Exploration Of A Chinese Garment Enterprise In Sinology

"Disciple rule, sage training, the first filial son, second time, I believe that love is universal, and benevolence, there is spare power, then learning Wen......" At 9 a.m., Zhengzhou Henan bejalong Industrial Co., Ltd., the employees are punctual for such a "morning class" every day.

In the impression of Geng Xiaoli, assistant general manager of Bei Jialong company, he insisted on reading "disciple rules" every day for more than three years. This habit comes from the guidance of general manager Wang Zhihui for several years.

The answer is in China.

It took Wang Zhihui many years to find the right way to seek the healthy development of enterprises and the growth of their employees.

Everyone will experience all kinds of frustrations and pains during their growth. No matter how rich or poor, beautiful or ordinary people are, no one can escape from their wounds. Beckham's employees are 80, 90, work, parents, love, etc., will make their hearts face all kinds of confusion and conflict, how to solve these problems?

In 2004, Wang Zhihui began to think about how to make employees happy inside.

At first, Wang Zhihui sought answers to the west, tried to apply western psychology to the enterprise, later contacted with the practice of India, and specially invited professionals to do training and lectures, which lasted for about two or three years. However, the effect is not obvious, sometimes there will be counterproductive. For example, some employees will cry after psychotherapy, and then their performance will go down.

It seems that this road is blocked.

In 2006, Wang Zhihui began to contact Sinology, first of all, he studied Confucian culture himself. At the beginning of her reading of disciple rules, she thought that only one of them could not be achieved. After six months' study, Wang Zhihui realized that "I am not actually able to do a good job." Such personal experience made her realize that the foundation of Sinology was fundamental. Although all the previous methods had some truth, they were only skin and fur.

"The good prescription is not far away, it is in China." It is not the training, not the explanation of others, but the understanding of the individual.

Harmonious relationship

In 2008, a CD that introduced Anhui's Tong Chi Town strengthened Wang Zhihui's confidence in Sinology.

Since 2005, Tang Chi town has carried out ethical and moral education for 48 thousand people in the whole town with the Confucian classics of disciple rules and other Confucian classics. After 3 years of trial, Tang Chi town has become a model town for etiquette and morality.

From 2008 onwards, employees of the company began to read "disciple rules" every day.

Geng Xiaoli remembers that, as a post-80 generation, he was initially inconsistent with this rule: "what era is it, and still do this? The modern corporate culture is generally the first customer, guided by interests, and we read this ignorant and cliche!" though unwilling, but still have to obey.

When I first started reading "disciple rules", someone would explain and sent a book with simple explanations. After persisting in reading for a while, Geng Xiaoli's attitude changed slowly. The reason for the change came from the family at first, because he did something unconsciously in accordance with the requirements of filial piety in disciple rules, and it was this little bit of change that made his family relationship more harmonious. She brought this sentiment into her work, and she often transposed and received good results. In this way, reading "disciple rules" every day has become Geng Xiaoli's conscious behavior.

Such an example is Bei Jialong There are many companies. A Inner Mongolia employee did not make a phone call to his family for one or two years. After learning "disciple rule" for a while, he finally gave his mother a phone call. The phone mother was moved to tears, and the relationship between the employee and his family has improved a lot since then.

Wang Zhihui felt a lot about the change of his team. She believes that every company will have incompatible employees, and every employee will make mistakes. In the face of this situation, although punishment will be useful, it can not solve the fundamental problem. The key is to let employees' inner growth and make him realize how to be a good person.

"Many of my employees are very sensible now. I don't like to cry, but sometimes they make me cry." Wang Zhihui regrets, "sometimes I have problems, they will ask me patiently to point out, I feel that they have not done well." Wang Zhihui also remembered that when the flagship store of CAVA was opened last year, there was a staff member who decorated the store 5 days and 5 nights. He slept in the shop in the evening. No one asked him to do so, but he consciously wanted to do it well.

"Sinology let employees know that they are doing things for themselves, two for company and three for society." Wang Zhihui said.

Noble spirit

Despite being in business for many years, Wang Zhihui did not agree that "to do business is to maximize profits".

Wang Zhihui said, "when my son was one or two years old, I told him that if a mother had money, it would not be her own, but a social one. So though my child is only a few years old now, he will say he will work for himself in the future, not his mother's money. {page_break}

"To do something is to improve your happiness index. It doesn't take much money for a person to survive. The key is to do something for the society."

Under such a concept, CAVA The products do not pursue high profits, but are more cost-effective. In addition, Wang Zhihui, a vegetarian, is gradually reducing the production of animal products. CAVA's autumn and winter products will be completely abolished this year, including leather, leather and feather. The alternative ingredients have been found, including corn fiber and soybean fiber, though the cost will be two or three times higher, but the thermal insulation will be better. "Although there are real silk products in the beginning of summer this year, there is no more than one meter silk fabric from CAVA now." Wang Zhihui said, "this needs a process. Although I have struggles in my heart, the key is whether I can make up my mind and it is not difficult to really do so."

Fast fashion means shorter fashion vogue cycle, which means more attention to fashion and more consumption. Is this against the "Gui Jie Jie", "not the expensive one", "the home after all"?

"I was thinking about that 2 years ago." Wang Zhihui said, "I Wardrobe There is a coat that has been worn for 10 years. I hope our products can travel through time and space and nourish the mind. I hope that "caring for all living beings, protecting the earth and being a noble soul" can gradually infiltrate more people through CAVA's VIP customers and lead a fashionable, healthy and happy lifestyle. This mission is very difficult for me.

"In the future, I want to do the promotion of Sinology. Now we have a small national school, hoping to build a national college in the future. Fashion brands should include culture and the shaping of the soul." Wang Zhihui thought so.