Discussion On Creating A Wolf Marketing Team

In literary works, there are many excellent works of praising the wolf and praising the wolf, such as Jia Pingwa's "miss the wolf", Jiang Rong's wolf totem, Xu Dahui's Snow Wolf, Hesse's "wolf of the wasteland" and so on.

As an enterprise, if we have the fierceness, cunning, solidarity and cruelty of wolves, we will be invincible in today's fiercely competitive market.

How to quickly guide

Zhang Xuekui lecturer puts forward the following points:

1, wolf sex marketing:

Why should China learn wolves' team? Zhang Xuekui lecturer has been thinking.

The reason behind this is very simple. The premise of building a wolf team is that competition is becoming more and more intense and cruel.

To survive in a state of cruelty, you have to be more brave and stronger than others.

In the face of the economic crisis, only by creating a wolf marketing mode and team that is charged with pioneering and seeing blood, can you stand firmly in the competition.

Wolves have good and evil. To create a wolf marketing team, we must first understand what the marketing staff learn from wolves.

At the beginning of every course, I emphasized that we are human beings, not wolves, and we are smarter than wolves. We learn wolves is the advantage of learning wolves, instead of making us wolf.

British zoologist Ellis said: "among all mammals, the most emotional person is the wolf; the most resilient is the wolf; the most successful is the wolf."

We should learn the advantages of wolf's confidence, self-improvement, passion, solidarity, tenacity, responsibility, dedication, instead of learning wolves' cruelty, cruelty and the lack of rules of the game to achieve their goals.

A client asked me to enhance their aggressiveness through wolf training to their trainees, so that they could attack their competitors in a comprehensive way.

I hold different views and have a full exchange with him. I don't think it is necessary to train students and their competitors to fight with their competitors through low price means, big promotions, and even abnormal competition means. Instead, we need to train students to establish strong mentality, dare to face competition, take the initiative to participate in competition, unite with the unprecedented cohesion, with the most efficient marketing execution, actively and actively develop customers, improve the best quality service for customers, drive customers with sincerity, so that competitors can not surpass in any way, which is also the essence of marketing, and is also the essence of wolf spirit.

2, wolf sex execution:

Why is the army the most powerful organization in the world? We know that only two organizations in the world are the most powerful, the first is the army, and the second is religion.

The executive ability of these two organizations is hard to compare with any other organization.

What is wolves execution? The army is the most wolf group. It is because of its strict military discipline and obedience to the order that the organization obtains the same direction and consistent execution power.

Wolves mean obedience in obedience to orders and results.

Zhang Xuekui lecturer believes that the wolf's executive power is mainly reflected in the wolf pursuit of performance, and the results come from the results, and the result is provided by employees. Therefore, the wolf requirement of employees and the pursuit of the results of the mission constitute the wolf's execution of enterprises.

What is worth learning is the wolf's team execution ability.

When wolves pass through the snow, the most commonly used formation is "single column". Wolves often play the role of pioneers in leading wolves.

When the leader of the column is tired, it will move to the side of the line and make the next wolf a pioneer. It can also relax at the end of the team to rejuvenate and meet new challenges.

In this way, the constantly changing pioneers allow the hunting team members of the wolves to retain their physical strength to cope with the hunting challenges they are going to face at a minimum of physical strength.

Every time the wolves attack their prey, they cooperate with each other. They trust each other, cooperate with each other, have a clear division of labor and unite together, forming strong execution and attack power.

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3, wolf culture:

In the grasslands, wolves are the most fighting groups that can survive in the most harsh natural conditions of the grasslands.

The wolves represent a strong spirit.

Cunning, brave, witty, fierce, ambitious, and patient are its pronoun, though it is a derogatory word with color, but it is undeniable that this is also a concrete manifestation of the strong vitality of this group.

They compete with their opponents through sophisticated analysis, deployment, seize opportunities, attack accurately, act vicious, and destroy each other at one stroke, thus winning a battle of survival.

The coyote is never afraid of hardships and dangers, and is willing to go straight ahead. Under extreme conditions, it can survive by its own wisdom and cunning, and use all means to improve its living conditions so that it can live better.

Zhang Xuekui instructor attributed wolf sex culture to "Wolf Road".

Marketers need to have the wolf's blood, wolf's toughness, wolf's sharpness, wolf's swiftest speed, wolf's precision, wolf's fierceness, etc.

First, do not fight the war of no preparation, step up, fight, attack, intercept, organize closely, and have a very good discipline; second, the best time to attack, preserve strength, paralyze the other side, and suddenly attack when it is confused with consciousness, take the offensive against the enemy, and set aside for the party to die; thirdly, the most commendable is the teamwork spirit in the fighting, cooperate with each other, even at the expense of victory and die in the flesh.

Wolves have three advantages, which are worth learning by marketers: first, they are full of fighting power and perseverance at any time; two, they have team spirit, they always fight against teams while attacking their prey; three, they think, they are the only animals that are still thinking while running at high speed.

Therefore, we must introduce wolf culture, learn the spirit of the wolf, and have the courage and strategy to strategise and win the battle in the commercial war.

4, wolf team:

It is hard for us to imagine that a marketing team with sheep characteristics will have the fighting power. A sheep can lead a group of small sheep into the battle and destroy the whole army.

We change the way of thinking, a group of wolves marketing salesmen under the leadership of the wolf leader, the dust rolling will be a kind of magnificent scene!

Wolf groups frequently encounter risks in foraging, strong opponent tiger, wild boar's eyeing; hunter's gunshot; old and weak wolves are on the verge of falling behind.

The reason why the wolf team is so terrible is that the marketing team is strong because it never fails to fail, but its solidarity and mutual help.

Wolves can be regarded as examples of team work. They live in groups, seek common prey together, face the dangerous situation in nature together, and enjoy the delicious food together.

The development of society has determined that marketing is no longer the main selling era of individual soldiers.

Modern marketing is based on the overall strategic deployment of enterprises, which is exploited by wolves' teams with their endless life and fighting spirit.

5, wolf sex management:

It's how to train wolves.

If we implement the above method, then every member of our marketing department must be a pack of wolves. According to the character of the wolf, it is more aloof and aloof. How to manage the wolves and let them exert their power requires art.

For our grass-roots employees and middle managers, we must understand that in wolves, wolves should show respect for their wolves and expose their necks and abdomen to the wolves, so the wolves will be tearing, and the wolves will not escape. The wolves will accept it as a member of the wolves.

In the enterprise, a fully pparent subordinate can make the boss feel safe, so that you can recognize your ability and make better use of you.

In particular, you should show your softest piece to your boss so that your boss can see your good points and let him see your shortcomings and desires.

The boss feels that he has controlled you, so he feels secure and feels more comfortable, so that you have more chances.

However, it is worth mentioning that excessive management of enterprises turns Wolves of the team into sheep.

You know, a wolf has become a sheep because of too much training and restraint. I'm afraid he can't even survive the sheep.

Many of US executives hope that their subordinates will be persistent and firm as wolves, but they will be as gentle as sheep.