No Bribe "Sales Queen"

"I believe that if you do business in China without bribery, please raise your hands!"

No more than half of the hands raised.

This is a survey conducted by Huang Tieying, a student with working experience, in the classroom of Guanghua School of Management, Peking University.

The survey has been carried out for 9 years, involving 18 classes.

Zhang Li, the author of this article, has sold more than 400 sets of imported packaging equipment in China in the past 19 years, ranging from hundreds of thousands to millions of euros per set of equipment.

Her clients include Sinopec, PetroChina, British Petroleum, Chevron, Japan, Coca-Cola, Pepsi Cola, snow beer, Tsingtao Brewery, Haitian soy sauce, Wahaha, COFCO, Kangshifu, Huiyuan Juice, Johnson, Procter & Gamble, Diao, nice, Li Bai, Mengniu, Yili and other famous enterprises.

Insiders say this fine woman is the "Queen of sales". They say, "no one in China has ever used the products she sells."

However, her

In 1991, Zhang Li found a job as a sales representative, acting as an exclusive agent for the sale of a packaging equipment company in China. The main product is the filling production line of viscous liquid, including filling, packaging, palletizing and warehousing and pporting machinery and equipment.

Zhang Li spent 19 years trying to make the Italy brand unknown to China in the industry.

The reason why Chang Li persuaded himself and his team not to bribe each time is not only whether it is in line with business ethics, but also whether bribery is conducive to the long-term development of a person and a business.

She used her own projects for example, whether state-owned enterprises, private enterprises or foreign enterprises, customers purchase equipment is used for production every day, the decision to purchase must be a team, not one or two people.

If you spend your time and energy trying to get everyone to work, you might as well focus your mind and energy on things you can control and better understand the needs of equipment and customers.

Once there is a hint of bribery, the mentality of the customer will also change. People who are unwilling to take bribes will stay away from you. People who have bribes will find fault with you in order to deceive the public. So, your customers and your energy are beginning to deviate from the most important thing and choose the most suitable equipment with the most appropriate price.

The first requirement of all managers is continuous progress in their careers.

Even those who want to take bribes have stable and upward professional needs.

Zhang Li has cited many living examples. Many clients' project leaders are helped by Zhang Li, because the equipment selection is correct, the installation is smooth and the operation is stable.

Therefore, Zhang Li is a member of her team. Our mission is not just to sell equipment, but also to help our clients advance professionally.

If you want to find a job well, look for someone else who wants to make money.

Zhang Li understood that not taking bribes does not mean spending less money and energy. It may cost more.

For example, in order for customers to understand their equipment, she often tries to show products in various ways.

For example, commissioned animation companies to run the product animation and video recording; if customers have any requests, Zhang Li will immediately mobilize colleagues from Europe to Hongkong to cooperate fully.

She knew that if you want to sell the equipment, you must achieve the highest cost performance, so that customers can pay a high price for high quality products and services.

stay

Some people may say, "if both sides do it, wouldn't it be better?"

A single heart can not be used for two purposes. Choosing one of them means choosing a different life.

Today, China is the largest commercial wetland in the world. In this wetland, biodiversity is the most abundant.

Some depend on others.