Clothing Price &Nbsp, Has Reached The Critical Value Of Purchasing Power Of The Masses.

In our eyes

The NDRC feels that the daily chemical supplies are going up, and can talk about Unilever; find that instant noodles will go up, and quickly find out what Kangshifu says; in order to stabilize oil prices, the golden dragon fish are also called to talk about the overall situation of the country and the people's livelihood.

But only the clothing industry development and Reform Commission can't catch a big head, so the rise is almost the fastest and the biggest in all commodities.

It is reported that the sporting goods companies in the clothing industry have been generally down sharply, and this decline is directly related to their performance.

A data from Shijiazhuang Municipal Bureau of Statistics: in 2010, the per capita clothing expenditure of urban residents in Shijiazhuang was 832.83 yuan, but how much clothing should they spend on 800 yuan in the whole year? According to the needs of our masses, the 800 yuan should include at least two pairs of shoes, a winter suit, a spring and autumn suit and a summer suit. The average cost to each item is 100 yuan.

The economic situation in Shijiazhuang can basically represent an average level in our country, so we calculate the spillover rate of 100%. We can predict that the critical value of the average affordable price of domestic clothing is about 200 yuan, and some big cities may reach 400 yuan, which will not be higher.

But the actual price of our shopping malls is far higher than this figure. Not only that, the major garment enterprises are still brewing a new round of price increases.

Therefore, the decline of stock and performance of sports firms may be just a signal. Behind the crisis, there is a shadow of inflation and economic depression. However, it is undeniable that in recent years, the apparel industry has been pursuing profits blindly, raising the prices of products blindly, so that it is a curse to break away from the masses to bear the ability.

Therefore, when many enterprises have fallen into a sharp decline in performance, we also see a group of new enterprises such as customers, UNIQLO, etc., which are close to the people, and are rising rapidly and occupy a large part of them.