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    Online Shopkeepers Encounter Taobao's "Rule" Confusion

    2011/11/24 8:51:00 7

    "Do not buy right, only sell expensive", this is the movie "big wrist" in a classic line. However, Mr. Wang, a shop owner, recently encountered a strange thing: Taobao actually asked him to sell it to expensive ones. Cheap The cargo must be handled under the rack. "I really can't figure it out."


    Mr. Wang opened an online store on Taobao this year, selling outdoor accessories, including his identity. famous brand Dog cards and so on. A few days ago, 7 products in the shop were stopped by Taobao, on the grounds that "price postage does not match". Mr. Wang telephoned Taobao customer service and got the reply because his price was too low. In order to maintain the normal market order, Taobao has made corresponding restrictions on commodity prices.


    Mr. Wang said that one of the commodities that had been stopped was stainless steel dog tag. The price of his shop was 1 yuan, while his colleagues were seller The price is 3-5 yuan. Mr. Wang is in the business of foreign trade. He told reporters that this stainless steel dog card cost 5 cents enough, the export price of the United States is 6 yuan, and now the shop sells 1 yuan, profits doubled, he has been very satisfied. But Taobao doesn't want him to sell high prices, just like other stores. "Is this not forcing me to make profits?" Mr. Wang was confused.


    In the past three or four days, Mr. Wang has been negotiating with Taobao customer service, but the other party is not relaxed. He suggested that Mr. Wang raise the price and release the commodity price in the "normal" market price range. Mr. Wang did not understand how the normal market price came from.


    In desperation, Mr. Wang yesterday mentioned the price of dog cards to 1.5 yuan, so that part of the order through Taobao audit.


    The day before yesterday, Mr. Wang sent his experience to the local forum, causing many netizens' concern: online shopping is mostly cheap. How can it be expensive to sell and not allowed to be cheap? There are Internet users who say that Taobao's pricing rules are not reliable. The shopkeeper, "the little shark," said that the minimum price of a safe can not be less than 30 yuan, even if it is a small accessory. Taobao customer service is also a good intention to remind you, otherwise it will be difficult to protect you from the shelves. "Taobao"


    Yesterday, the reporter contacted Taobao customer service staff. The other side said that Taobao does have a price rule. If the seller price is too low, and the gap between the market price is large, it will be reminded of the shelf. "Because the price is too low, it is suspected of having brushes the achievements and contends for ranking". For the phenomenon of low price, the computer system will be monitored, and the customer service personnel will conduct manual intervention according to the complaints of the sellers. As for how the market price was formulated, Taobao customer service staff did not explain, but repeatedly reminded reporters that the price of goods should not be too low.


    "If online goods are priced so much, it's a little bit weird." Comrade Jiang Dong's industry and Commerce Department said that in the real market transaction, if the operator colluded together to work out the market price, he would only sell high and not sell at low prices.


    A deputy secretary general of Ningbo Consumer Protection Committee said that colleagues should jointly raise prices and not allow low price competition. In the real market environment, they must not be able to do so. But Internet sales are different from real transactions, and the rules may be different. At present, the relevant business departments of the Internet are still studying and formulating the relevant departments of the state. Even if there is no real name registration, even if "eat a deficit", it is hard to get legal and functional support.

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