"Table Tennis Fever" Spawned Professional Table Tennis Design Talents

When it comes to table tennis, maybe many people are still very strange, but mention a game called War Within Three Kingdoms, many people are very familiar with it.

Table tennis is a game that can be played on the table by many people, and it is different from electronic games. Table tennis is not dependent on electronic equipment and technology, so it is regarded as a "low power" game by many people.

As a "fashionable"

Table tennis market

In a broad sense, mahjong and chess can be called table tennis. In this way, table tennis in China has at least a few hundred years of history.

But what we are talking about now is a narrow concept. When it comes to table tennis, people will think of a game called War Within Three Kingdoms.

Since 2009, playing table tennis after work has become a fashion.

According to Yan Ling, public relations director of wingfeng group, War Within Three Kingdoms, as the most successful table tennis product in the domestic market, has occupied more than 50% of the market share of the current domestic table tennis market.

As the most successful Chinese designer of the table tennis "War Within Three Kingdoms", COO Huang Huang, the Beijing tour card and table tennis culture development company of wingfeng group, said that the design of War Within Three Kingdoms was available in 2007. The majority of the players came into contact with War Within Three Kingdoms in 2009 or even 2010.

In Huang's view, table tennis is a slow hot industry. It needs constant polishing and testing. It needs a long time to develop. A table tennis is really popular. It will probably continue like mahjong and go.

In surprise at the success of War Within Three Kingdoms's table tennis game, people also saw a large number of table tennis studios designing their board games products, but there were not many successful table tennis products.

It also shows that designers have a long way to go to further tap the potential of the market for table tennis.

According to Yan Ling, public relations director of winger group, in the strategic planning of winger group, in addition to launching War Within Three Kingdoms, a famous product, 16 kinds of table tennis products have been developed, and a large number of strategic reserves have been made to meet the needs of consumers at different levels and the growing market.

It's not enough to become a professional table tennis designer with passion and interest.

In 2006, as a grassroots fan of table tennis, Huang Kai sold a Taobao designed "War Within Three Kingdoms" table tennis tour. At that time, he was only a sophomore in the game design major of Media University.

Maybe even Huang Kai didn't expect this table game to be so popular now.

In January 2008, War Within Three Kingdoms was officially released. He also became a professional board player from a grassroots player.

"Before 2007, there were no original table tennis design companies in China. Many grassroots table hobbyists can only design their own table games, and then sell them on Taobao as well as Huang Kai. After 2007, the first batch of original table tennis design companies appeared in China. During this period, many excellent table hobbyists designed very good table tennis products. These excellent table tennis enthusiasts will be incorporated by original board games companies." FUNBOX365's product leader, Qing Xi, pointed out how the first batch of professional table tennis designers in China went on the road of professionalization.

At the same time, he also said that at present, a considerable number of designers of table tennis still engage in other work while engaging in the design of table tennis.

Perhaps many people think that the design of table tennis is a very simple matter. Its design does not require the profound and complex professional knowledge of online games. A simple inspiration can bring a game to play.

However, Yan Ling, director of public relations at winger group, seems to be a simple professional designer of table tennis.

The game rules of table tennis can be very simple. Stone scissors cloth can also be understood as a game rule of table tennis.

But the essence of table tennis is interaction. The more complicated and demanding the interaction demands, the higher the requirement of rule design.

Designers in China need more time to wait.

In the future development of table tennis, people have also seen the double-edged sword of the market. One is the huge potential of the market and the increasing number of players. On the other hand, piracy and infringement are the corners of the development of the industry.

For designers of table tennis, these are not only the direction of their career, but also the only way for them to break through the bottleneck of their careers.