Nine Taboo Of Exhibitors

Nine taboo of exhibitors

One bogey: the purpose of exhibiting is not clear.

The purpose of the exhibition should be to promote your products and help them enter the market.

The purpose of the exhibition is not clear, will directly affect the layout of the booth, product display and so on.

Two avoid: do not read ginseng

If you do not read the Handbook, you will not be able to understand the exhibition schedule, registration procedures, exhibitors information, exhibition notes, pportation services, housing information, advertising and promotional information.

Three bogey: ignore training for employees.

Do not pay attention to the training of exhibitors, some employees do not understand the purpose, content and objectives of the exhibition, thereby affecting the image of the enterprise.

Four taboo: it's too late to work out a worksheet.

Five taboo: I don't know how to communicate with people.

Do not know how to communicate properly with customers, do not understand the real needs of customers, thereby affecting the overall work.

Six taboo: hair printed matter.

If you do not know the actual needs of the unfamiliar audience, send the printed products that should be retained ahead of time.

Seven taboos: do not know how to demonstrate products.

Exhibition staff do not know how to demonstrate exhibits, will affect the effect of product exhibitors.

Before the exhibition, the staff should be familiar with the exhibits so that they can do a good demonstration of the product.

Eight bogey: ignore post tracking work.

Many enterprises will end up with great achievements. In fact, the last track work is very important.

For customers

Each exhibition has its own merits and demerits. There is always room for improvement.

After each exhibition, please summarize and evaluate yourself with your staff immediately, so as to continuously improve and improve.