Fashion Fur Sichuan West Australia: Behind The Low-Key Luxury

Every winter, fur will be seen in people's eyes. This year, and this year, fur is everywhere. GUCCI, Chanel, Givenchy, D&G and so on. These popular designer designers use fur to the extreme -- clothes, shoes and accessories. As long as fur can be used, designers will have such a fluffy thing in their hands, which will be applied to it. In particular, Chanel is the most prominent display of fur. It can be seen from its show that Lord Buddha has a preference for fur this year.

It is the leading role of these international front-line brands that bring the fashion fads around the world to focus on the original and original warmth products of mankind. Fur frequently and many angles appear, also let ordinary consumers once again appreciate its fashionable and wild side. The bigger the designer, the more he needs to use high quality fur to deduce his unique design concept. Behind the luxury is the reproduction of exquisite craftsmanship. Under the expectation of all people, fur producers also came to the surface, from the low key to the front of luxury.

Fur Creator

Founded in the mid 90s of last century, the Sichuan West Australia Group is an export-oriented group enterprise mainly made of leather and fur ODM (OriginalDesignManufacturer, original designer). It has a history of nearly twenty years in leather manufacturing. It is this southwestern enterprise, which is the 30 largest producer of foreign exchange in Sichuan, and has great influence on the entire garment industry. "Even the coastal enterprises, when they heard the name of Western Australia, knew that the big fur traders had come." Li Xuehui, chairman of the group, confidently said. Because of the export oriented, Western Australia often orders the leather enterprises along the coast. The processing enterprises need such "gold masters". The mastery of the channels is the fundamental guarantee for the industry's right to speak.

Now, Western Australia has strong production and design and manufacturing capabilities. It is understood that the Sichuan Edward Leather Manufacturing Co., Ltd., daily production capacity for sheep skin processing 1000-3000, 3000 pigskin. At present, the rabbit fur processing project of the quality Rex Rabbit comprehensive processing project has been completed, and 17 million rabbit fur and 10 million dyed products are sold each year, and 85% of the products are exported to Europe and the United States.

On the basis of abundant fur materials, its Sichuan Yu Delong clothing manufacturing Co., Ltd. was established in July 2001, after ten years of production and operation, more than 500 sewing machines, 21 kinds of special machines, advanced fur cutting machines, and fur dry cleaning machines. At present, Sichuan Yu Delong clothing manufacturing Co., Ltd. main products are high-grade leather clothing, senior fur clothing, high-grade textile and apparel, with an annual output of more than 50 pieces, with an output value of about 80000000 yuan. The company's products are exported to developed countries in Europe and America.

The integrity of the manufacturing chain and the achievement of foreign exchange earnings have made Western Australia bear more social responsibilities and obligations. With the support of the relevant departments of Sichuan Province, the company was selected as the unit of "Sichuan provincial scale Rex Rabbit breeding Association", and Western Australia was mainly cultivated in Sichuan Rex Rabbit, and entered into the agricultural field. The 50000 Rex Rabbit breeding base of the Sichuan Stanley Agricultural Technology Co., Ltd., with technology as its core, has successively assumed the important scientific research project of the Ministry of science and technology.

From the second industry to the first industry, the expansion of industrial chain is the trend of group development. Li Xuehui, who is the head of the Western Australia Group, is still in love with clothes. "Due to many years of foreign trade and a lot of contacts with international brands, our production and design are fully in line with international standards. Western Australia has also been making articles on fur design. ODM is our strength." He is very persuasive in this respect because he is experienced and able to speak many languages. According to him, a high-end brand designer has been absorbed in Western Australia, and Western Australia has nearly 30 design teams all over the world, and its designers come from different countries. {page_break}
 

Low carbon fashion

If not many of the world's top designers make fur flourish, consumers may have little knowledge of fur, and even the development of fur industry has been affected by certain behaviors of animal protection organizations. "Excesses and abrupt acts are just confusing our eyes. Now most fur is derived from cultured animals instead of plundering from nature." Li Xuehui has had his views on the leather industry for many years.

From the perspective of industrial manufacturing, the clothing industry has always advocated low-carbon environmental protection. With the leather manufacturing technology upgrading, leather industry is truly consistent with the concept of low carbon and environmental protection. "People usually wear more ordinary fabrics or knitwear, and their life expectancy is shorter than that of fur, not to mention the concept of clothing passage." He believes that with industrial products, the use of fur is much longer than that of ordinary clothing, and the average carbon consumption rate of fur is lower than that of other garments. In addition, now the breeding industry is developed, and scientific and environmental protection is giving this special industry "low carbon" bottom. "As long as you use scientific methods to maintain fur, there will be no problem for decades."

As a matter of fact, the traditional Chinese fur making technology has been formed since the late Shang Dynasty more than 3000 years ago. Today, China is becoming the world's largest producer of leather and one of the most active and potential markets for leather trade. The leather industry is already a pillar industry in China's light industry.

In the development trend of the industry, Western Australia has more than 400 partners in the world, has established a sound international sales network, and has closely cooperated with the famous international fashion store ZARA, ETAM, MORGAN, ANNEKLEIN, JONESNEWYORK and so on. Fur can be luxurious or simple. It is an indispensable part of people's life, but it is destined to be a symbol of human aesthetics. Women are more attractive because they wear fur. Men are more masculine because of fur. " Western Australia, with the luxury of low-key creator identity, let more fashion people understand fur, know how to appreciate and love fur.