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There Is A Chance To Rebound &Nbsp In The Future Market.

2011/6/16 15:34:00 45

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As of the end of December last year, the group's net profit increased by 18.5% in the first half of last year, with a turnover of 2 billion 275 million yuan and an annual increase of 29.5%.

Footwear production

Cost reduction, gross margin expanded by 4.4 percentage points to 44%.

Operating profit of 496 million yuan, an increase of 23.7%.

During the period, the average selling price of footwear products increased by 5.5% and clothing products decreased by 13%, mainly due to the number of products sold in spring and summer.

During the period, the overall average selling price was longer than that in spring and summer.

Autumn products

Many are pulled down.

However, the positive impact of the increase in the average price of the winter products is fully reflected in the overall gross margin of the retrospective period.

By the end of last year, the company was established by 32 independent exclusive companies.

distributor

The distribution network distributes its 361 degree product, and its distributors supervise and manage its total 7263 stores.

The group will continue to increase 600-800 stores a year at the current rate and expand the sales network to about 10000 stores within four years.

In the first quarter, the same store sales growth increased to 14.7%, and more than 85% retail sales improved compared with the same period last year; retail level discounts remained at 20% in the near future.

In March, the number of retail outlets was 7457, a net increase of 194, and the channel inventory ratio was 3.3 times the monthly sales volume.

In addition, the group will receive the total amount of orders in the winter order this year, an annual increase of 27%.

Among them, the number and average selling price of footwear increased by 12% and 10% respectively; the number of garments increased by 10%, and the average price increased by 17%, reflecting the continued stability of the group's overall operation.

The stock price has recently been supported at the bottom of the protection channel. The current price is equivalent to 8.5 times the forecast price earnings ratio of 2011, which is lower than its historical average of 12-13 times.