The Status Of Chinese Women's Wear Brands Has Improved In The Domestic Market.

At present, Chinese women's clothing is unlikely to emerge as the world's top brand in the Chinese market. In 2010, for Chinese clothing and Chinese women's clothing, it is still a year of temper, practice and a hidden look. After thirty years of development, Chinese women's clothing has made remarkable achievements, and there are some brands with individuality.
　　
From the results of women's wear, we can see that the status of Chinese women's wear brands has improved in the domestic market, but the gap is still very obvious. Wang Yao, Deputy Secretary General of the China Federation of Commerce, said: "of course, compared with the previous three years, the top 100 foreign brands occupy a favorable position in 2009." According to the data from the China National Business Information Center, the sales data of main shopping malls in six main markets in North China, Northeast China, East China, Central South, southwest and northwest showed that the top two market share remained "ONLY," VEROMODA two foreign brands in November 2010. Several other Chinese brands, such as brother, white collar, nine posture, Ya Ying, and Song Li Si, can occupy a certain position, but there is still a certain gap compared to these two strong European brands.
　　
Experts in the industry estimate that the annual sales volume of the elder brother has exceeded the 10 billion yuan mark. However, compared to the GAP of $14 billion 100 million and ZARA of $13 billion 300 million in 2010, the growth of local brands is still very large. The advantages of GAP and ZARA are, on the one hand, "men and women take everything". On the other hand, they are globally distributed. This is also the reason why domestic brands can not compete with them for the time being.