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    Female Students Make Tofu Business

    2011/1/15 16:44:00 69

    Female Venture Tofu

    "Tofu, alas, pure brine tofu!" at 6 am, a senior student in a university in Changchun.

    on time

    In the morning market in East Street, the steaming tofu stalls are busy, greeting customers.

    Before the exhibition, the banners of "Bu Jia brine tofu - College Students' self employment" are very eye-catching.


    From March onwards, bu Rui, who specializes in electronic information technology, will appear on the market early every day to sell tofu.

    Long hair shawl, beautiful appearance of her, so it was sent to a person called "tofu Xi Shi."


    When the contemporary female college student version of "tofu Shixi" appeared, all parties questioned and shouted loudly.


    Public opinion is in an uproar.


    When he first said that he wanted to sell tofu, his father and daughter had a strong first.

    debate


    "As the saying goes, three bitter industries -- iron, boat and bean curd.

    In order to do this job, we must enter the workshop the night before, grind the pulp, boil it up, put it in the brain, pack it up, press it and finish it at 4 in the morning.

    Work hard, earn little, and remain unstable.

    If it weren't for the old family, I would never do such a hard job.

    A few years ago, when father Rui was laid off, he set up tofu stand to make a living.

    Bu Rui family began to make tofu from his grandparents.

    The father could not understand why he had to go back to his father's old road when he was trying to get his daughter to finish college.


    The news spread, an uproar.


    "We do not deny that college students should start from the foundation."

    A university student with a surname said, "but since we accept higher education, we should follow the principle of input output and export knowledge and intelligence productivity."


    "Sell tofu technology is not high.

    If simple manual labor is also allowed for college students to engage in, the society should reflect on it. Is this waste of human resources system a problem? What kind of college students do we really want to cultivate? "A netizen in Tianya community questioned.


    Supporters say, "not finding a job, selling tofu is also a way out."

    "It's time to pull down the college students and stop talking to college students. Let them return to ordinary people and join us in starting their own business and opening up their own beautiful future."


    After selling the bean curd in front of the local newspaper, he felt that the problem was serious.

    guidance

    The director of the center even talked with him about "once".


    "Electronic information technology specialty, the matriculation line is relatively high in all majors of the school, and the quality of students is good.

    It's a waste of talent to sell tofu for 4 years, but it's a waste of talent, "said a party secretary of the branch of the school.


    "Hard work" is full of business opportunities.


    "I thought that Peking University Students sell pork. Selling tofu is nothing new. I didn't expect so much attention."

    "College students sell tofu," he said. "Of course, it's not just a stall."


    Bu Rui is a branch secretary of a class. She often takes a scholarship. In her eyes, finding a job is not a problem.

    But under the impact of the financial crisis, most of the company's monthly salary is 1200 yuan starting salary, she is not satisfied with the treatment.

    More importantly, the "no future hardship" in the eyes of my parents seems to me to be full of business opportunities.


    "The family makes bean curd generation, the technology is ancestral, the taste is very good.

    In the past holidays and at home, I saw a lot of people standing in the cold wind queue to buy, the market space is clear, but our home tofu workshop is too small, the output is limited, only thirty or forty boards a day, and naturally can not earn much money.


    The ideal of Bu Rui is to open a bean curd processing plant, expand production by 10 times and 100 times, and make scale effect.

    "At the same time, on the basis of the original water tofu and big tofu, add various varieties of dried tofu, soya bean milk and so on, and create the brand of" Bu Jia tofu "and enter the supermarket.

    The remaining bean curd residue is used to feed pigs and develop aquaculture. "


    Therefore, during the senior year, when students were busy looking for jobs, he began his career.

    She should start from the first step, find out every link in the production and sale of tofu, grasp the requirements of customers for tofu, investigate the situation of competitors, and learn to deal with small traders.


    Get up at 4:30 every morning, run from the bedroom to the outskirts of the workshop, move the tofu onto the lorry and pport it to the morning market.

    At 6 in the morning, cut up a plate of tofu on time and start calling.

    When I was just setting up a stall, all the girls in the dormitory used to help, but after a few days of "black and white life", everyone felt "too tired".


    Just selling tofu, bu Rui sells better than others.

    The striking banner in front of the exhibition caught the two psychology of the public: "brine tofu", playing a pure natural brand; and "College Students' self employment" made many people have the idea of "supporting one".

    In addition, the enthusiasm of Bu Rui and the health knowledge of bean products she introduced from time to time is also very useful to customers.

    In the morning market, the adjacent bean curd stand was cold and clear, and the more than 30 plate "Bu Jia tofu" sold out in less than two hours.


    We need public support, and we must persist in our efforts.


    The earliest support came from class counselor, Miss Li.

    She suggested that "early market research must be done fully, how to withdraw funds, how to solve the problem of late sales, and take all kinds of situations into consideration."


    The morning market stall gave him a lot of harvest: "for example, I used to think that everyone liked to eat brine tofu in big pot. Later, it was found that there are also differences: some people like to paste, some like tenderness.

    All of them need to be finely tuned.


    At 9 a.m., after the morning market was closed, he entered the major farmers' markets in Changchun and observed the sales of tofu and recorded the best sellers.

    Once she sees the new product, she must buy it and taste it.


    "Some of them threw it away and I thought it was a waste.

    Later I learned that this is doing research.

    Faced with the persistence of her daughter, her father conceded, "I do not have any long-term goals in selling tofu, and I think it will be possible if we can go on.

    Children are different. She has a grand blueprint, determination and perseverance, and support. "


    The teacher of the school employment guidance center and his "heart after heart" took a 180 degree turn, and offered to extend her time, submit a business plan, and try to get the venture fund set up by the school. She also said she could contact He Lao, an expert with entrepreneurial experience, to interpret her entrepreneurial policy.


    "Quite dramatic.

    I found that I didn't simply sell the tofu after the stall. Many people ran to the morning market to cheer me up.

    A few days ago, more netizens personally sent two books of management which have outlined key points.

    "This is the best gift for me."


    "2000 square meters of factory buildings, next to the workers' dormitories, there will be a nearby farm."

    The bean curd factory in the plan is about 4.5 million yuan.

    Although the start-up funds have been basically raised, land approval has not been completed, and many follow-up work is impossible.


    "I thought it was too simple to start a business, and I thought I was going to register and do some formalities. As long as I worked hard, I was OK. But after running in with the reality, I found many things to wait for, and a lot of business knowledge needed to be filled."

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