After 80 Girls From The Stall &Nbsp; Successful Big Agent.
When I interviewed Wang Li, she was in Chongqing.
Entrepreneurship
For two years, there has been another failure.
At the end of 08, Wang Li went to Fujian again to participate in winter products.
Exhibition
Interviews can only be terminated.
The 09 year began, and then the unfinished work last year, I completed the interannual interview.
Wang Li, a Post-80 girl from a remote rural area, specialized in secondary school.
graduation
Alone in Shanghai, eating and selling, working in a foreign country for five years, traveling across the whole river.
In the 06 year, she ended her wandering life, and returned to her hometown in Chongqing to start her own creative home store and start her own business.
In her words, life is really like a great reincarnation.
After many years in the outside world, she has returned to the original point, and it is not only her experience that has been remembered for years.
Girls in technical secondary schools go to Shanghai alone
Wang Li was born in a remote mountain village in Chongqing. As the first girl in the family with a patriarchal tradition, Wang Li was often discriminated against by others when she was young.
When she was graduating from primary school, his father went to work in Zhejiang, and the family burden was handed over to her mother.
Wang Li was so young that she could understand her mother's difficulties. At that time, she always hoped that one day she would have a good life for her family.
After graduating from junior high school, she was determined to go to secondary school.
Because her younger brothers and sisters all need to go to school, and their family's financial ability decides that someone has to make a choice.
If you choose to graduate from a technical secondary school in 2 years, you can earn money immediately, and at the same time you can lighten the burden on your family.
In the introduction of the teacher, just a little girl, she was in a muddle headed to go to a tourism profession.
After two years of secondary school learning, Wang Li was assigned to work in a restaurant chain in Shanghai. She went with her 30 girls in the same school. When she went to Shanghai, everyone was very excited, and heard that the chain store was quite large enough to go to work in such a big city.
Only then did they realize that their wages were 750, and that after the 3 probation period, they were 850 yuan, which made them happy for several days.
After working there for a year, Wang Li was most proud of being the first 30 student in Shanghai to be promoted to the foreman.
Later, she began to want to give up, because there was no room for development, and her younger brothers and sisters had to go to school. She could not continue to live there with that little salary because she was not hungry.
When she had more than 1000 dollars in her hand, she resigned resolutely. "Now I think it was too impulsive at that time. After I lost my job, there was no economic source. I often sat on the edge of the Huangpu River in the Bund, staring at my future. It was really confusing. At that time, the most funny thing was when I was with a very good friend when we could live in that high lift room."
At that time, she had no high education and technology. It was very difficult to find a job in a competitive city in Shanghai.
But she didn't want to rely on her parents. She didn't even tell her parents about his job, because she didn't want her parents to worry about her, and she knew that her parents could not help.
At this time, a friend found a good job through intermediary companies, but also said that it is possible to recommend free work within one year.
She also foolishly handed over 130 pieces to the intermediary company. After a week, she interviewed several times according to the instructions of the intermediary. They were all garbage work, and they had to pay the deposit first.
Because she felt very unrealistic, she did not continue to try.
Later, she learned that many of the recruitment information of intermediary companies was also found from the streets.
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In a friend's introduction, Wang Li went to a trading company. At that time, because of his hard work, he wanted to do it.
After that, she realized that the company was a Taiwanese trading company opened in Shanghai, and its main products are smokeless pots.
At that time, the product had not yet been advertised on TV shopping. Many people watched the advertisement of the product on television. After a few years, the product was removed from the TV because of untrue exaggeration.
She must admit that this product has enriched many people.
Because the product is to be demonstrated, the company needs to train for a short time before it can go to the battlefield and work at a big shopping mall.
Their main job is to introduce the function and demonstration operation of this product.
At that time, the product sold very well in Shanghai, when their highest wages could be 10 thousand a month, but this person was not herself.
There was a sales promotion that allowed her to learn a lot of sales skills. Later, the boss gave them a free hand to do the exhibition. They didn't need to pay their money, and the company also gave the boss a share of the reserve money, so that Wang Li was very passionate about running around the country to do exhibitions. As a tourist, they could run back and forth between many cities, and in less than a year, she had run around more than half of China.
This experience made her grow up quickly, and she began to have her own independent thinking.
Entrepreneurship failure is making progress in summary.
After running for a year for the boss, she began to think of herself as a boss.
In the 06 year, she began to partner with her friends (like her former colleagues) to find the manufacturer's OEM, and they mainly do the market, run the exhibition, and pull the order, because they can't do it by themselves, and everyone's character is more compatible.
They take part in trade fairs in the name of businessmen, sell their own products at the fairs, and fully use the models used before, and run around the country.
At the end of the year, because of the large number of TV advertisements, exaggerated advertising slogans have led people to wonder if the product is really amazing.
