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    Yiwu Reshaped "Made In China", Hangzhou Businessmen "Ship To Sea"

    2011/5/11 9:39:00 51

    Yiwu Made In China

    Thousands of years ago, the silk road closely linked China and the world.

    business

    And mingle and agitate.

    Today, as the starting point of the new Silk Road, Yiwu, with the official launch of the comprehensive reform pilot of Yiwu's international trade, all kinds of commercial forms are deliberately accumulating, and it is urgent to launch a breakthrough after the test. There are hundreds of Hangzhou enterprises and tens of thousands of them.

    Hang Shang


      

    Yiwu

    The comprehensive launch of the comprehensive reform of the city's international trade is destined to become a landmark event in the pformation of China's foreign trade.

    The significance of Yiwu's reform and pformation is not limited to the market itself.

    Taking this as a window, how to turn big "made in China" is the most noticeable problem.


    In May 6th, Yiwu held a pilot Conference on the comprehensive reform of international trade.

    As the only comprehensive county level city in the national strategic level of comprehensive reform pilot, Yiwu comprehensive reform of international trade pilot launched, is destined to become a landmark event in China's foreign trade pformation.


    As the bridgehead of "made in China" and going out, the development of Yiwu small commodity city has always been attracting attention.

    A market, behind the maintenance of more than 20 enterprises, about 10000000 industrial workers.

    At present, 62 thousand business places are selling about 1700000 kinds of goods, and more than 200 countries and regions in the world have reached 215 trade relations with the market.


    The significance of Yiwu's reform and pformation is not limited to the market itself.

    Taking this as a window, how to turn big "made in China" is the most attracting issue.


    Like the marine economic development demonstration area, Yiwu's comprehensive reform of international trade has been approved by the State Council this year, and has been upgraded to the national strategic level. This is also defined by the leaders as the two major national projects in Zhejiang.

    The policy opportunities are scattered in the county level city, which is the most powerful country in the country with numerous reputation. At present, we don't know what kind of linkage effect it will have, but the Yiwu businessmen seem to have seen some business opportunities.


    Three years, 70% is the new product OEM road has been unsustainable.


    Once entering the market door of Yiwu, there are four "prestige" medals.

    In most of the market places, the government signs the "trustworthy" and "tourist recommendation" signs.

    "Small commodities are small, but not fake and shoddy. This is our golden signboard."

    Chen Jianxin, a businessman in the market for more than 10 years, said.


    Turning around in the vast market, the original "cheap and running" small commodities seem to have changed their faces overnight: from needles and lines to brand clothing, from glass marble to Pearl emerald, from chairs to stools to African wood carvings, there are creative products everywhere, a pencil has endless patterns, and there are dozens of styles of umbrellas.


    "There is no everlasting commodity in the market. Only by constantly innovating and taking the way of product differentiation will we not let the company fall into the vicious competition at low price. Even if the cost goes up, it will be able to cope with it calmly and maintain high profits."

    Ye Fu, vice president of the Small Commodity City General Chamber of Commerce, explained innovation.


    "Processing can be outsourced, but creativity must be in its own hands."

    Yiwu small commodity city merchants say so.


    China's structural adjustment, pformation and upgrading in recent years have become a barometer of the Yiwu market.

    Compared with three years ago, 70% of the market is new products.


    The OEM is no longer sustainable.

    Yiwu small commodity city is advancing "branding" all day long.

    There are only two listed companies in Yiwu.

    This year, nearly ten enterprises are ready to list in Yiwu.


    Innovation, licensing and credibility are the reasons for the mention of "made in China", which has already taken root in this huge market.

    Around these endogenous changes, small commodities are no longer "small".

    These changes are not achieved overnight.

    As the largest window of China's foreign trade export, we can see China in Yiwu.


    Peng Sen, deputy director of the national development and Reform Commission, said that speeding up the pformation of the mode of foreign trade development and promoting the balanced development of internal and external economies and trade is our inherent requirement and the practical need of participating in international competition.

    Yiwu, with its unique advantages and influence, has carried out the comprehensive reform of international trade and explored the establishment of a new trade system and management system. It has important strategic and practical significance for accelerating the pformation of development mode and the goal of a powerful trade nation.


    Where is the new reform pilot?


    Establishing a new mode of market purchase is the first major task.


    Where is the new Yiwu special economic zone?


    The establishment of a new mode of market purchase is the first major task of the pilot scheme and the core of Yiwu's reform.

    Yiwu needs to explore the establishment of a fair market entity, classification management of goods, responsibility retroactive investigation and other main contents, and be able to "manage quickly," and organize new channels and new ways of importing, exporting and re export in the world.

