Xiao Bao Made Him Earn 5 Million In 6 Years.

A small and exquisite soup bag, biting a mouthful, full of oil, that flavor is absolutely! Meat fresh, thin skin, fragrant smell... This is in Zhejiang Known as "Lao Tang Men's soup bag". This is the soup bag of 5 cents, which is a modern version of "unity and prosperity".

Speaking of "old door soup bag", Chen Qingsong is a key figure, the founder of "old door soup bag". Although he is a businessman, his smile clearly reveals the rustic simplicity of the peasants. He has a very touching story. Not only is he going through the hard way of starting a business, but more touching is that he has brought out more than 100 townspeople from his hometown and opened a soup store in various cities to become rich, and now he is joining the country.

6 years of making 5 million small soup packets made him an "upstart".

Every morning, people in Shaoxing rush to buy a dumb soup bag. This soup bag should be at least in Shaoxing every day. consumption 150 thousand. Such a soup store has more than 100 stores in Shaoxing, and 5 packets of money to bring these shopkeepers are huge profits that no layman can see.

The more than 100 baozi shops are inseparable from a young man who is only 29 years old this year. His name is Chen Qingsong. From 2002, when Chen Qingsong came to Shaoxing to open a store, he made about 5000000 of it in just 5 years.

In 2002, Chen Qingsong, who had studied for ten years, came to Shaoxing alone from his hometown in Anhui. He opened the first soup shop in the East Street market. The soup bag he made was very characteristic, thin and tenacious, and the soup was very full. There was not much soup, and a bite of it just finished the soup. Products are popular, and customers queuing up for soup packets are long.

During that time, Chen Qingsong worked from 1 o'clock in the morning to six in the afternoon. He used more than 400 kilograms of flour to make more than 7000 buns a day, and the profits were less than seven hundred or eight hundred yuan a day. Shop Two odd jobs, please. In the first few months, profits were more than 30000, but time went on, and people were exhausted. Chen Qingsong earned about 300000 in one year, when he and two small workers only had five hours of rest a day, earning three hundred thousand yuan was his limit. A soup bag made by one man can't satisfy the need. Chen Qingsong thought of his relatives and friends in his hometown.

In line with the idea of bringing home people to earn more money, Chen Qingsong set the new store's distance: first, it has no impact on his business; second, it should also be a good help for his business. The first batch came by Chen Qingsong's sister, Chen Qinghong. The first year's profits were full of six digits. Chen Qinghong was so happy that in their native dialect, the salted fish turned over the same way and suddenly became an overnight nouveau riche.

Chen Qinghong earned 10 tens of thousands of dollars a year by steamed stuffed bun, and Chen Qinghong's husband Chen Hui could not sit still. There were thirty or forty relatives. At that time, there were sewing shops and cars. All of them came to see Chen Qingsong's soup bag making money. In this way, like snowballs, more than 100 friends and relatives from Anhui and Anqing came to Shaoxing. They all followed Chen Qingsong to make buns.

For everyone who comes from home, he will teach his own soup skills, but the apprentice is still not at ease with his own stuffing. Now the disciples still want to buy stuffing from the master. Although Chen Qingsong has passed the skills of stuffing to his apprentice, no matter how he learns, the apprentice feels that there is no master's stuffing and fragrance, and they have counted out an account. He has made meat stuffing and a machine, and has asked for more work. The cost has obviously improved, and the more than 100 disciples have discussed the matter.

The more than 100 buns shop is not a small amount of meat that needs meat every day. Chen Qingsong went directly to the meat joint factory to make a meat filling and sent it to the soup store in Shaoxing. Now he has to make more than 1500 kilograms of meat stuffing every day, and Chen Qingsong can make about 600000 a year by meat stuffing.

Registration of trademarks, management of small packets, expansion of chain businesses

The uniform of the meat dumplings is uniform, and everyone uses their own uniform brand. For a long time, Chen Qingsong has sprouted an idea to make his soup bag as a unified and standardized operation of Kendl Ki Macdonald.

Chen Qingsong made a bold decision, and this decision first came to a war between his sister and his brother-in-law.

Originally, Chen Qingsong wanted to rename the more than 100 Chinese "Tong Bao Wang" group. More than 30 of the more than 100 townships shop owners were relatives of their brother-in-law. It's a big deal for business people to change their brands, let alone business. Why does Chen Qingsong want to change the brand? Originally, Chen Qingsong and fellow townsfolk's soup bags made a lot of similar brands in Shaoxing, which made Chen Qingsong, the brand pioneer, very angry.

Chen Qingsong went to argue with them, but according to the trademark law, his trademark has "China" two words, does not conform to the registration standards, and can not be registered at all. When others used their own rights to protect their rights, Chen Qingsong thought of registering a new trademark. He thought the disciples would support him. However, he did not expect that most of them would disagree. "The Chinese soup king" was also very loud when it was first launched, and it was published in the newspapers. Instead of changing brands, Chen Qingsong was afraid that they would stop the stuffing they had to live on. Changed the brand and worried about what additional requirements Chen Qingsong will put forward later. In fact, the main concern of the apprentices is that Chen Qingsong accepted their joining fees. In desperation, Chen Qingsong held a meeting for his disciples and wrote a guarantee.

In the guarantee, Chen Qingsong promised not to accept the fee of a fellow townsman when changing the cards, and the fillings did not rise. In February 2007, Chen Qingsong changed the signboards of more than 100 shops from his own pocket. The change was almost overnight.

For Chen Qingsong, making buns into an industry has already taken the first step, and his dream of wealth has ushered in a new beginning.