How To Manage The Relationship Between Enterprises And The Outside World

How

The elements that constitute an enterprise are nothing more than people, money and things. If an enterprise wants to operate normally and develop continuously, it must move around the two core tasks of doing things and managing people.

These relationships include: the relationship between things, the relationship between people and things, the relationship between people, the relationship between people and different levels of organization, the relationship between organizations and organizations, etc.

These relationships can be divided into external relations and internal relations. For example, the relationship between the two departments of an enterprise is internal relations.

The relationship between the enterprise and the outside is very close. Therefore, it is of great significance to handle the relationship between the enterprise and the outside and oppose the survival and development of the enterprise.

How to deal with the relationship between the enterprise and the outside? This blog is divided into three articles.

One of the keys to manage the relationship between enterprises and the outside is to establish the concept of corporate ethics, which is also one of the core elements of the five elements management.

Before we discuss the concept of corporate morality, let's look at some of the historical figures in the romance of the Three Kingdoms.

In the romance of the Three Kingdoms, Cao Cao and Liu Bei are the most striking characters.

Cao Cao can be described as "a master of the world, a hero in troubled times". He has talent and ability, but his virtues are not high; and Liu Bei says, "do not be good and small but not evil."

In addition to these two, we will compare Lv Bu and the two battle heroes. Lv Bu's martial arts high strength, a talented person, but unrighteous, killing his adoptive father and friend Ding Yuan, and because of the beauty Diao Chan killed the Dong Zhuo who knew the truth, finally no one left.

Under the temptation of Cao Cao, Guan Yu did not rebelled against the Taoyuan oath. He later released him from Huarong road in order to repay Cao Cao's kindness and was regarded as an example of "loyalty and integrity" by posterity.

From the above example, we can see that those who have both ability and integrity are praised and strong.

Why is it that business ethics are conducive to managing the relationship between an enterprise and the outside? Business ethics is the sum of the group moral principles and norms formed and observed in the operation of an enterprise.

Setting up enterprise moral concepts and building modern enterprise morality will help to coordinate various contradictions between enterprises and improve the development environment of enterprises, thereby increasing the economic and social benefits of enterprises, improving social morality and promoting the building of socialist spiritual civilization.

How to establish moral values in modern enterprises? There are many ways to establish enterprise morality and build enterprise morality, such as education, guidance, influence, encouragement, law, rewards and punishments, etc.

Generally speaking, people will enhance the moral level of enterprises by imparting corporate moral knowledge and summing up the experience of enterprise morality, improving the moral level of enterprises through the interaction among groups, and using the methods of typical inducement and public opinion suppression to improve corporate ethics.

How to manage the relationship between enterprises and the outside world (two): serving the social concept

In the foregoing, I enumerated the various relationships that management enterprises must deal with.

How to deal with the relationship between enterprises and the outside world, the five elements management science has answered this question. The former article introduces the concept of corporate ethics. This article focuses on second key points -- the concept of service society.

Lei Feng is a good example of serving the people wholeheartedly and a communist fighter. He said, "human life is limited, but serving the people is unlimited. I want to devote my limited life to the unlimited service for the people."

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Mr. Zhang, the boss of a large enterprise, took the lead in becoming rich in 90s.

Before and after 2000, despite his family's obstruction and persuasion from his friends, he resolutely abandoned the company's development and set up an educational and training institution.

He believed that talent is the future of a country. If a person can devote his whole life to the cause of education, make people live and work in peace and contentment, and make the country prosperous and strong, it will not live in vain.

Under his leadership, the training organization does not take profit as the goal and does not follow the trend of the trend. It is down-to-earth, diligent and diligent, and pays close attention to the quality of teaching, combining theory with practice.

Over the past few years, tens of thousands of talents have been trained for the society, and many benefits have also been obtained.

Lei Feng has set up a typical model of personal service society. Mr. Zhang has served the society more by setting up training institutions, which are excellent performances of serving the society.

