Hippo Animation Tsui Hark Legend Wealth Story

　　 Tsui Hark Studying finance, he was a former investment bank in Fosun Group. General manager In order to save the addicted Japanese anime's son, he turned to make animated films. Hippo animation 。

Hippo animation is on the verge of bankruptcy. Tsui Hark sells cars, shares and borrows money everywhere, and finally creates the first Chinese animated cartoon shown in the United States.

Tsui Hark said that his goal is to climb to the top of Pyramid, to keep up with Cameron and transform Hippo animation into China's "Picks".

During the conversation, Tsui Hark almost jumped up several times excitedly.

Humorous, playful and childish, Tsui Hark is 43 years old this year. "You see, my hands are all cocoons, practicing martial arts, and now I like to talk with others and play with my son." Tsui Hark stretched out his hands to show the reporter the full old naughty boy.

Martial arts, painting, games, hunting, fishing, racing cars, playing boats, flying planes, and even skydiving. "Basically, what men want to play, I have played."

He strode vigorously to the financial weekly newspaper reporter, dressed in a dark brown leather jacket and a dark blue loose pants, sitting on the sofa while talking and dancing.

Few entrepreneurs have such an art as Tsui Hark, and few entrepreneurs are like Tsui Hark. This is a subversive.

In the past more than 10 years, he has insisted on writing scripts, insisting on starting a war in the online games world every weekend, and persisting in the pioneering way of original 3D animation movies.

Tsui Hark is "Xu madman" in the animation world. He was a general manager of the investment banking department of Fosun Group. "When I knew nothing, from the financial world to the animation industry, everyone said I was crazy."

Hippo animation is on the verge of bankruptcy. Tsui Hark sells cars, shares and borrows money everywhere, insisting on original animation dreams.

After six years of struggle, the super frog has finally "become". At 7:39 in the evening of May 25th, the Super Frog soldier held the North American premiere at the Kodak theater in Hollywood, the first Chinese 3D animation to enter the North American market.

Tsui Hark said that his most respected Chinese director is Jiang Wen, whose goal is to keep up with Cameron. He wants to climb the top of Pyramid. Hippo animation aims to become China's Pixar.

Rush out of the country

This is the history of creation, which is written in the history of film. "China's first three dimensional science fiction animation movie" is our Hippo animation. The first animated cartoon ever released in overseas history is our Super Frog warrior.

That day, Tsui Hark wore shirt and trousers for the first time in two years.

It was May 21, 2010, the premiere of "Super Frog warrior's debut" in Beijing.

The hippo animation staff at the scene said: "at that time, Xu did not intend to wear such a formal dress. Later, when we lobbied, he wore it for the company's image. He also put his shirt in his pants."

This is a momentous moment. Hippo animation has created a new chapter in the history of Chinese animated films. The birth of "Super Frog warrior" is a historic turning point for Hippo animation.

It took nearly 6 years and cost 50 million yuan. Super Frog's first movie, "Super Frog warrior's debut", has won popularity in many domestic and international awards. {page_break}
 

The movie tells the story of how different species are symbiotic in the future universe. Different environments create different forms of new species, and different civilizations collide with each other. The director put a large number of Chinese elements into the movie, and the new cool battle was staged in turn.

In March this year, the English version of "Super Frog warrior's debut" - "Animen" will be released in all Russia.

At the beginning of the conversation, Tsui Hark was talking about this film, frank and undisguised.

"This is the history of creation. I wrote in the history of film." China's first 3D science fiction animation film is our Hippo animation. The first animated cartoon ever released in overseas history is our Super Frog warrior.

"A good movie should be ready for several years, but no matter how much time it takes, we will only make fine products."

A worker familiar with Tsui Hark said that Tsui Hark was a very fond person who used to exaggerate words to describe a thing vividly, but he was extremely low-key. He will not preach any effort before it comes to any result. After the satisfaction of the harvest, he was proud but not arrogant.

Faced with the breakthrough achieved by Hippo animation today, he recalled the scene when he first entered the animation world. Tsui Hark did not praise the past.

Create hippo

"The name is blind. I want to die." Tsui Hark disliked the false and elegant things very much. His pride was mixed with a hint of banditry.

"Investing in a bank can't use 5% of my brain," everyone would think Tsui Hark was arrogant when he heard this.

He is trying to stir up every sensitive nerve in your heart and let the blood go on. In his speech, he likes to make exaggerated descriptions. "Xu is not arrogant at all, but his words are easily misunderstood," he said.

This is a confidence which is bold enough to show. Tsui Hark himself has capital. Intelligence and intelligence are the characteristics of Tsui Hark's childhood.

Tsui Hark was born in a spaceflight family. He got excellent grades from childhood. When he was little, he often gave tutors to his tutors. He grew up and made investments in close eyes. "When I first fell in love at first grade, I fell out of the top three. Reading is too easy for me."

The gift of genius is destined for Tsui Hark to be a restless person.

"There are only two kinds of people in the world, employers and employees. It doesn't make any difference. But the key is what your character is and what it is. I like to explore new things, but I dare not touch them anyway. Tsui Hark continued.

Tsui Hark always seeks to challenge himself with passion. He believes that if we want to do something well, we must stick to our ideals and be unique.

He is also very unique. He sent mail to more than thirty of his classmates just to mock them, and the people he had scolded had to ask him in return.

He often does not depend on others.

What he cares about will never be forgotten. What he does not care about can never be remembered. He was forgetful. He didn't carry his wallet because he lost his wallet. Friends around me said that Tsui Hark promised to invite people to eat. They were "nonsense". Once they paid the money, Tsui Hark touched his wallet. Ouch, no, "you pay!" {page_break}
 

This is Tsui Hark, careless, but it can bring you to discover all kinds of interesting things. He is passionate about films and design, and his talent in art is partly determined by genes.

