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    The Sweetness And Bitterness Of Clothing Enterprises: How Many Orders Are There?

    2011/5/19 14:54:00 125

    Garment Industry Pfer Of Order Industry

    In May 11th, the Henan Fugou Garment Fair was hosted by the Fugou apparel industry association and the Henan County People's government.


    The "clever daughter-in-law project" put forward at the meeting not only became the focus of discussion among hundreds of participants, but also triggered a new round of thinking about the reasons for the pfer of orders related to industrial pfer and the future prospects.


      

    Order

    The sweetness and bitterness of pfer


    Nanshan textile and apparel company has the world's largest compact textile production base and modern high-end suit production base, and also owns 3 independent brands such as Paul Bettany.

    Textile and clothing, in 2008.

    financial crisis

    After that, Wang Penghong, deputy general manager of Nanshan clothing, gradually saw the sweetness of their cooperation.

    "There are more and more key customers who want to cooperate with us. They hope that enterprises can provide one-stop service."


    The huge production and processing capabilities make Nanshan costumes not only produce their own brand clothes, but also do some processing on behalf of them.

    However, in 2010, the difficulty of recruitment and the rising price of raw materials caused Nanshan clothing to face the pressure of production.

    On the one hand is the large order cooperation, on the one hand is the restriction of productivity and production cost, Nanshan dress chose to pfer orders.

    Wang Penghong said: "from last year to now, the situation is still very good. We have cooperation with enterprises in Shaanxi, Anhui, Henan and other places.

    We shifted outward processing of low value-added products, and some of them moved to Southeast Asia.


    A small amount of pfer needs.


    Yingjie garment company, which is mainly engaged in foreign trade, has begun pferring parts of the production and processing links to Henan in recent years.

    Li Binshan, general manager of the company, said that recruitment in the central and western regions was a little easier, but the improvement effect was not very obvious.

    Hongkong Po Reed international garments Co., Ltd. mainly exported to foreign trade, and entered the domestic market in 2008. Under the pressure of cost, it began pferring orders to several major clothing provinces such as Shanxi and Henan at the end of last year.


    Enterprises pfer orders in succession, but the reasons are different.


    Wang Penghong said that due to the impact of labor costs, we must proceed.

    Order

    Optimization.

    "Fabric procurement, production and other issues related to delivery time, due to the larger number of international companies seeking cooperation, more and more, in order to adjust their production cycle, the company chose the order pfer.

    At the same time, we have also screened out a number of good partners in this process, increasing the number of customers to promote the development of enterprises.

    At present, Nanshan dress is being built in a new area to expand production capacity and consider setting up factories in the central and western regions.


    Borrie Des international apparel company's order pfer is mainly to reduce processing costs.

    "Under the same quality condition, the processing expenses in the central and western regions are lower, which can be reduced by about 10%."

    Fan Xiaolan, chairman of the company.


    For Li Bin Shan, the main purpose is to solve the labor problem.

    In the face of extremely unfavorable foreign trade environment, enterprises have been fighting for the domestic market, but Li Binshan still insists on doing 100% in foreign trade.


    These enterprises have one thing in common: there are very few orders pferred.

    The orders of Nanshan clothing pfer account for about 20% of the total capacity; the orders pferred by Yingjie garment company account for about 10% of the total volume of the order, and most of the pfers are basic clothing, which is relatively simple for the technical requirements, and the latter is still finished by their own company.

    Borrie Des international clothing company pferred more orders, about 40% of total orders.


    There are many details to note in order pfer process.

    First of all, according to the specific circumstances of our company, we should set up a selection standard to carry out a comprehensive assessment of single enterprises, including production capacity, technical equipment, equipment and so on.

    The first step is to pass the trial order, confirm the sample, and then place a large order.

    "Transfer order is as far as possible a complete order, to ensure the consistency of the same batch of products, separate orders will become smaller orders, but increase the cost."

    Wang Penghong said.


    "With the continuous development of enterprises, the center of gravity will gradually move from product to brand."

    Wang Penghong stressed: "manufacturing links are much invested and output is limited. Only by making brand, can enterprises grasp their own vitality.

    Transferring orders is the foundation for the brand operation of enterprises.


    Concerns are still under consideration.


    Transfer orders, most enterprises mainly choose Henan, Anhui and other central and western regions.

    Wang Penghong also explained in detail the different points of consideration when pferring orders.

    For low value-added orders, the most important thing is to consider the cost when selecting the undertaker.

    For high value-added orders, the choice of the undertaker is not only about processing fees and logistics, but also the quality of service and quality.


    Fan Xiaolan mainly considered the processing quality and processing cost of the receiving party.

    "For the company, the main consideration is still the cost.

    10% of our orders are pferred to Vietnam.


    Most enterprises are more optimistic about the pfer of orders to Southeast Asia.

    Wang Penghong believes that although the clothing market in Southeast Asia develops very fast, its efficiency is not high, and its employees are low in the industrial chain.

    "They have a climate that is not suitable for production of wool clothing and other products.

    Products with high added value and high quality will still be processed in China. "

    In this regard, the enterprises interviewed agree.


    Although the central and western regions have been favored by garment enterprises, there are still many deficiencies.

    The central and western regions are weak in technology, factory management is not standardized, and the overall quality of staff is weak.

    Therefore, in order pfer, enterprises often choose to pfer a little, and are basically a simple link of production and processing.

    In order to ensure the quality of products, enterprises also need long-term expatriates to take orders, or even introduce equipment for them to make up for some deficiencies of local production and processing plants.


    "Transfer orders increase the difficulty of product quality control. We will be equipped with special personnel to be responsible for strengthening process control and quality control.

    If the other party's production and management level is not very high, for us, we will be tired at the beginning, and we should train managers for them.

    Wang Penghong said.


    Self promotion, internal tapping {page_break}


    In addition to pferring a small number of orders, enterprises also pay great attention to their own production management adjustment.

    In addition to improving the wages and benefits of employees, improving the living environment, it also adjusts the production process, reduces technology, increases computer equipment, reduces dependence on labor, and improves production automation and production efficiency.


    There are other reasons why many companies are reluctant to pfer orders.

    Tongwei Garments Co., Ltd. is located in Guangzhou. Although it is also difficult to recruit workers, it insists on not pferring orders.

    "There are tens of thousands of people who come to work in Guangzhou every year. If they fail to recruit, that is the problem of the factory itself.

    In many parts of the central and western regions, there is no matching resources, and the production efficiency is not high. In addition, pport costs do not save much.

    The chairman of the company, Kuang Heng Yuan, said.

    Tongwei clothing company has been expanding its production scale by increasing production efficiency, updating equipment, improving working environment and cultivating staff enthusiasm.

    "We have also done research. Skilled workers do return home, but skilled workers do not go back very much."


    An anonymous person said that the pfer of orders should not be too much.

    "The fabric needed by the general clothing enterprises is relatively less developed independently, and the relevant information is generally from the cooperative processing factories, so they have certain dependence on them.

    If the order is pferred, the future cooperative factory will not provide or provide fabric information, which to a certain extent restricts the upgrading of garment enterprises.

    And the brands in the mall may choose more orders to pfer, so they can change suppliers.

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