In modern society, although everyone does not necessarily want to be Lei Feng, every enterprise can not have a training school, but the development of the country and the progress of the society need support from all kinds of talents. It needs the promotion of all walks of life. If everyone and every enterprise can establish the concept of serving society, people will serve the society more and realize the value more. The quality of products and services will be improved and the efficiency of enterprises will naturally increase.

Why should we deal with the relationship between enterprises and the outside world needs to establish the concept of serving the society? Service is the survival basis of enterprises. Without services, there will be no products, and enterprises will lose the foundation of existence. Service is the development condition of enterprises. Without good service, they will not be able to meet the needs of customers with increasingly high demands and diversified demands. Service is the source of enterprises' superiority in competition, and there is no obvious technical difference among similar commodities at present, and service has great influence on helping customers to achieve the effectiveness of products. The competition of modern society is the competition of services.

How should enterprises establish the concept of serving the society? Enterprises should set up the concept of serving the society. First, we must raise the concept of service society to a strategic height; two, we must establish and improve the service system of enterprises; three, we must educate and guide employees to have a sense of service.

To sum up, to manage the relationship between enterprises and the outside world, enterprises can gain external attention and support while making profits. We must establish the concept of serving the society.

If enterprises do not have the concept of serving the society, they may make some actions which do not meet the requirements of the society. This will cause huge negative impact on the enterprises, and will not benefit the enterprises to achieve more profits, and will not be conducive to the faster development of enterprises in the future.

How to manage the relationship between enterprises and the outside world (three): establish the concept of public interest

In the foregoing, I enumerated the various relationships that management enterprises must deal with.

How to deal with the relationship between enterprises and the outside world, the five elements management science has answered this question. The former article introduces the concept of enterprise ethics and the concept of serving the society. This paper focuses on third key points, namely, the concept of public interest.

We still borrow several examples to answer this question.

In August 2008, a phosphate fertilizer plant in Minquan county made sulphuric acid from high arsenic pyrite and polluted more than 10 million tons of water in the great Shahe. The largest arsenic pollution incident caused great losses and seriously endangered people's lives and health.

In Sanlu milk powder incident, because of the chemical melamine added to infant formula, thousands of babies developed kidney stones.

What is the public? The public is the public, and the consumer is part of the public.

What is the public interest? The public interest is the interests of the general public.

Why do we say that setting up the concept of public interest is good for dealing with the relationship between enterprises and external affairs, and is good for managing enterprises? Taking the above example, the chemical fertilizer plant does not deal with the sewage well, and drains the water containing highly toxic substances into the river, and the river is the source of water for people to drink, live and breed, which violates the public interest.

Whether the enterprises that ignore the people's health and the laws of the state can be forgiven? Will there be much room for development? Therefore, enterprises will establish a sense of public interest and help to straighten out the business direction of enterprises. Only by making clear the direction, laying a correct position, can enterprises continue to operate, and two, it helps to enhance the image of an enterprise. If an enterprise can regard product quality as life, only by taking the interests of the public as the first place, it will make the public form a good impression and evaluation; three, it helps to improve the economic benefits of enterprises. Enterprises can take the interests of the public into consideration and get the recognition of the public so as to get more consumers and achieve greater economic benefits. Such a

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How to establish the concept of public interest in enterprises? While pursuing their own interests and their own development, it is necessary to unify the micro interests and the macro interests so as to make due contributions to the country and the society.

Therefore, enterprises should provide high quality products to the society, and strictly prevent social hazards in the production process. We must do our best in social ethics, and widely accept social supervision, so as to correctly guide the rational development of consumption.

Zeng Zi said, "I have three provinces and my own body -- do not trust others in the pursuit of human beings? Do you trust your friends and do not believe in them? Do they pass on without learning?" therefore, in the management of enterprises, the concept of public interest must be established in dealing with external relations, and the quality of their products is often reassured. Does the service make consumers feel intimate? Is the disposal of three wastes reassuring?