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    China Textile City Upgraded And Upgraded In The First Half Of 2011

    2011/8/20 15:47:00 40

    Light Textile Transformation And Upgrading Accelerate

    In the first half of the year, Shaoxing County The turnover of China's Textile City Cluster reached 38 billion 885 million yuan, an increase of 15.84% over the same period last year, 20785 households in the market, 2486 new registered businesses in the fabric market, 407 million yuan in the market group, 894 in the permanent representative offices outside the country, and 16 new businesses; 98 foreign-invested commercial enterprises, and 13 new ones. The Spring Fair of Shaoxing Keqiao achieved a turnover of 4 billion 106 million yuan, an increase of 10.3% over the previous period, and 26598 professional purchasers, an increase of 8.8% over the previous session.


    In the first half of this year, the 1 million 347 thousand and 500 tons of light textile city alliance freight volume increased by 12.95% compared with the same period last year, and the turnover volume of goods was 1 billion 972 million 430 thousand tons / km, an increase of 12.5% over the same period last year. There are 156 consignments in the market, 104 lines in the market, and remain stable. Light Textile City warehousing and logistics center has been built and trial run. At present, there are 70~100 import and export of labels.


    It can be said that the data of China's Textile City in the first half of the year are generally optimistic, and the market has maintained a prosperous and stable development. situation At the same time, the speed of transformation and upgrading is accelerating.


       Multiple initiatives to ensure first half performance


    In the first half of this year, China Textile City launched fruitful work in many aspects.


    The new market has been put into operation. The textile market of light textile city has completed one or two levels of investment. A total of 735 market operators have entered the business. The market was officially opened in February 20th. The market of the scarf Market on the four floor of the clothing and apparel market has been completed. A total of 200 domestic and foreign business operators have entered the market. The market opened in May 6th.


       management service Innovation -- continue to carry out publicity work on intellectual property rights protection, enhance market awareness of intellectual property protection, strengthen market copyright infringement cases, and further promote the construction of market credit system. China Light Textile City has become the first professional market for Zhejiang to successfully create a national integrity market; the "online Textile City" and the "credit light textile city network" have been formally signed, online transactions have been secured; guided business operators to innovate their business models and improve the standardization of market transactions. In the first half of this year, two training courses for strength management households were launched in collaboration with Zhejiang University, and a training workshop for spring operators was conducted in collaboration with the Shaoxing Education Bureau, and more than 1000 operators were trained.


    The construction effect of "online Textile City" is beginning to show. At present, the light textile city network company has moved to Keqiao creative building. Online Textile City "(global textile website) the number of newly registered members has increased by nearly 100 thousand, totaling 1 million 270 thousand, the website has established 360 thousand online shops, and the total number of products has been released 3 million 800 thousand times, and the click rate of" online Textile City "website reaches about 1700000 times a day. {page_break}


    Continue to carry out a number of promotional activities - to carry out the Beijing and Shanghai fabric exhibition promotion activities, to participate in the global SME Cooperation Conference and the global textile supply chain conference, the Haibo conference and other well-known professional conferences and activities, start the "road show" activities of the Textile Expo; continue to carry out the "global" series docking activities, carry out domestic and foreign industrial gathering place, two level market, clothing market, well-known design institutions and other investment docking activities more than 10 times.


    In addition, in the first half of the year, the clothing and apparel market of the textile city successfully established a tourist shopping center, which was awarded at the end of April. The light textile city winding up service center has completed the examination and approval of temporary construction land, and the North Alliance market project has entered the finishing stage.


    In this regard, the head of China Textile and urban construction management committee pointed out that 2011 is the year when the China Light Textile City "12th Five-Year" plan was opened. According to the overall thinking of "3210 strategies", the "two undertaking" of light textile city has been deepened, planning and construction, management services, investment promotion and Exhibition creativity have been continuously promoted. Transformation and upgrading Speed up.


      A number of innovations continue in the second half of the year


    In the second half of the year, the annual autumn fair is still the focus. On this basis, light textile city will continue to promote market transformation and upgrading in many ways.


    According to the introduction, the textile market in the second half of the year will promote market management and service innovation, speed up the market "service card" and other innovative initiatives; speed up the supporting project planning and construction, the exhibition center of Textile City, and the construction of light textile city marking service center are expected to be put into operation in the second half of the year; continue to push the construction of the "light textile city", focus on the "five centers" improvement and product development, and speed up further negotiations with Microsoft, and other specific cooperation projects to attract more domestic and foreign textile enterprises and merchants to apply the online Textile City.


    In addition, in the second half of this year, the textile city will also intensify its international promotion efforts, further carry out the activities of the "overseas exhibition of Textile Fair" and "docking the whole world", organize the "Italy promotion conference" of the textile city and cum Expo, and plan overseas textile cities or fashion cities to set up overseas sub markets and offices to carry out overseas promotion activities.


    The head of China Textile and urban construction management committee pointed out that the main content of the development of China's textile city is to adhere to the international market and domestic market share, lay equal emphasis on visible and invisible markets, export commodities and import commodities simultaneously, flourish the local market and expand the interaction between Shaoxing and other markets. Reengineering the functional system, morphological structure, operation process, trading mode, commodity quality and competitive strategy of the market; relying on the new transaction mode of e-commerce and the new trading platform of the exhibition, relying on the modern logistics and distribution network, through the implementation of brand strategy, cultivating the headquarters economy and developing creative industries, gradually realizing the innovation and upgrading of market functions and trading subjects, ways and means, and promoting the "two linkage" between the market and the industry, the market and the city, and building the China Light Textile City into the "industrial upgrading leading zone, the textile trade gathering area and the urban economic leading zone" of Shaoxing County, and moving towards the international textile exhibition and trade center and creative center.
     

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