Martha Marceau Signed Zhou Simin To Launch The MASA Man Positioning Tool.
April 12th, Internet high end
Menswear brand Masa Marceau
A new spring and summer conference was held to announce the signing of Zhou Simin, the fashion etiquette godmother.
Masa Ma-so
Image etiquette consultant, and jointly launched a dedicated effort to enhance the image of men.
MASA man positioning tool
"
The image design tool is based on the five elements of "skin color, shape, character, social role and dressing scene", and analyzes the best dressing scheme for men in 5 minutes. It aims to provide quick and effective image design guidance for men.
Masa Ma-so
CEO Sun Hong said that one of the important missions of masa Marceau's brand is to provide practical and effective image design for men in the career stage to enhance their social image and influence.
There are many theories about the design of men's image in the market, but the solution is often left in the text. We will find a simple and scientific way based on the theory, and provide customers with time-saving and labor-saving solutions. This coincides with the fast e-commerce mode of private brand.
"Men are less obtuse with instruments than women. If they are a big theory, they will be disgusted with men. Instead, it is better to provide a practical and simple tool and make it easier for business men who have no time" to accept it.
Zhou Simin said.
For cooperation with Zhou Simin, Sun Hong said: "Masa Marceau is exploring a different road. Consumers need more than one or two costumes, but a tailored dress solution. The MASA image positioning tool can solve the problem of face saving for men in 5 minutes. The added value is very high."
At the new product conference, Zhou Simin did exercises on the spot.
MASA image positioning tool
At the scene, we invited Marceau VIP customers to make a magnificent pformation.
Dai Jun, the famous host, also went to the scene to feel the charm of Martha's fashion. The Chinese and foreign models wandering in it were the essence of the popular trend of Massa Marceau 2011 spring and summer.
Masa Ma-so
It is the first e-commerce enterprise to hold a large-scale fashion show.
"Homogenization of e-commerce is actually a problem in the online shopping circle. We have been exploring ways to distinguish from other enterprises. Under the press conference, clothing companies are already very common, but it is the first attempt in the field of e-commerce."
Sun Hong also revealed that in addition to the clothing conference, this year Marceau will launch more activities and cross-border marketing, further highlights.
Masa Ma-so
Brand characteristics.
The latest plan is to build the best seller of the male image with Zhou Simin after the MASA image positioning software is online, and further lay Masa Marceau as the image force to enhance the brand connotation of the experts.
about
Masa Ma-so
:
In December 25, 2007, Zhang Shulve and Sun Hong jointly established the nine Beijing Shang Shang Technology Co., Ltd.
In September 2008, it was fashionable and classic.
Martha Maso (Masa Maso)
The high-end men's wear was officially launched, and the sales revenue was 80 million yuan in 2009.
In 2010,
Masa Ma-so
The US capital of China Sequoia Capital has invested millions of dollars in venture capital injection. Registered members have exceeded one million, and the repeat purchase rate has reached 70%. In the same year, it opened in the CBD Beijing core business district world trade entity shop, and met the needs of consumers better by offline shopping experience.
Martha Marceau is committed to creating the most influential clothing online shopping brand, allowing more consumers to understand and love Masa Marceau's products.
While enriching men's clothing, we should expand women's wear, children's clothing and home textiles to expand market share, and build a brand of Internet life suitable for middle class and new middle class.
In 2009, Masa Marceau won the "China's fourth consumer favorite website TOP100" award, and won the "China online retail consumer brand 50" award in the same year.
In 2010, it won the "China excellent apparel online shopping platform Award" and "China's top 10 entrepreneurs."
Zhou Simin: a well-known domestic fashion etiquette expert, has served as senior lecturer in international SMC institutions, etiquette consultant of Taiwan Beauty Association, Dean of China (Hongkong) international etiquette Research Institute, Japan Human Development Research Institute, Tsinghua University, Peking University etiquette expert.
Publish "million of your etiquette" and other series of CD-ROM and bestsellers.
Known as "fashion etiquette godmother".
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