with fine wrinkles, vertical and elegant chiffon, and thin cotton.

    This series is to express the difficulties faced by women in real life, so that women can learn to bear stress in such a complex and complicated society.

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