    At the same time, customs, industry and commerce, inspection and quarantine and other relevant functional departments should explore and establish corresponding institutional mechanisms.


    In short, Yiwu shoulders the responsibility of promoting innovation in export product structure and industrial pformation and upgrading, and innovating in trade management and services, and the construction of modern trade circulation system.


    Yiwu has encountered many "worries".

    For example, the current inspection regulations are similar to the similar products produced by factories. Once the inspection is done, the biggest feature of Yiwu's market export is that the goods are assembled and the cabinets are multiple.


    Many common problems in the traditional mode of foreign trade have been quietly improved in Yiwu.

    In recent years, the departments of commodity inspection and customs have made many convenient and convenient practices for Yiwu to improve their service efficiency.

    For example, the "tourism shopping products" and simplified classification policies of customs offices can let customs declarations be declared according to the material and properties of goods, instead of declaring a large number of sub categories and sub chapters.

    The commodity inspection department stipulates that no matter how many names the market purchases will be made, try to use one container as an inspection lot. For a box with dozens of hundreds of varieties, try to conduct a high risk inspection.

    But these practices are strictly legal and have no basis.


    In reply to the general plan of the comprehensive reform of Yiwu's international trade, the State Council explicitly called for "deepening reform in the key areas and key links of international trade, taking a first look at it and exploring the establishment of a new type of trade system and mechanism".

    Accordingly, Yiwu will move away from the stone that blocks its progress on a legitimate basis.


    The new "special zone" also includes: CO ordinating the development of visible and intangible two types of markets, and making full use of two domestic and international markets.

    While building a 12 square kilometer international production information market and other markets, Yiwu will also plan to build e-commerce parks, develop third party e-commerce platforms, and foster the main body of e-commerce.

    According to the requirement of "promoting the integration of domestic and foreign trade development" put forward by the overall scheme of the pilot project, Yiwu is expected to establish import and export trade zone and import duty free zone of national small commodity international trade area and African product exhibition center.


    In April 19th, in the five districts of the newly opened Yiwu International Trade City, the 100 thousand square metre import hall on the first floor attracted worldwide attention.

    More than 3 000 special products from 75 countries and regions converge, and foreign products have entered the Chinese market with new connection channels.


    It can be seen that the trend of China's foreign trade pformation from "prize out of bounds" to "balance of imports and exports".

    In the future, the trade mode of Yiwu will realize the linkage of export, import and re export trade, from the "bridgehead" of China's export to the "bridgehead" of China's international trade.

    {page_break}


    What is the future of Yiwu?


    The development of visible and invisible markets will become more and more important.


    The sustainable development of Yiwu and the pformation and upgrading of the small commodity market, because the "made in China" has a more significant meaning and mission behind it.

    Yiwu's unique "market buying and trading mode" is facing greater challenges.


    For example, "small commodity city" has become a special problem: commodity quality and intellectual property rights. Should we trace the responsibility of the production company or the responsibility of the buyer or the operator? If we want to be included in the regulation, we should not only control the domestic market, but also let the outside business of this trade be able to control it.


    Solver requires innovation and wisdom.


    Yiwu is ambitious to prepare for a bigger market than itself.


    Relying on the market, we should seize the "entry" and grasp the "exit".

    "We must grasp the quality of products and grasp the business owners. The quality of products must conform to the national standards, and the operators should be honest and trustworthy.

    In the most important market regulation, all departments concerned can check the quality of goods.

    Party secretary Huang Zhiping said.


    "If we say that over the past few decades, the small commodity city has been committed to the expansion of quantity, now we must win by quality and place credibility first."

    Mayor He Meihua is full of confidence.


    In the future, Yiwu will link up the visible and invisible markets, and the "online commodity city" will become larger and larger.

    Yiwu people have a clear understanding of this: the traditional market lacks the possibility of unlimited expansion. Modern exhibitions, creative design, quality inspection, and brand are the main body of the future market.


    In the future, Yiwu will also build bonded warehouses, integrate a series of modern logistics such as bonded areas, and build a logistics node city and integrated pportation system in China.


    Yiwu's new step is steady.

    The road of remolding made in China should not be far away.


    Hangzhou businessmen start business closely with policy hotspots


    Yiwu is still at the low end of the global industrial chain, value chain and innovation chain, mainly relying on low cost, low price and large-scale competitive advantage. However, in the direction of pilot reform, the reporter has found that Yiwu should accelerate the pformation of trade in the future, explore new trade development mode through innovation of foreign trade management system and policy support system, and better help SMEs develop the international market.