"I used to follow Pixar when I was an investment bank. I am particularly optimistic about the entertainment industry in the United States, especially in Hollywood.

Suddenly he stood up. He pointed to a photo on the wall and said, "do you know this? The hero of" 24 hours ". This is the producer of "Pretty Woman" and "Back To Future". His son is a hero in the third season of "Hero", a boss of the animation shop. These are my friends who encouraged me to write scripts. So when I was in the United States, I began to write stories and scripts.

Encouraged by the friends of Hollywood, Tsui Hark left Fosun and set up an animation company named "Hippo", which was the end of 2003.

"The name is blind. I want to die." Tsui Hark disliked the false and elegant things very much, but his pride was mixed with a hint of banditry.

The transition from the financial sector to the animation industry is not a good time. Spittle flies, and doubts surrounding it.

"Tsui Hark, you forget it. You old man made a movie. Which art department did you graduate from? You graduated from a performance department. You said I was crazy." Since then, Tsui Hark has also gained a nickname, "Xu madman".

Recalling the situation at that time, Tsui Hark seemed to have no emotion at all. "Who cares?" (who cares?)

Change seller property to be original

Tsui Hark's recognition of the direction is to go to a black road, regardless of cost, regardless of cost. He wants to be the first to do it, and also to be the first to do it.

Tsui Hark from 2003 to 2005 three years, often appealed, and also published a paper on Wen Wei Po, to adhere to the original animation film.

For a dream, he can throw a lot of money.

The real growth of Hippo animation was in 2007. "Before we took a lot of detours. There are many things to explore in making 3D animated movies, especially in the early stage.

At the beginning, hippo animation did not have a large direction, and capital and talent were scarce. Hippo animation is mainly about content. At first, we did four cartoons on mobile phones, then we helped some websites to make small animation and small outsourcing services to support the development of the company. Once I was going to pick up a processing job in a very famous factory. He pushed me down, and finally I beat the table and said "no!"

This soldier's style comes from family influence. Tsui Hark's parents are both soldiers. "My father used to be a missile with Tsien Hsueshen. This group of people will shoot the table at the critical moment. "

Tsui Hark is a relatively self-contained person who does not follow logic, does not restrict the system, and stands alone. He lived in the United States for more than 10 years, and he had an American way of doing things.

He would rather give up a big business than sell a car or sell a car.

"At that time, when the enterprise was expanding, the previous projects were almost hatched, so they were prepared to go to great lengths!" but then there was no money, no way to sell assets. {page_break}
 

Hippo animation can not afford to rent, two times when serious, even wages can not be released. While selling money on stocks, Tsui Hark sold his beloved Buick car and borrowed money from relatives and friends everywhere.

The people who laughed at "Xu madman" had a chance to attack him.

Tsui Hark said he also hesitated, but still believed in intuition. "At that time, I didn't know what it was, but I knew it would be cattle later! I felt like this at that time, and I wanted to make original 3D animated films."

Tsui Hark's recognition of the direction is to go to a black road, regardless of cost, regardless of cost. He wants to be the first to do it, and also to be the first to do it. "I don't think China can do that. China will definitely have such an opportunity to create the Chinese version of Picks. That's what I insist on.

Now Hippo animation is in a office building in Zhang Jiang, where the company has moved several times.

At first, Tsui Hark and 8 other employees crowded into a small office with two small businesses. It is here that Tsui Hark welcomed his angel investor in October 2004. Shake hands and look at people for 20 days.

Tsui Hark said that no matter what happens, it is a natural danger when there is no overstepping; once the past is over, it will be smooth.

One kilometre from listing

At present, we have completed the share reform. If I were to go public, I would get dozens of millionaires, ten or twenty multimillionaires, and billionaires.

From the first single person to 160 employees at present, Tsui Hark has his own standard in selecting talents.

His demands for employees are flexible in mind, broad in outlook of the world, and basically split in personality, Xu Kedai said in a playful tone.

There are too many strange people in this group. After interview with Xu general, we saw a representative person in the model design room of Hippo animation, who was responsible for toy design.

A physician built a robot model in the laboratory.

This is hard to imagine. I used to have a scalpel. Now I have a screwdriver and a lathe. Before in the medical profession, now entered the art world.

"Playing many years of games, I know a lot of senior executives in games. I have transferred half of the executives of the game Corps from the virtual world to the company as a real executive, with Gansu and Malaysia. Tsui Hark laughed.

When he saw what he was doing, he was making a serious model and was very silent. "This guy is not much, master is originally a brain doctor. I am the commander of our game Legion. It is too clever to command a hundred people to fight. They do not tremble in their hearts and face danger.

According to Xu, the commander has done very well in his professional field and is very careful in his operation. But that is, everyday things, including taking care of yourself, will never happen.

"You can learn more about these amazing people in Hippo animation. Some people who engage in art are very eccentric and normal. My staff respect me very much, and everyone speaks highly of loyalty.

Tsui Hark selected some elites from his employees, joined them and became partners. {page_break}
 

In the future, hippo animation employee stock ownership ratio is about 5%. There are 7 shareholders in Hippo animation. Apart from Xu Kewai, there are four private equity funds and two angel investors. "At present, we have completed the share reform. If I were to go public, I would get dozens of millionaires, ten or twenty multimillionaires and several billionaires.

Tsui Hark explained that the year he was competing for the gem or overseas listing is now less than one kilometer.