Spend 1 Million 360 Thousand Of The Birds On Shanghai's 19% Stake In Europe

In January 13th,

Announced that the company intends to purchase the total price of 1 million 362 thousand and 900 yuan

472 thousand share ownership

19% of the total share capital.

Information shows that

The loss in 2009 was about 9 million 611 thousand and 300, and it was only profitable in 2010.

However, prompting

The main reason for acquiring the company is the recognition of its brand influence.

The company said

Operated

belong to

In the field, the capacity of the segmented market has increased rapidly and has great potential.

although

It was not until 2010 that it began to make profits. But after several years of operation, the famous European clothing has certain brand influence. Especially with the expansion of sales scale, the profitability of the channel will gradually increase, and in the long run, it will form a new profit growth point for the company.

It is understood that

In November 2010 and December, it invested 15 million 300 thousand of its own capital in the investment of the company and the company.

It accounts for 51% of the registered capital after the capital increase.

At this point, the company has realized the strategy of multi brand and international development of apparel business, forming a formal dress.

Of

,

And other brands.