Garde Printing And Dyeing: "Expensive" Makes Sense.

Yesterday, reporters at the Changchang Jia De textile printing and dyeing company saw that the workmen of the workshops were very busy.

An ironing female worker said, "the company's business is good. Apart from the normal rest days, there is no rest in the hands."

Despite the off-season, the order of "garde printing and dyeing" was placed 10 days later.

"Although the charge is more expensive, everyone likes to come to us."

Yang Shuiyao, director of the printing and dyeing production company, said happily.

The long queue of production orders is not due to the low cost of processing.

On the contrary, other dyeing and printing factories charge 3 yuan for one meter cloth, and 3.2 yuan for "Jia De printing and dyeing".

So there are hundreds of printing and dyeing enterprises around the textile city. The company charges more than others, but the list is still more than others.

The same machine equipment, the same raw material, is given to different dyed factories, but the products dyed are quite different.

Yang Shuiyao said that this is related to the operator's thinking.

Hu Jianjun, chairman of the textile trade, knows more and more customers, especially some clothing brands, which do not care about the price, but also care about the quality.

In 2007, after buying the mediocre "garde printing and dyeing" from others, Hu Jianjun carried out reforms to avoid the traditional business lines of "the lower the price and the worse the quality," and established the concept of "intensive farming and quality first".

Improving quality is easier said than done, which involves the whole quality management system.

Yang Shuiyao, who has many years of experience in production technology management, has played a key role. In his view, improving technology is easy to break up.

The so-called no stealing, that is, to ensure every link, slow work and meticulous work.

Cloth in the dye tank temperature and time, generally 130 degrees, 10 minutes can be shaped, but "garde printing and dyeing" is 135 degrees, 30 minutes - so the dyed products bright color, good color fastness.

When the water is used, it will not use the river water. The place where the imported dye is used will not use domestic dyes. The raw materials and technology will be used for the first time, and what raw materials and processes will be used next time, so that the quality of the two batches of products coming out of different periods will remain stable.

Patterns change and look different.

In the company, customers who came in and out quickly grew up. Even in the off-season, orders were still queued.

"Don't think customers like cheap goods. Our customers are demanding higher and higher. We ask ourselves for higher prices." Yang Shuiyao said, "you see we have overcharged two cents, but the business is better."