Their businesses began to slide, and the market began to shrink.
Later, the news exposed some false advertisements of the product, which completely withdrew from the market.
However, because they quit in a timely manner, they still made a small profit.
In 2007, she returned to his old home in Chongqing and rested for a while. She opened her own creative home store in Chongqing. Why she chose to make this product is because she found out that when she ran outside, she found that the household goods store in the big city was very popular. Especially after buying a house, young people must decorate their rooms. The market is huge.
After that, she contacted the factory through her former friends, so that the manufacturer could provide her with the source of goods. She opened a small shop with 18 square meters in a large market in Chongqing, and the rent was 6000 in a month. The result was 3 months closing and 20 thousand loss.
The first time she failed to open a shop, she concluded that because the consumer group was not allowed to locate, the market was too mixed, because it was a wholesale clothing market, although the flow of people was large, but the potential customers were few, that is, the customers with real demand were few.
Of course, the rent of the house is too expensive. (if the rent is cheaper, she can still support it). Secondly, it has a lot to do with her personality. She feels that her character is not suitable for opening a shop, sitting there waiting for customers, and she prefers to run around.
People say that small businesses rely on keeping and big businesses depend on running.
It's a long time to stay outside and do something. She always wants to get instant results. Instead, she has to open up a small shop, just the opposite, because she wants to let you know what you sell in this shop for a while.
Therefore, it is also a mistake for her not to persist.
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From beginning to end, the owner becomes a big agent.
The shop failed, but Wang Li did not give up the home industry because she thought the market potential of the industry was absolutely there.
With her understanding of home furnishing industry, she began to sell a new household product, all of which were new and unusual products that he saw at the exhibition, such as magic hangers and other little things.
She chose to set up a stall this time. She used "inside the market" as "market". At the very beginning, she mainly used to be a farmer's market, because she was used to selling things in a relatively large volume of traffic.
She mainly does morning business.
Because there are more people coming out to buy vegetables in the morning.
Booth can not sell too expensive, 10 yuan just good, everyone can accept, and some of her products are half of the profits.
There are some skills for stall. It's not just sitting there. Even if such a stall is never made for money, it can maintain life at most.
Her way of selling was used to put herself in the way of the exhibition and put up a stand and put on a shelf for demonstration (remember that any product would be attractive as long as it was demonstrated), and the loudspeaker (with the more distant customers, and the less laborious), and she was a girl, and could give you a feeling of trust.
She earned more than 1000 at half the time, and about 300 when it was bad.
Later, she rented a location of more than one meter in the largest wholesale market in Chongqing (5000 a month), but this time he did not blindly invest.
She was a field inspecting for a long time to rent the place, the traffic is very large, business is very good. Finally, rent to her booth boss because of her business is too good, people often blocked his facade, affect his business, back Wang Lijiao's money to let her go.
Faced with such a situation, Wang Li felt that she should not have gone away like this. She simply found a free pendulum without money in the place not far from the wholesale market, because she was not far away from her place. It was a very large bus stop. Anyone who went to the wholesale market had to go through it with her loudspeaker.
But the main disadvantage of this place is that the time is limited, only 12 to 2 noon, because only then, the city management is resting.
Later, a long time and the relationship between the city management well, Wang Li feel that those urban management is not as bad as they heard before, they will not take away your things. When the time comes, remind them. Anyway, Wang Li feels that the city management takes care of her, and she is also interested in seeing them. They will give them something they like, and it will be her gift to their children, anyway, there is not much capital.
"To give people convenience is to give oneself convenience," which is what Wang Li often said.
Slowly Wang Li got a little fame here, and many of the stall knew her because her achievements were obvious to all.
Several partners saw her business well and wanted to sell the product.
She simply became the general agent of Chongqing, and shipped her own retail products, so that she became a big agent from a stall owner.
A stall can also start a business.
She said to her, "I think you sell well. I just don't know what I'll do if I sell it." Wang Li said to the customer: "things sell on their own, and look at your own marketing methods. There must be a market in East West, you may sell worse than I do, but it may sell better than I do. Why do some people become bosses, and some people work for others all their lives?" in fact, there are also masters of the stall in the stall, and those who can make money in the stall are not able to build their stalls all their life. There is a customer who takes goods from Wang Li.
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Now Wang Li is exploring the way of starting a business. In addition to wholesale products in the local market, she often goes out to run exhibitions in other places. It is rare to have leisure time. She knows that the road to go will be longer.
Wang Li's dream is to set up his own sales team, have his own trading company, and cooperate with the manufacturers to sell some products that have selling points.
Very simple, very clear goals.
At the end of the interview, Wang Li said, "those friends who I know outside my job are the most valuable asset of my life. Now they will tell me what good projects they have. I really appreciate them, and I sincerely hope that all of us can find our own businesses and have a successful career."
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