Profitability Declined By &Nbsp; Department Store Industry "Lowered Its Position" To Find A Way Out.

The traditional retail business environment is changing, and the department store industry is seeking various opportunities for pformation.

A few days ago, reporters learned from the Pacific department store that it changed the previous high-end route, and first introduced parity UNIQLO, hoping to go through UNIQLO high.

Pacific Department Store revealed that although UNIQLO has more than 20 outlets in Shanghai, there are not many stores in the department stores, and the Pacific has introduced UNIQLO, hoping to attract more people through the parity of UNIQLO.

Of course, UNIQLO's gross margin will be lower, and it seems that it does not meet the requirements of general department stores. Therefore, the Pacific department stores may receive half of the discount from UNIQLO.

Previously, two stores in the Pacific department store in Beijing were closed due to the lease issue, resulting in the withdrawal of Pacific department stores from the Beijing market.

So this Pacific Pacific department store's introduction of parity brand is also a new attempt to pform.

After the Pacific department store lost the capital, another department store.

"With the high rent, high labor costs and the impact of online shopping, traditional retailers are facing pformation, otherwise the overall profitability of the industry will decline."

Guo Geping, President of China Chain Store Association, pointed out that excessive competition in retail industry has already appeared in specific formats and local areas.

According to KPI database statistics of China Chain Store Association, by the end of the third quarter of 2011, the number of typical stores decreased by 2.5%, and the gross profit margin decreased by 0.5% on average.

Excessive competition will reduce the overall profitability of enterprises, threaten the survival of small and medium-sized enterprises in their areas, and lead to mergers, acquisitions and closures among enterprises.

Many businesses have realized that they can not rely too much on the point of deduction and the backlog of loans as financial support. They are trying to pform.

The China Chain Store Association released the "survey report on the chain of funds of retail enterprises" at the "thirteenth China Chain Industry Conference". In 2010, 25% of the retail enterprises' sources of funds came from suppliers, which was lower than the previous year's 27%, the lowest in three years.

The pformation of shopping center is another big way.

At present, Taiwan Far East holding group, the parent company of Pacific department store, is planning to build shopping centers in Pudong, Shanghai.

BBK, TESCO Tesco, Carrefour and other department stores and store operators also test the water shopping center.

"Human needs to interact and experience, entertainment, catering, shopping multi-purpose shopping center to meet the above needs, which is irreplaceable online shopping."

Guo Geping pointed out.