Brand Service Enterprises Warm Up, Promote Battlefield Fire

Near the end of the year, some enterprises will make good use of this sales opportunity to work hard on product marketing strategy so as to rapidly increase product sales and reduce inventory.

Effective implementation of full bloom

Along with the approaching of the end of the year and the coming of the Spring Festival long holidays, the words of discounts and depreciations of the major shopping malls and franchised stores are full of consumers' eyeballs.

Fu Xiaojian, manager of Mu Lin Sen planning department, told reporters that price reduction at the end of the year is a major marketing way to rapidly increase sales of products and reduce inventories in order to achieve annual sales targets at the end of the annual sales plan.

Xiao Bing, director of marketing, said that after the company's products came out, they were directly sold to sales representatives, and then sold by sales representatives.

This is a distribution system with more work and more gains, so that salespeople and sales representatives can improve their enthusiasm.

It is understood that in order to implement the sales promotion plan in a comprehensive and effective manner, he took the top-down execution system, and asked the departments and personnel to cooperate with each other. After a series of implementation, the store manager finally implemented the detailed sales promotion plan to every shop assistant.

Cross the cold winter and respond well

Every time the market golden period is over, stores and shops will face one.

"Two sections" is a peak selling period, but we can't keep our eyes on the eyes. We should make full use of the two sections to sell the fire and burn up the off-season.

In the interview, Lu said that after the Spring Festival, it will mean the coming of the off-season. The company will pay a return visit to VIP customers and residential businesses, and do its utmost to protect the customers. At the same time, the company will also use local satellite TV, newspapers, magazines and other media to push the company's brand.

Fu Xiaojian said that the reduction of passenger traffic and sales volume does not mean that

In the off-season, energy is injected into the peak season to make it rush faster.

Fu Xiaojian told reporters that in addition to the conventional way, they will also take public welfare marketing tools, and invite customers to participate in public welfare activities in afforestation.

It can communicate with customers and convey brand ideas.

In addition, this period is also to meet the new product listing alternation period, and we must prepare for the new product listing.

Therefore, there is no difference between the peak season and the off-season.

Only when we do the basic work now can we sell more in the peak season.

At the same time, Xiao Bing also said that the company will use after-sales service to increase sales in the off-season.