Learn Rich Four Ways To Get Rich
There must be something extraordinary about the rich becoming rich. Perhaps they can get some inspiration from them.
In history, many businessmen used all kinds of tricks to make products run successfully.
Trick 1:
Before the Second World War, the United States
Coca Cola
Not quite well-known, but after the outbreak of the war, its chairman Woodruff (Robert Woodruff) decided to implement the strategy of "patriotism and peace promotion".
He sent Coca-Cola to all the war zones with guns, and soldiers could only buy 1 bottles for 5 cents. Many people do not understand why Woodruff did such risky and losing money business.
By building a patriotic, loving and peaceful image, Coca-Cola has become a symbol of the United States and an international brand.
Orders from all over the world fly to snowflakes, and in the twinkling of an eye, the company sells 5 billion bottles of Coca-Cola to the rest of the world.
Woodruff used the strategy of making a difference between the East and the west, which is called patriotism and love peace. In fact, it is through war to improve the visibility of products.
2: do not take victory as a joy, do not lose it as a worry.
As early as the end of World War II, the responsible Ishikawa island shipyard chose Toko Toshio as general manager.
After analyzing the situation at home and abroad, he concluded that the difficulty is temporary, and that economic recovery is bound to come. The recovery of the economy is inseparable from oil, and the pportation of oil is inseparable from the tanker. The larger the tanker, the greater the "economy".
He decided to organize the whole bone technician to build 20 to 300 thousand tons of giant oil tankers.
In order to brainstorm, he also set up an internal publication, Ishikawa island, so that the factory staff can freely express their opinions and set up a target management system, eventually bringing the company back from the brink of life and death.
3: small opportunities
U.S.A
petroleum
Hammer, the great king, pays much attention to the small profit pencil business.
Once, when he visited the Soviet Union, he found that pencils were expensive. He knew that the pencil making industry was lagging behind. At that time, the Soviet Union had a population of more than 100 million, and the government encouraged learning.
After he returned home, hammer launched a pencil production plan, with an annual output of 100 million and exported to the Soviet Union. He earned a pencil wealth.
Tricks 4: saves
Successful
businessman
Being good at open source is also a good way to cut corners.
Rockefeller, chairman of the Mobil Corp (John Davison Rockefeller), inspected 1 factories, and found that 5 gallons of fuel cans were packed with 40 drops of solder. He suggested that workers should try 38 drops to seal several, and later prove that 39 drops could be sealed.
Since then, 39 drops have become the specifications of Mobil factory.
Whenever anyone talks about it, he proudly says, "a lot of money is saved by me."
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