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"Customized" Clothing Has Become The New Favorite Of Shenzhen White-Collar Workers.

2011/6/10 13:27:00 50

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On the afternoon of 7, Evo customized fourth branches in Shenzhen and opened in Che Kung Temple, Shenzhen.

Evo tailor has men's shirts, suits, trousers, belts and vest and so on. It can meet 80% of the individual needs of customers.

He Guanbin, chief executive of Evo, revealed that the custom of Evo is well received by Shenzhen white-collar workers. The store has more than 10 thousand members, and its branch has increased from one year to 4, and the number of branches in Shenzhen has increased to 10.

It is understood that the service process of Evo is very simple.

Consumer

First, experience shop to communicate with designers, design a set of customized solutions, and then outsource them to other garment manufacturers.

"Consumers from the next order to receive the product, the whole process down only a week."

He Guanbin said, Evo

Men's wear

Select the "standardized parts assembly and customization" similar to the DELL model.

Customers, like buying computers, place orders after picking the right parts, and will pay the factory to the factory after full payment.

Because the price paid is higher than that of standardized products, although some factories are willing to take orders even though the order is small, of course, these factories have a very good personal relationship with the staff of Evo very early.

On the other hand, the clothing industry belongs to the peak season in autumn and winter, but the production is finished in summer. During the autumn and winter season, the equipment of the factory is idle, and Evo is produced in real time according to demand. The clothing needed in autumn and winter is produced in autumn and winter, so it can use the equipment of the factory at this time.

Another advantage of this on-demand production is achieved.

Zero inventory

。

And to ensure that the company has a good cash flow, although it is still in its initial stage, but Evo's business model has been recognized by some institutions and investment companies, many investment companies have begun to contact He Guanbin.