    "I have noticed the policy orientation of the government in this respect, and it should be said that Hangzhou businessmen will benefit greatly in this pilot reform."

    Xie Kaiming, the head of Hangzhou paradise umbrella Yiwu branch, said that the umbrella of heaven is a first-class quality umbrella in China. After entering Yiwu for more than 10 years, its foreign trade share is less than 20%, which is largely related to Yiwu's Middle East buyers and European buyers.


    Xie Kaiming believes that the "Heaven umbrella" has the ability to impact the international market, the ability to supply, and the support of new policies. It is hoped that it will enhance its trade and service capabilities and reach a higher level of international buyers. He hopes to let the umbrella of heaven use the international window of Yiwu to promote the quality of Hangzhou to the whole world.


    Zhong Youfa, President of the Yiwu branch of Xiaoshan chamber of Commerce in Hangzhou, said that apart from Hangzhou's paradise umbrellas, silk scarves, Hangzhou women's clothing and so on, it is expected to get more exports. There are also opportunities for many logistics enterprises to make contributions to international trade.


    Sun Jianrong, general manager of Hangzhou Pan Yuan International Logistics Co., Ltd., general manager of Yiwu branch, said in an interview with reporters that the airport resources of Hangzhou and Xiaoshan are docking with the land port resources made by Yiwu. Then, the Yiwu pilot will promote the interactive development of logistics industry between the two places.


    In fact, Yiwu attaches great importance to the development of the logistics industry. It has held a number of national conferences. On this pilot, it is trying to build Yiwu into a national logistics node city and build a comprehensive pport system.

    Reporters from a list of Hangzhou enterprises in Yiwu found that STO, Hangzhou Qiandao Lake Zhongji logistics, Debang freight forwarders, Peng Xiang Huayu and other logistics companies set up branches in Yiwu, accounting for a lot of market share in Yiwu.


    Pilot reform to complement urban resources


    "You can also buy foreign goods from outside the country. From small products to foreign goods, Yiwu attracts the attention of businessmen from all over the country like magnets. Yiwu's charm and change give people a sense of freshness."

    Zhong Bo, who is visiting the Yiwu International Trade City import Museum, told reporters that he came to Yiwu to see whether Yiwu's imports could be found in Hangzhou.


    Reporters learned from the Yiwu International Trade City import hall, has attracted 144 operators, 75 countries and regions occupied 100 thousand square meters of trading exhibition hall, with more than 3 million kinds of imported goods.


    Thirty years ago, the Yiwu market has also gone through thirty years.

    The major cities in China are connected with Yiwu because of the characteristics of small commodities. This time, the establishment of the import hall also means that the Yiwu market will realize pformation and upgrading from "buying the whole country, selling the whole country" to "buying the whole world and selling the whole world".


    In the future, Yiwu will enhance market concentration and radiation capabilities as a focal point and achieve new breakthroughs in regional coordination.

    Taking the construction of the import Museum as an opportunity to strengthen international exchanges and cooperation, adhere to the "going out" and "Introduction", and vigorously attract international buyers, suppliers, traders, and promote the integration of export, import and re export trade.


    Some sources said that the pilot reform revolved around the market group. The import commodity museum was a tentative point in the construction of the international production information market in Yiwu, the Yiwu comprehensive bonded area, and the construction of the duty free zone for import commodities. As for the "surface" pending, the detailed policies need to be refined. At that time, the distance between Yiwu and the domestic metropolis and even the cosmopolitan metropolis was weakened, and the resources of Hangzhou were complementary with the shopping paradise Hangzhou to enter the golden road map of Hangzhou's tourism shopping.


    Hangzhou business ushering in new opportunities


    The reporter learned from relevant channels that there are more than 100 enterprises registered in Hangzhou in Yiwu at present. The industry estimates that the number of branches and the number of enterprises directly registered in the local major markets should be at least 500 or more.


    It is reported that Yiwu will carry out deep reform in the fields of financial services, administrative social affairs, education, medical treatment, pportation and so on, improve the public service system, and accelerate the construction of financial and business service platforms, foreign service centers, international schools and international business universities, air ports and other hardware construction. In these areas, Hangzhou enterprises are involved, and Hangzhou businessmen quietly enter in advance and take root in development.


    Reporters noted that Xiaoshan clothing, Tonglu pens, Fuyang paper and other Hangzhou enterprises in Yiwu respective areas showed strong competitiveness.

    Whether Hangzhou's high quality suppliers can use the Yiwu market platform to export their country, presumably as the Tenth Special Economic Zone of China, Yiwu will become the focus of competition.

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