Looking At Henan's Clothing Retailing Industry From Luo Hao Men's Clothing
In August 10th, the 2011 Henan apparel Retail Industry Development Forum opened in the multi-functional hall on the seven floor of the silver based trading city. The theme of this forum is "win the Central Plains and seek common development". For the current Henan costumes, Retail The development trend has been fully communicated and exchanged, and the future development trend has been explored, and the market development strategy has been planned. The aim is to promote the faster and better development of the retail trade of Henan garment market. Li Gang, vice president of Henan clothing association, Liu Chunling, Secretary General of Zhengzhou clothing association, Miao Jun ya, general manager of silver based trading city, and "thousand shops help", general planning Kim Zhong Hao, "thousand shops help" sponsors Guo Min, Shanghai Luo Hao Luo Xiuliang, chairman of Fashion Company Limited, attended the forum.
LUOHAO Luo Hao brand menswear 2011 autumn and winter fashion trend Conference
Thousands of shops help new mode - "FIM" boost industry shuffle
With the further development of the economic globalization, the layout of the domestic market of foreign garment enterprises is accelerating, which brings great pressure to the development of the domestic garment enterprises. Therefore, the market competition is becoming more and more intense, so it is becoming more and more difficult to do well in the clothing sales. Moreover, due to the increasing development of network and traffic, the spread of fashion trend is becoming faster and faster. In the past, the transmission of fashionable information from first-tier cities to second tier cities takes at least one year. Now it only takes a week, and many new international brands are listed on the global market. Against this background, the apparel retailing industry is facing an unprecedented big shuffle. The competition in the future industry will pay more attention to the environment of the shop, the service of the shop assistants and the quality of the products. At this point, if the practitioners in the clothing retail industry continue to travel between the wholesale market and the shops as before, they are selling the coolie, the so-called "first-class shops selling culture", "second rate shops selling brands", "three outlets" selling products, and four shops selling coolies. {page_break}
LUOHAO Luo Hao brand menswear 2011 autumn and winter Fashion trend Release conference
Liu Chunling, Secretary General of Zhengzhou Garment Association, said that under the current development pattern, dealers must start to think and change, so that they can change the status quo through continuous upgrading of learning. The existence of thousands of stores helps solve this problem well. It helps dealers to find suitable agency brands, find excellent shop operators, help them expand their business and rapidly improve their performance. It helps enterprises and regional agents to find suitable shops, agents and franchisees quickly, so as to quickly establish sales terminals throughout the country. It is equivalent to providing a one-stop service to become a matchmaker who connects consumers, distributors and enterprises. To build a service platform similar to that of Taobao and Alibaba, to help all those who want to join the apparel retailing industry, only to invest in them can help them open shop and make money. Thousands of stores help this new business model, which is independent of the third party between the enterprise and the general agent, accelerate the industry shuffling and make the market information faster. Accommodation I believe that in the near future, this zero inventory, Bao Yingli and package management risk free mode will eventually become the mainstream, and the industry will enter the era of "1000 stores help".
Luo Hao men's wear held 2011 autumn and winter new fashion show
Then, the founder of "thousand shop assists", which was sponsored by Mr. Guo Min, made a "Luo Hao brand presentation meeting". He introduced the brand story and development history of Luo Hao to the dealers and the development of Henan market, and made a wonderful sharing on how to help the Luo Hao to develop the Henan market, rapidly improve the store performance and brand awareness. Subsequently, Luo Hao costumes held a 2011 autumn and winter new fashions with the theme of "colorful life and happiness on the way". The splendid fashion and models showed the high-end taste of Luo Hao men's fashion, trend and business classics. Most incisive It has attracted the constant admiration of the audience.
At this event, the general agent of the famous brand in Henan was brought together. Shanghai's Luo Hao men's clothing, Zhejiang costumes, wolf dances, men's wear, gentry Menswear, Geoff men's wear, Harajuku workshop, Ayilian, tricolor, Akimizu Ito, Taiwan embroidery, CC&DD and other business executives staged "group meeting". The interaction between the experts and the representatives of the conference has made the atmosphere of the venue extremely active, wonderful, applause, and dancing with wolves. Mr. Guo Min, a dealer in Henan, told reporters that the class of the teacher was very real. There were many problems that were very realistic and common. After listening to his class, I knew that I could no longer be a "peasant" in the commercial era.
The development of Henan's clothing retailing industry is a long way to go. Thousands of stores are helping to support Henan. Although it has just set sail in Henan, it has already become the leader of the industry development. I believe it will play a greater role in the future and lead the garment retail industry to a prosperous tomorrow.
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